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Adatom.com to be Featured On Global Network Systems' Technology Today Program.


Business Editors/Technology Writers

MILPITAS, Calif.--(BUSINESS WIRE)--Aug. 10, 2000

Adatom.com (Nasdaq:ADTM ADTM Antenna Deployment and Trim Mechanism (aerospace engineering) ), a fast growing creator of electronic marketplaces, today announced it will be featured as an online shopping solutions provider on Technology Today, a television program produced by Global Network Systems that airs on the Discovery Channel.

The feature is approximately five minutes in length and includes a testimonial from an Adatom.com customer who will speak to the positive buying experience with Adatom.com's Personal Shopping Consultants. The segment will focus on the benefits the customer realized in the shopping process, such as unlimited product selection, convenience, price value and service. In addition, the advantages Adatom provides over other e-tailers are highlighted throughout the feature via mentions of several services the Company including, Adatom's 30-day satisfaction guarantee, secure shopping environment, direct shipping from manufacturers and everyday low prices.

Rich Barton Richard Barton (born June 2, 1967) is an internet entrepreneur, founder of online travel company Expedia and real-estate internet company Zillow. External Links
[1]
, President, and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Adatom.com, commented, "Being featured on yet another national television program ensures our continued exposure to an Internet-hungry public. We feel this broadcast will boost the public's overall knowledge of Adatom.com's superstore su·per·store  
n.
A very large retail store that stocks highly diversified merchandise, such as groceries, toys, and camera equipment, or a wide variety of mechandise in a specific product line, such as computers or sporting goods.
 site and e-Commerce solutions businesses, potentially providing additional traffic to our site, sales volume and shareholder value".

About Adatom.com, Inc.

Adatom.com, Inc. (Nasdaq:ADTM) is a fast growing creator of electronic marketplaces worldwide, enabling the most direct interfaces between buyers and sellers. Currently, these marketplaces range from an Internet superstore (www.adatom.com) in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area.  to an evolving global network connecting the China marketplace to the world. Adatom has substantive relationships in China, including strategic partnerships with the China Product Trade Net Center, the Yangling Agricultural Hitech Zone, ShenZhen Bay Industrial, Education and Research Center and the China Federation of Industrial Economics. Adatom's Internet superstore (www.adatom.com) offers more than three million items for the home, the individual and the office with a comprehensive mix of name brand products in 29 product categories. Adatom.com also provides branded e-Commerce solutions to other online retailers through its proprietary e-Commerce Solution Program (ESP (1) (Enhanced Service Provider) An organization that adds value to basic telephone service by offering such features as call-forwarding, call-detailing and protocol conversion. ) based on a turnkey model of Web site enablement, customer service and fulfillment ful·fill also ful·fil  
tr.v. ful·filled, ful·fill·ing, ful·fills also ful·fils
1. To bring into actuality; effect: fulfilled their promises.

2.
.

Statements in this news release that are not descriptions of historical facts are forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 that are subject to risks and uncertainties. Words such as "expect," "intends," "believes," "plans," "anticipates" and "likely" also identify forward-looking statements. All forward-looking statements are based on current facts and analyses. Actual results may differ materially from those currently anticipated due to a number of factors including, but not limited to history of operating losses operating loss

The excess of operating expenses over revenue. As with operating income, operating losses exclude revenues and expenses from operations that are not considered a regular part of the business. Also called deficit. Compare operating income.
, anticipated future losses, competition, future capital needs, the need for market acceptance, dependence upon third parties, disruption of vital infrastructure and intellectual property rights. All forward-looking statements are made pursuant to the Securities Litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
 Reform Act of 1995. Additional information on factors that may affect the business and financial results of the Company can be found in filings of the Company with the Securities and Exchange Commission.
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No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2000, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 10, 2000
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