AdWare Systems and Sundance Digital Partner to Offer Asset Management in Broadcast Automation Solutions.Business Editors WESTLAKE VILLAGE, Calif.--(BUSINESS WIRE)--Feb. 25, 2003 Seamless Integration An addition of a new application, routine or device that works smoothly with the existing system. It implies that the new feature or program can be installed and used without problems. Contrast with "transparent," which implies that there is no discernible change after installation. with Sundance Digital Opens Up New Market for AdWare's Newest Product ValueClick, Inc. (Nasdaq:VCLK VCLK Video Clock VCLK Virtual Clock VCLK Value Click ) announced today that its e-business software subsidiary, AdWare Systems, has partnered with Sundance Digital, Inc. to provide broadcast automation solutions with seamlessly integrated asset management functionality. This new and unique solution integrates Sundance Digital's broadcast automation modules with a new asset management module based on AdWare's Content Depot product. Content Depot integrates metadata and proxies from Sundance's Titan(TM), NewsLink(TM) and FastBreak(TM) automation solutions with assets from other departments in a broadcast facility. Any change that is made within a Sundance Digital system is instantly reflected in the asset management module. This allows any user in a station to see the metadata and status of broadcast elements and browse low-resolution proxy copies of the content managed by the automation systems. "Our clients have been looking for Looking for In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with. a cost-effective asset management system to complement their Sundance automation products," said Robert C. Johnson, president of Sundance Digital, Inc. "By partnering with AdWare, we can now bring a fully-integrated asset management solution to market that meets their needs." "We are very pleased to be able to partner with the leading broadcast automation vendor," said Bill Hewitt
Stop by the Sundance Digital booth at NAB 2003 to see this latest addition to the Sundance family of broadcast automation products. Or visit us on the web at www.SundanceDigital.com or www.content-depot.com. About AdWare Systems AdWare (www.adware.com) is a subsidiary of ValueClick, Inc. It is an applications service provider (ASP) delivering high-quality information management systems and services for the global offline marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales industry. It is also a provider of enterprise content management solutions. AdWare is based in Louisville, Kentucky  “Louisville” redirects here. For other uses, see Louisville (disambiguation). , with offices in New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of and Toronto. AdWare's clients include McCann-Erickson USA, Coca Cola Noun 1. Coca Cola - Coca Cola is a trademarked cola Coke cola, dope - carbonated drink flavored with extract from kola nuts (`dope' is a southernism in the United States) USA, Capital One, and The Martin Agency. About Sundance Digital Sundance Digital, Inc. located in the metropolitan Dallas, Texas “Dallas” redirects here. For other uses, see Dallas (disambiguation). The City of Dallas (pronounced [ˈdæl.əs] or [ˈdæl. area, is a leading provider of cost-effective, high-performance broadcast solutions for control, integration and automation. With a strong commitment to technology and deep roots in all aspects of broadcasting, Sundance products are in use in broadcast facilities worldwide. Additional information about Sundance Digital products is available at www.SundanceDigital.com. About ValueClick, Inc. ValueClick, Inc. offers direct marketers and advertisers innovative media and technology solutions to achieve their multi-channel marketing goals of acquiring, retaining and growing customer relationships. ValueClick, Inc. has offices worldwide and drives measurable results to clients such as Wells Fargo, eBay and McCann-Erickson. For more information, please visit www.valueclick.com. This release contains forward-looking statements that involve risks and uncertainties, including trends in online advertising spending and estimates of future online performance-based advertising. Actual results may differ materially from the results predicted and reported results should not be considered an indication of future performance. Important factors which could cause actual results to differ materially from those expressed or implied in the forward-looking statements are detailed under "Risk Factors" and elsewhere in filings with the Securities and Exchange Commission made from time to time by ValueClick, including the registration statement as filed on Form S-4, as amended, used to register the shares issued in the Be Free, Inc. merger, its Annual Report on Form 10-K Form 10-K A report required by the SEC from exchange-listed companies that provides for annual disclosure of certain financial information. Form 10-K See 10-K. , recent quarterly reports on Form 10-Q Form 10-Q See 10-Q. and current reports on Form 8-K Form 8-K The form required by the SEC when a publicly held company incurs any event that might affect its financial situation or the share value of its stock. Form 8-K See 8-K. . Other factors that could cause actual results to differ materially from those expressed or implied in the forward-looking statements include the risk that market demand for online advertising, and performance-based online advertising in particular, will not grow as rapidly as predicted. ValueClick undertakes no obligation to release publicly any revisions to any forward-looking statements to reflect events or circumstances after the date hereof or to reflect the occurrence of unanticipated events. |
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