AdSubtract's Ad-Blocking Software to Ship with Zoom Modems; Number One Ad-Blocking Software Bundled with Leading Provider of Data Communication Products.Business/Technology Editors BRAINTREE, Mass.--(BUSINESS WIRE)--March 13, 2000 AdSubtract.com, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , developer of Internet ad and cookie blocking software See Web filtering and parental control software. , and Zoom Telephonics, Inc. (NASDAQ NASDAQ in full National Association of Securities Dealers Automated Quotations U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on :ZOOM) today announced an alliance that provides Zoom customers with instant access to AdSubtract software. Zoom has bundled AdSubtract's award-winning Standard Edition software with select Zoom and Hayes 56K modems, as well as with Zoom Air(TM) wireless LAN A local area network that transmits over the air typically in the 2.4 GHz or 5 GHz unlicensed frequency band. It does not require line of sight between sender and receiver. Wireless base stations (access points) are wired to an Ethernet network and transmit a radio frequency over an area products. In addition, current owners of Zoom and Hayes products can also download AdSubtract SE software from Zoom's web site at www.zoom.com. The agreement between the two companies allows users to easily block cookies and web banners to combat online user profiling and make web browsing faster and more pleasant. Zoom designs, produces and markets a broad range of advanced communication products under the Zoom and Hayes brand names. Zoom products are sold in over 5,000 retail locations worldwide. Together AdSubtract and Zoom will collectively provide hundreds of thousands of consumers with faster Internet access See how to access the Internet. and ad-free surfing. "Partnering with AdSubtract allows our customers to speed up their Web surfing Refers to jumping from page to page on the Web. Just as in "TV channel surfing," where one clicks the remote to go from channel to channel, the hyperlink on Web pages makes it easy to jump from one page to another. ," said Terry Manning, Zoom Vice-President of Sales and Marketing. "In addition, AdSubtract SE lets our customers enjoy enhanced online privacy on the Internet." Online privacy concerns are escalating, as more people become aware of how easily personal data can be cross-referenced with presumably pre·sum·a·ble adj. That can be presumed or taken for granted; reasonable as a supposition: presumable causes of the disaster. anonymous cookie data, to create extensive profiles of their online and offline activities. Online privacy has recently garnered the government's attention, and the FTC FTC See Federal Trade Commission (FTC). is currently reviewing what information is being gathered and if such information should be publicly accessible, as are credit reports. "AdSubtract's partnership with Zoom provides new Zoom and Hayes users, as well as the huge installed base of existing customers, with a powerful weapon to defend their online privacy, and highlights the advantage of having access to an ad-free, clutter-free Web," said Ed English, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of AdSubtract. "By harnessing the power of AdSubtract, Zoom's customers can protect their privacy and significantly enhance their Internet experience. Zoom has a long-standing reputation for providing cutting-edge software that improves their products' performance and make them easier to use. AdSubtract is pleased to be able to contribute to that tradition." About Zoom Telephonics Zoom Telephonics, a communications leader since 1977, designs, produces and markets analog and broadband modems, wireless LAN products, Home Phoneline See HomePNA. Networking devices, and other data communication products under the Zoom and Hayes brand names. Zoom products are available in over 3000 of the highest volume computer retailers in the United States and over 5000 retail outlets worldwide. Zoom Telephonics is publicly traded on NASDAQ (NASDAQ:ZOOM). For more information, please visit Zoom at www.zoom.com. About AdSubtract.com AdSubtract.com, LLC develops and distributes Internet software that makes the web faster, more pleasant and private. Based in Braintree, Mass., AdSubtract's mission is to `Subtract the Ads' and enhance online-privacy. Recently rated five-stars by ZDNet Downloads, AdSubtract's software has received numerous industry awards and accolades. For further information, visit our web site at http://www.adsubtract.com or email us at support@adsubtract.com. |
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