AdSpace Networks Appoints Merchandising Veteran to Promote CoolSign Technology to Retail Chains.Business Editors BURLINGAME, Calif.--(BUSINESS WIRE)--June 3, 2002 New Senior Vice President Jayne Spiegelman to Establish New Advertising Medium with Major Retail Chains AdSpace Networks, Inc., creators of a dynamic new digital medium for advertising in public spaces, today announced the appointment of a veteran executive of retail merchandising and brand management to establish CoolSign(R) software as a major advertising medium for leading retail enterprises. As Senior Vice President of Enterprise System Sales System sales is a business term used in the franchising industry. Franchisors provide supplies, marketing and administration services to franchisees in return for a part of the franchisees' revenues. Some franchisors also operate some outlets directly. , Jayne Spiegelman brings to AdSpace 20 years of experience in the fashion and consumer electronics retailing industries. Prior to joining AdSpace, Spiegelman was CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and co-founder of Shutterfly, a Web-based consumer photo service. Before co-founding Shutterfly, she was Senior Vice President of Merchandising and Marketing at the West Coast-based electronics retailer The Good Guys!, championing an upscale store format to merchandise sophisticated next-generation digital products and services such as HDTVs, digital cameras, camcorders, and advanced wireless services Advanced Wireless Services, also known as AWS-1, is a wireless telecommunications technology, used for mobile data services, video, and messaging. AWS-1 is used in the United States and replaces the spectrum formerly allocated to Multipoint Multichannel Distribution Service, . Prior to joining the Good Guys!, Spiegelman served as a retail strategy consultant for Andersen Consulting See Accenture. , helping clients develop and implement successful strategies encompassing merchandising, marketing, advertising, and procurement. At the beginning of her career, Spiegelman spent 13 years in senior merchandising management positions with Federated Connected and treated as one. See federated database and federated directories. Department Stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores. and Macy's West Macy's West is a division of Macy's, Inc. (formerly Federated Department Stores) and headquartered in San Francisco, California. It currently operates approximately 200 stores throughout Arizona, California, Colorado, Guam, Hawaii, Nevada, New Mexico and Texas. , including serving as President of Merchandising for Women's Apparel with Macy's West. "Having served more than 20 years in various merchandising and brand management roles, I can truly attest to the bottom-line value CoolSign can bring to retailers," said Spiegelman. "I am thrilled to be supporting AdSpace Networks by leveraging my understanding of the retail promotions world to drive system sales within this space." "With the addition of Jayne to our staff, AdSpace Networks continues to build a seasoned management team of top-notch individuals within the marketing, advertising, merchandising and network technology fields," said Karen Katz, CEO of AdSpace. "Jayne's intimate knowledge of retail will be invaluable in her drive to penetrate major retail chains and establish CoolSign as a dynamic new merchandising medium." Ms. Spiegelman holds a Bachelor's degree from Bowling Green State University Bowling Green State University, at Bowling Green, Ohio; coeducational; chartered 1910 as a normal school, opened 1914. It became a college in 1929, a university in 1935. . About AdSpace Networks Founded in 1998 and with offices in Burlingame, Calif., Las Vegas, N.V., and New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of , N.Y., AdSpace Networks, Inc. is setting a new standard for the distribution, display, and control of digital media in public spaces. AdSpace's proprietary, patent-pending technology, CoolSign(R), offers both advertisers and retailers a dynamic new means to quickly and dramatically reach targeted audiences by delivering advertising and promotional content to electronic displays via high-speed networks. With hundreds of displays already in the field, AdSpace Networks is revolutionizing the way advertising and merchandising messages are delivered to consumers as they shop, travel, and attend events. For more information, visit AdSpace's Web site at www.coolsign.com. |
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