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AdOne to Power New Post-NewsClassified.com Site.


Business Editors

NEW YORK--(BUSINESS WIRE)--April 4, 2001

The Denver Newspaper Agency, publisher of The Denver Post and Rocky Mountain News The Rocky Mountain News is a daily morning tabloid-format newspaper published in Denver, Colorado. It is owned by the E. W. Scripps Company. (Despite Scripps still running the paper, it's the only newspaper in the Scripps family not to have the corporate lighthouse logo on , has selected AdOne, LLC (Logical Link Control) See "LANs" under data link protocol.

LLC - Logical Link Control
, to power its new online classifieds site, Post-NewsClassified.com. The "Largest Marketplace in Colorado", Post-NewsClassified.com contains classifieds advertising from both The Denver Post and The Rocky Mountain News and features key categories such as autos, homes and careers. The new website augments a daily combined classifieds section published in both papers that debuted on April 3.

AdOne is a leading provider of online classifieds solutions to more than 700 newspapers. AdOne's turnkey online classifieds solution allows newspapers to build new advertising relationships and offer enhanced classifieds products to their Internet customers.

"AdOne provides a great service to our company by managing our classifieds technology while we focus on sales and marketing efforts," said Kirk MacDonald Kirk MacDonald is a politician in the province of New Brunswick, Canada. He was elected to the Legislative Assembly of New Brunswick in 1999 and re-elected in 2003 and 2006. , President and Chief Executive Officer of the Denver Newspaper Agency.

In addition to Post-NewsClassified.com, The Denver Newspaper Agency also hosts denverpost.com and rockymountainnews.com, leading destinations for news and information in Colorado. More than 1 million consumers visit the sites every month, according to according to
prep.
1. As stated or indicated by; on the authority of: according to historians.

2. In keeping with: according to instructions.

3.
 Media Metrix, making them a prime choice for advertisers to reach and transact with consumers.

"This is a great opportunity to partner with the Denver Newspaper Agency and build the number one classifieds marketplace in Colorado. Post-NewsClassified.com can now become the market leader in enabling advertisers and consumers to transact," said Brendan Burns, President and Chief Executive Officer of AdOne.

Founded in 1995, AdOne is a privately held company privately held company

A firm whose shares are held within a relatively small circle of owners and are not traded publicly.
 that has built an online classifieds network of more than 700 newspapers in the U.S. AdOne provides a suite of products and tools that enable newspapers to grow their classifieds revenue and offer their advertisers greater value. In addition, AdOne, via its "Abracat Network" of local classifieds sites, reaches over 20 million consumers daily. The network offers leading national advertisers effective on-line solutions for selling their products and services to local consumers with a high propensity to purchase.

The Denver Newspaper Agency, publisher of The Denver Post and Rocky Mountain News, began formal operations on January 22, 2001, following approval by the federal government of a joint operating agreement Any contract, agreement, Joint Venture, or other arrangement entered into by two or more businesses in which the operations and the physical facilities of a failing business are merged, although each business retains its status as a separate entity in terms of profits and  designed to preserve the competing editorial voices of The Post and News. Business operations Business operations are those activities involved in the running of a business for the purpose of producing value for the stakeholders. Compare business processes. The outcome of business operations is the harvesting of value from assets  for the two newspapers will be managed by the Agency, which is equally owned by MediaNews Group Not to be confused with Media General, an unrelated newspaper and TV group.
MediaNews Group, based in Denver, Colorado, is one of the largest newspaper companies in the United States.
 and E. W. Scripps Edward Willis Scripps (June 18, 1854 – March 12, 1926), was an American newspaper publisher and founder of The E.W. Scripps Company, a diversified media conglomerate, and United Press International news syndicate. The E.W.  Co.

Both newspapers will publish separately Monday through Friday, but beginning April 7 and 8; the News will publish the only Saturday paper and The Post the only Sunday paper.
COPYRIGHT 2001 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2001, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Apr 4, 2001
Words:433
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