AdMission Releases Spotlight Ads 2.0 with Upgraded Advertiser Branding, Rich Media and Direct Response Features.Proven Dynamic Display Ad Format Enables Advertisers to Showcase Inventory, Drive Consumer Interaction and Generate Qualified Leads LAS VEGAS Las Vegas (läs vā`gəs), city (1990 pop. 258,295), seat of Clark co., S Nev.; inc. 1911. It is the largest city in Nevada and the center of one of the fastest-growing urban areas in the United States. -- AdMission Corporation, a provider of online advertising solutions, today announced the availability of Spotlight Ads 2.0, an upgraded version of the portable ad unit built on the patented AdMission platform. Spotlight Ads has proven to deliver an average of 2-5X click-through rate The number of times a link on a Web page is clicked compared to the number of times it is displayed. Advertising royalties paid to Web sites are often based on click-through rate (CTR), and the amount paid per click-through is considerably higher than the cost of an ad that is displayed success, compared with industry standard banner ad A graphic image used on Web sites to advertise a product or service. Banner ads come in numerous sizes, but are often rectangles 460 pixels wide by 60 pixels high. Also 460 x 55 and 392 x 72 sizes are commonly used. performance, of 0.1 to 0.3 percent. Expanding the rich media, advertiser branding and direct response components of the dynamic display ad will create an ideal online product inventory showcase. High-volume advertisers in the autos, real estate and retail industries can now utilize Spotlight Ads to feature their businesses and products on any website or ad network to target consumers and drive leads. New features of the flexible Spotlight Ads unit include: * Five additional IAB-standard ad sizes and configurations with unique layouts, color schemes and text-only versions * Larger branding areas with rich media options including full-motion video Video transmission that changes the image 30 frames per second (30 fps). Motion pictures are run at 24 fps, which is the minimum frequency required to eliminate the perception of moving frames and make the images appear visually fluid to the eye. playback, photos-to-video, and audio * Expanding ads feature metered phone numbers, communication tools, tracked links and other valuable consumer 'calls to action' * Tagged data feed imports provide automated au·to·mate v. au·to·mat·ed, au·to·mat·ing, au·to·mates v.tr. 1. To convert to automatic operation: automate a factory. 2. enhanced ad creation and enable targeted delivery * Ad performance tracking for campaign optimization optimization Field of applied mathematics whose principles and methods are used to solve quantitative problems in disciplines including physics, biology, engineering, and economics. "AdMission's approach enables advertisers to take ads that have primarily been branding vehicles and leverage them for dynamic inventory display," said Matt Booth, Kelsey Group senior vice president and program director, Interactive Local Media and Marketplaces. "Placing the added direct response elements at consumers' fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. should make this an appealing option for local and national advertisers, especially those with a large inventory mix." "Advertisers have more choices than ever on where to allocate their ad budgets," said Sarah Pate, AdMission president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "Combining branding elements directly in the same ad unit with real-time inventory captures the consumer's interest, regardless of where they are in the buying cycle. Offering a variety of ad formats also allows publishers the flexibility to create targeted campaigns for advertisers that get results!" About AdMission Corporation AdMission Corporation delivers dynamic display ads featuring real-time autos, real estate and retail inventory across targeted networks. AdMission's flexible ad units combine patented rich media handling, e-commerce and direct response to provide advertisers with one of the most visual, interactive online marketing solutions available. Learn more about AdMission at http://www.admission.net. |
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