AdMedia Partners Advises Bonnier in Acquisition of Time Inc.'s Time4 Media and Parenting Group Divisions.Acquisition of 18 Titles from Time Inc. Positions Bonnier as One of the Largest U.S. Consumer Magazine Publishers NEW YORK New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of -- Bonnier, a $2.9 billion European media company, announced today the acquisition of Time4 Media and The Parenting Group, 18 consumer magazines, from Time Inc. Combined with World Publications, its U.S. consumer magazine partner, Bonnier is now one of the largest consumer publishers in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. . AdMedia Partners http://www.admediapartners.com), a New York investment bank serving media, advertising and marketing service businesses, and related online and information services See Information Systems. businesses, acted as financial advisor to Bonnier in the transaction. "Bonnier enters into these acquisitions with a long-term strategic vision, unlike the financial orientation of private equity buyers in today's M&A market," says Mark Edmiston, the investment banker Investment Banker A person representing a financial institution that is in the business of raising capital for corporations and municipalities. Notes: An investment banker may not accept deposits or make commercial loans. at AdMedia who led Bonnier's deal team. "In combining the assets of Time4 Media and Parenting Group with its recently acquired World Publications, it is Bonnier's strategy to integrate these newly acquired titles into a media portfolio that bridges the offline and online worlds." "As most media companies are struggling to adapt to rapidly changing market conditions caused by the digital revolution, Bonnier sees an opportunity to leverage reader loyalty to the brands across new media," says Edmiston. "Also, it is a positive sign for the U.S. publishing industry, for an established European player like Bonnier to make a commitment to a market of this size and scope." The official press release is as follows: Bonnier Magazine Group Buys 18 Magazines from Time Inc. January 25, 2007 New York, NY - Bonnier Magazine Group and Time Inc., a Time Warner company (NYSE NYSE See: New York Stock Exchange : TWX (TeletypeWriter eXchange Service) A U.S. and Canadian dial-up communications service that became part of Telex. In 1971, the Bell System sold TWX to Western Union. TWX transmitted 5-bit Murray code or 7-bit ASCII code at up to 150 bps. See Telex. ), today announced that Bonnier will acquire Time Inc.'s Parenting Group and Time4 Media titles. Through this transaction, Stockholm-based Bonnier and its U.S. magazine partner, World Publications, will become one of the largest consumer publishing groups in America, with 40 titles and annual revenue of more than $350 million. Under the proposed agreement, Bonnier will acquire 18 titles, which will join World Publications' award-winning, market-leading collection of magazines, which include Saveur, Spa and Islands. The expanded portfolio strengthens the company's position among special-interest magazines and increases its new-media opportunities. Jonas Bonnier Jonas Bonnier (born 1963) is a Swedish business leader and member of the Bonnier family. He is also a novelist. , Chairman of the Bonnier Magazine Group, said: "We are extremely pleased to have reached an agreement that elevates Bonnier to the highest echelon of consumer publishers nationwide. The potential synergies between the new properties and World's existing titles -- as well as the corporate and individual growth that it will lead to -- makes the future bright for all of us." This is Bonnier's third acquisition in the United States during the past year and its first major purchase of a magazine group after its partnership with World. Terry Snow, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of World Publications, said: "These new titles are a perfect strategic fit with World's special-interest magazines and what we excel at Verb 1. excel at - be good at; "She shines at math" shine at excel, surpass, stand out - distinguish oneself; "She excelled in math" -- connecting people with their passions. And I am especially looking forward to working with this talented group of editing and publishing executives. We're committed to building high-quality brands through exceptional editorial products, whether in print or online, and the potential to be the leading multimedia resource in our new and existing special-interest areas is very exciting to us." Dick Parsons, Time Warner Chairman and Chief Executive Officer, said: "This is a smart transaction that advances both the interests of our shareholders and Time Inc.'s future success. This sale and our other recent divestitures are enabling us to concentrate our resources on developing our most strategic and promising opportunities to grow our businesses." Ann Moore, Time Inc. Chairman and CEO, said: "I am very pleased to have found the right buyer for the Parenting Group and Time4 Media, one that will be able to nurture their specialized titles. This transaction underscores Time Inc.'s commitment to focus our energy, resources and investment on our biggest and most profitable brands. I'd also like to welcome Bonnier to the New York publishing world, which continues to be an active and vibrant industry." The acquired magazines are as follows: Parenting, Babytalk, Popular Science, Field & Stream, Outdoor Life, Yachting, MotorBoating, Salt Water Sportsman Salt Water Sportsman is a magazine about recreational marine fishing in the United States and throughout the world. Originally published in Boston, Massachusetts in 1939, Salt Water Sportsman , Skiing, SKI, TransWorld SKATEboarding TRANSWORLD SKATEboarding is a skateboarding magazine, website, and production company owned by Bonnier Corporation. Founded in 1983, TWS was a response to Thrasher Magazine and specifically to the December 1982 article ‘Skate and Destroy’ written by C.R. , TransWorld SNOWBOARDING Transworld Snowboarding is a magazine about snowboarding and snowboarding culture. It has been published since 1987 and is the most widely subscribed snowboard magazine in the world (1,380,000 annually[1] , TransWorld MOTOCROSS TransWorld Motocross (TWMX) is a magazine that covers motocross and motocross racing. The magazine's content includes; racing, event coverage, freestyle motocross, bike maintenance, riding tips and product reviews. , TransWorld SURF, ride bmx, QUAD, SHOT BUSINESS and TransWorld business. All editorial, sales and marketing staffs will remain at their current offices, primarily in New York, California and Colorado. The acquisition is subject to regulatory approval. J.P. Morgan Securities Inc. acted as financial advisor to Time Inc. on this transaction; AdMedia Partners Inc. acted as financial advisor to Bonnier. About Bonnier Bonnier (www.bonnier.com) is a 200-year-old company with approximately $2.9 billion in annual revenue. Based in Stockholm, Bonnier has operations in more than 20 countries, including magazine divisions in Denmark, Norway, Sweden, Finland and Spain. Some of its best-known titles are Illustreret Videnskab, a popular science magazine; I Form, a health and fitness title; and Bo Bedre, a home and garden monthly. About World Publications Over the past three decades, World Publications (www.worldpub.net) has grown from a single magazine title into one of America's most successful special-interest multimedia companies. World's magazines continue to garner industry awards for their writing, design, photography and journalistic coverage. The company is also known for producing quality custom publications, television shows, websites, events and marketing programs in all of its markets. The company's headquarters are in Winter Park, Florida Winter Park is a city in Orange County, Florida, United States. The population was 24,090 at the 2000 census. According to the U.S. Census Bureau's 2006 estimates, the city had a population of 28,083. , and it maintains offices in New York, Newport, Rhode Island Newport is a city in Newport County, Rhode Island, United States, about 30 miles (48 km) south of Providence. It is the home of Naval Station Newport, housing the United States Naval War College, the Naval Undersea Warfare Center, and a major United States Navy training center. , Santa Barbara, California Santa Barbara is a city in California, United States. It is the county seat of Santa Barbara County, California. As of the 2000 census, the city had a total population of 92,325. , and a dozen other locations throughout the United States. About the Parenting Group The Parenting Group delivers over 15 million mom impressions and 20 million consumer touchpoints every month to the valuable mom market. Its two flagship brands are Parenting, the nation's premier magazine for moms, and the Babytalk portfolio, which includes the monthly Babytalk magazine and its siblings Babytalk First Months and Babytalk Mom-to-Be. The Parenting Group's other extensions include: Parenting.com; MomConnection, an online research tool; First Moments, a sampling operation; and a custom publishing unit. About Time4 Media Time4 Media is a multimedia company serving large, enthusiast audiences via magazines, websites, television and radio programming, feature films and live events. Leading publishers of men's special-interest magazines, Time4 Media titles include some of America's biggest and best-known brands, including Field & Stream, Popular Science, SKI, Yachting, and TransWorld SKATEboarding. The company's 14 consumer and three trade publications, all leaders in their categories, have a combined monthly circulation of nearly 6 million and an audience of more than 33 million. Nine National Magazine Award nominations and four wins over the past four years are evidence of a relentless focus on editorial quality. Related Web properties, including the largest outdoor, action-sports and snow-sports communities online, bring Time4 Media's combined audience to more than 60 million active, passionate enthusiasts. The company's Warren Miller There are several people of note named Warren Miller, including
About Time Inc. Time Inc., a Time Warner company, is one of the largest content companies in the world. With approximately 150 magazines, it is the largest magazine publisher in the United States and the United Kingdom. Each month, one of out every two American adults reads a Time Inc. magazine, and one out of every 10 visits a company website (more than 19 million unique visitors A count of how many different people access a Web site. For example, if a user leaves and comes back to the site five times during the measurement period, that person is counted as one unique visitor, but would count as five "user sessions. ). Time Inc.'s popular brands and successful franchises extend to the Internet, television, cable VOD See video-on-demand. VoD - video on demand , satellite radio, mobile devices, events and branded products. About Time Warner Inc. Time Warner Inc. is a leading media and entertainment company whose businesses include interactive services, cable systems, filmed entertainment, television networks and publishing. Bonnier Press Contact: Erik Mansson +46 70 569 2930 erik.mansson@bonnier.se World Publications Press Contact: Dean Turcol 407-405-0097 Dean.Turcol@worldpub.net Time Inc. Press Contacts: Dawn Bridges 212-522-2494 dawn_bridges@timeinc.com Danielle Perissi 212-522-5951 danielle_perissi@timeinc.com Time Warner Inc. Press Contacts: Edward Adler 212-484-6630 edward.adler@timewarner.com Keith Cocozza 212-484-7482 keith.cocozza@timewarner.com About AdMedia Partners AdMedia Partners is a leading boutique investment bank that provides middle market mergers and acquisitions advisory services advisory services advisory services provided to the public, in their capacity as owners and managers of animals, are an important part of veterinary science. They may be provided by government bureaux, by commercial companies who deal in pharmaceuticals or animals or animal to the advertising and marketing, media and related online and information services businesses. Founded in 1990 and located in New York City New York City: see New York, city. New York City City (pop., 2000: 8,008,278), southeastern New York, at the mouth of the Hudson River. The largest city in the U.S. , the firm has completed over 130 transactions since 1999. Selected transactions completed by AdMedia Partners include: * Representing Bonnier AB, a $2.9 Billion European Media company, in its acquisition of major interest in World Publications. * Representing New Media Strategies and Genex in their acquisitions by Meredith. * Representing Gruner + Jahr Gruner + Jahr GmbH & Co. KG is the largest European printing and publishing firm. Its headquarters is in Baumwall, Hamburg, Germany. History Originally founded on Aug 1, 1948 as the Henri Nannen publishing house, Gruner + Jahr was created in 1965 from a merger by USA Publishing, in its sale of Fast Company and Inc. to Mansueto Ventures L.L.C., an entity formed by Joe Mansueto Joseph Mansueto is the founder and CEO of Morningstar, Inc.. He owns about 68% of Morningstar common stock as of June, 2007. [1] His ownership of Morningstar puts him to the billionaire list on Forbes Richest Americans. . * Representing Grupo Editorial Expansion, Mexico's second largest magazine publisher, to Time Inc., a subsidiary of Time Warner. * Representing Medical Broadcasting, one of the largest independent interactive healthcare agencies, in its acquisition by Digitas Inc. * Representing Alexander & Edwards Publishing in its acquisition by Hanley Wood, LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control , a company owned by JPMorgan Partners, LLC. * Representing What's On, LP, publisher of Las Vegas's leading regional travel and leisure visitor guide, in its partnership with Kellogg Media Group. |
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