Acxiom Data Network Ready for General Evaluation Release; Selected Businesses Can Capitalize on its Revolutionary Speed and Power Free!CONWAY, Ark.--(BUSINESS WIRE)--June 22, 1998--A limited number of businesses can now access the data they need, when they need it, where they need it, as Acxiom(R) Corporation (Nasdaq: ACXM) offers a no-cost, general evaluation release of its Acxiom Data Network(SM) desktop data delivery product (ADN ADN Anchorage Daily News (Alaska newspaper) ADN Yemen (international vehicle registration) ADN Ácido Desoxirribonucleico ADN Acide Désoxyribonucléique (French: DNA) ). Selected customers, potential customers and channel partners will be the first to capitalize on Cap´i`tal`ize on` v. t. 1. To turn (an opportunity) to one's advantage; to take advantage of (a situation); to profit from; as, to capitalize on an opponent's mistakes s>. the accuracy of Acxiom's InfoBase(TM) Consumer Enhancement packages, which allow the rapid analyzing, profiling and segmenting of data to facilitate tightly focused, well-targeted marketing decisions. "The release of the Acxiom Data Network is a watershed event for Acxiom that profoundly improves our ability to create value for our customers," said Charles Morgan Charles Morgan is the name of:
This general evaluation release offered free to a select group of businesses from June 22 through July 31, 1998 followsa comprehensive testing process of the Acxiom Data Network, which was introduced in February. This limited introduction represents an on-schedule rollout for the revolutionary on-line data access and delivery system that brings the resources of Acxiom, a recognized information industry leader, to customers' fingertips "Fingertips" is a 1963 number-one hit single recorded live by "Little" Stevie Wonder for Motown's Tamla label. Wonder's first hit single, "Fingertips" was the first live, non-studio recording to reach number-one on the Billboard Pop Singles chart in the United States. in a real-time, on-demand environment, utilizing the same database software they use on a daily basis. "Our testing phase went well, and we've been very pleased with customer response", said Mark Theilken, leader of the Acxiom Data Network product group. "The Evaluation Release provides an excellent opportunity for more customers and prospects to get right to work with this exciting new marketing tool." Acxiom associates are actively seeking businesses to accept their offer to enhance a limited number of their records with any of the available InfoBase Consumer Enhancement Packages delivered over ADN as often as they'd like, totally free of charge. A full general release of the Acxiom Data Network is scheduled for August. Registration information and more information regarding the Evaluation Release is available by visiting www.acxiom.com/adn e-mailing adninfo@acxiom.com, or calling 1-888-3ACXIOM. Acxiom Corporation provides a wide spectrum of data products, data integration services, and mailing list An automated e-mail system on the Internet, which is maintained by subject matter. There are thousands of such lists that reach millions of individuals and businesses. New users generally subscribe by sending an e-mail with the word "subscribe" in it and subsequently receive all new services, as well as data warehousing See data warehouse. data warehousing - data warehouse and decision support services support services Psychology Non-health care-related ancillary services–eg, transportation, financial aid, support groups, homemaker services, respite services, and other services to major firms in the United States United States, officially United States of America, republic (2005 est. pop. 295,734,000), 3,539,227 sq mi (9,166,598 sq km), North America. The United States is the world's third largest country in population and the fourth largest country in area. and the United Kingdom. Founded in 1969, Acxiom is headquartered in Conway, Arkansas, with operations throughout the United States and the United Kingdom. Acxiom's World Wide Web address is (URL URL in full Uniform Resource Locator Address of a resource on the Internet. The resource can be any type of file stored on a server, such as a Web page, a text file, a graphics file, or an application program. ) www.acxiom.com or email: info@acxiom.com. Acxiom is a registered trademark, InfoBase is a trademark and Acxiom Data Network is a servicemark of Acxiom Corporation.
CONTACT: Acxiom Corporation, Conway
Marice Gardner, 501/336-1264
mgardn@acxiom.com
or
Flora Public Relations
Sandy Flora, 512/990-8811
sflora@eden.com
or
Acxiom Corporation, Conway
Analyst Contact: Robert Bloom, 501/336-1321
bbloom@acxiom.com
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