Acxiom Acquires SmartDM, a Pharos Capital Portfolio Company; Fifth exit for Pharos I Fund.DALLAS -- Acxiom(R) Corporation (Nasdaq: ACXM) reached a definitive agreement to buy Nashville, Tenn.-based full-service direct marketing agency SmartDM, a portfolio company of Pharos Capital Partners, L.P., Pharos announced today. Terms were not disclosed. Pharos acquired its stake in SmartDM in March, 2000. This disposition is the fifth full exit, in addition to three partial exits, from their $155 million, vintage year vintage year n. 1. The year in which a vintage wine is produced. 2. A year of outstanding achievement or success. vintage year n it's been a vintage year for plays → 2000 fund. "With SmartDM, we are pleased to have successfully navigated through the treacherous waters of the Internet/online and direct marketing space. We have achieved our goal of building SmartDM into the preeminent provider of fully integrated direct marketing and information management processes for mid-sized companies and we wish management well as they continue to build and grow the company," said Bob Crants, Pharos Managing Partner. Richard Maradik, Chief Executive Officer of SmartDM, said, "our partnership with Pharos has been a strong collaboration, fostering a creative spirit that led to concrete gains. We now look forward to pursuing future opportunities with Acxiom." About Pharos Capital Founded in 1998, Pharos Capital Partners is a leading private equity firm focused on underserved markets. Pharos assists exceptional entrepreneurs in meeting and exceeding their goals to build innovative and market leading companies. The firm primarily invests $5 to $15 million in companies seeking later stage equity funding Equity funding An investment consisting of a life insurance policy and a mutual fund. The insurance policy is paid by the collateral value of fund shares, giving the investor the advantages of insurance protection with the growth potential of a mutual fund. for internal growth, acquisitions, management buyouts or recapitalizations across industry sectors, with particular focus on healthcare, business services and technology. About SmartDM Holdings SmartDM Holdings, Inc. has 90 employees in the company's main office in Nashville and in Kansas City, Las Vegas and New York New York, state, United States New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of . SmartDM has more than 100 clients, including Wyndham Hotels Worldwide, Gaylord Entertainment, Harrah's Entertainment, the American Red Cross American Red Cross: see Red Cross. , Comcast-Spectacor, American General Finance, Oak Street Mortgage, Fieldstone field·stone n. A stone occurring naturally in fields, often used as a building material. Noun 1. fieldstone - stone that occurs naturally in fields; often used as building material Mortgage, the National Basketball Association National Basketball Association (NBA) U.S. professional basketball league. It was formed in 1949 by the merger of two rival organizations, the National Basketball League (founded 1937) and the Basketball Association of America (1946). , Bass Pro Shops Bass Pro Shops is a privately held sporting goods and outdoor goods store headquartered in Springfield, Missouri. The original Outdoor World store, referred to as the "Grand Daddy" is located at the corner of Sunshine and Campbell in Springfield. , and many other sports-related enterprises. |
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