Acxiom/DataQuick Releases Property Pro Online Version 1.1; National Database Service Provides Instant Access to Real Property Information for Over 67 Million Properties.

SAN DIEGO, Calif.--(BUSINESS WIRE)--Dec. 8, 1998-- Acxiom(R)/DataQuick(R) (Nasdaq: ACXM), the recognized leader in real property information solutions, servicing title, financial, mortgage, real estate, investment, and insurance industries, has released the much awaited update to its powerful, user-friendly, Property Pro(TM) Online product. Property Pro Online version 1.1 is the Year 2000-ready Windows(R) interface to Acxiom/DataQuick's national online real property databases. These databases provide instant access to real property information for over 67 million properties throughout the United States and nearly all major metropolitan areas; information which can be used for a variety of marketing and research applications.

Version 1.1 is a 32-bit only application which runs in Windows 95, 98 or NT. This latest version is also year 2000 ready and offers several enhancements to increase productivity, such as a more streamlined installation process, as well as new and improved data export formats.

As with the previous version, you can use the Query Wizards to quickly create customized, industry-specific searches that can be stored as memorized queries. No more rebuilding the same searches time and time again. This is definitely the fastest, most cost-effective way to get what you need.

Property Pro Online's industry-specific search packages perform multiple functions simultaneously. For example, Realtors can obtain all of the required information with just a few keystrokes. A listing presentation can easily be created by using the Query Wizard to produce a subject property profile and sales comparables with sale, loan and property characteristics, all with just one search. Farm search can be used to identify the perfect property for your buyers by using selectors such as sale date, sale amount, square footage, beds/baths, etc.

Additionally, insurance agents and brokers can create customized queries using the Mortgage Leads search to target loans made by a specific lender, all lenders within a particular county, seller carrybacks, and individual hard money lenders. One can search throughout the United States, locate potential mortgage insurance customers, and sell life insurance by isolating prospects who may be interested in a policy to offset their mortgage. Exporting lists and creating customized marketing letters to reach potential customers has never been easier.

Barbara Woodside of North American Title Company, a participant in the Property Pro Online beta testing program said, "Traveling through the filters of Property Pro Online offers clears snapshots of your customer's request. With Property Pro Online, users have a precise focus, yet the flexibility to customize each request. This Windows product offers an avenue for Customer Relation Management: giving my customer quality mortgage leads time after time. We appreciate Acxiom/DataQuick for developing a great marketing program for our industry."

Acxiom/DataQuick has a proud history of producing valuable tools for business solutions built around top of the line data, and for the last 19 years has been compiling one of the deepest, most up-to-date databases on real property owners that can be found. The real property information in the Acxiom/DataQuick National Property Database is derived from county assessors' and recorders' offices.

Acxiom provides a wide spectrum of data products, data integration services, mailing list services, modeling & analysis, and information technology outsourcing services, as well as data warehousing and decision support services to major U.S. and international firms. Acxiom is a member of the Direct Marketing Association (DMA), Internet Alliance (formerly the Interactive Services Association-ISA), the Individual Reference Services Group (IRSG), and the Online Privacy Alliance (OPA). Acxiom supports the Fair Information Practices standards of these organizations. Founded in 1969, Acxiom is headquartered in Conway, Arkansas, with operations throughout the United States and in the United Kingdom and France.

Acxiom's World Wide Web address is (URL) http://www.acxiom.com or e-mail to [e-mail]. Acxiom's toll free number is 1-800-922-9466. Acxiom is a registered trademark of Acxiom RTC, Inc. DataQuick is a registered trademark and Property Pro is a trademark of DataQuick Information Systems, Inc.

For additional information on Property Pro Online or other Acxiom/DataQuick real estate information products, call 888/604-DATA, or visit the Acxiom/DataQuick web site at http://www.dataquick.com.