Acushnet Company Announces Multi-year Deal With Davis Love III to Remain Titleist and Footjoy Equipment Ambassador.Business Editors/Apparel Writers FAIRHAVEN, Mass.--(BUSINESS WIRE)--Sept. 6, 2000 Acushnet Company The Acushnet Company is a sporting goods company that focuses primarily on golf-related products. History Founded in Acushnet, Massachusetts by Phillip E. "Skipper" Young in 1910, the Acushnet Process Company , the parent company of the Titleist(R), FootJoy(R) and Cobra(R) golf equipment brands, announced today that it has agreed to a multi-year deal with longtime ambassador Davis Love III Davis Milton Love III (born April 13, 1964) is an American professional golfer. Love was born in Charlotte, North Carolina. He attended the University of North Carolina before turning professional in 1985. to continue playing its equipment. Love, who is currently the seventh-ranked golfer in the world, has trusted Titleist golf balls and FootJoy golf shoes exclusively throughout his career, and has played Titleist golf clubs for the past five years. Love, who turned professional in 1985, has won 13 PGA TOUR events during his illustrious career, including one major. The agreement, which has been extended through 2010, provides for Love to continue playing Acushnet Company products, including a Titleist golf ball, driver and irons, carrying a Titleist golf bag, and wearing Titleist headwear head·wear n. A hat or other covering for the head. , FootJoy shoes and glove. Terms of the multi-year agreement were not disclosed. Commenting on the announcement, Wally Uihlein, Acushnet Company's Chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. explained, "Our entire company is ecstatic that Davis will remain part of the Acushnet Company family for many years to come. Not only is Davis one of the premier golfers in the world, he is, more importantly, one of the game's great ambassadors. Davis Love III represents character, integrity, dignity and an ongoing commitment to excellence. Davis is an exemplary role model for the Titleist and FootJoy brands, for the PGA Tour, for the PGA (1) (Professional Graphics Adapter) An early IBM PC display standard for 3D processing with 640x480x256 resolution. It was not widely used. (2) (Programmable Gate Array) See gate array and FPGA. of America and for everyone who enjoys the great game of golf." "I have trusted Titleist and FootJoy products all my life and look forward to our strong relationship continuing throughout my professional career," comments Davis Love III. "It has always been a great experience for me to be an integral part of the design development process. I am especially excited to see the new Titleist golf balls and clubs, which are currently in development, come to fruition." The son of a highly regarded teaching professional, Davis Love III was born shortly after his father contended for the 1964 Masters. He attended the University of North Carolina North Carolina, state in the SE United States. It is bordered by the Atlantic Ocean (E), South Carolina and Georgia (S), Tennessee (W), and Virginia (N). Facts and Figures Area, 52,586 sq mi (136,198 sq km). Pop. and earned his PGA TOUR card through qualifying school in 1985. In 1987, Davis earned his first PGA TOUR victory when he won the first of his four career MCI (1) (Media Control Interface) A high-level programming interface from Microsoft and IBM for controlling multimedia devices. It provides commands and functions to open, play and close the device. (2) (Microwave Communications Inc. Heritage Classic titles. He won his first major at the 1997 PGA Championship at Winged Foot by five strokes. That same year, he wrote Every Shot I Take, honoring his father who died in a plane crash in 1988 by chronicling his father's lessons in golf and life. "Davis is more than just a golfer to Titleist and FootJoy," continued Uihlein. "He grew up with our brands and over the years he has become an important part of our golf ball and golf club development process. Any high performance product that has been introduced by Titleist over the past five years has most likely been tested by Davis. He is a perfectionist per·fec·tion·ism n. 1. A propensity for being displeased with anything that is not perfect or does not meet extremely high standards. 2. and has been instrumental in the continued success of our golf ball and golf club franchises. We will continue to work with Davis in his quest to become the best player he can possibly be." Davis was instrumental in the successful launches of the Titleist Professional(TM) golf ball, Titleist Titanium 975D(R) driver and Titleist DCI (Display Control Interface) An Intel/Microsoft programming interface for full-motion video and games in Windows. It allowed applications to take advantage of video accelerator features built into the display adapter. (R) 990 irons, all equipment that he continues to play. Davis' decision to extend his relationship with Titleist was also significantly influenced by his testing of a new prototype Titleist golf ball, to be seeded on the PGA Tour next month and introduced to the market in early 2001. Davis' on-course success continues this year as he ranks among the top 10 in scoring average, driving distance, top 10 finishes and earnings. Titleist, FootJoy, Cobra and Pinnacle(R) comprise the major golf brands of Acushnet Company, an operating company operating company A business that engages in transactions with outsiders. of Fortune Brands, Inc. (NYSE-FO). To learn more about the Acushnet Company brands, please visit us online at www.titleist.com, www.cobragolf.com, www.footjoy.com, and www.pinnaclegolf.com, or call Joe Gomes, Director of Communications Director of Communications is a position in the private and public sectors. The Director of Communications is responsible for managing and directing an organization's internal and external communications. (508.979.3211). |
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