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Actress Kate Hudson and Hairstylist David Babaii Launch Retailer Partnerships with Target, CVS and Duane Reade Stores.


LOS ANGELES -- Celebrity hairstylist David Babaii and actress Kate Hudson announce today the launch of retail partnerships with select Target, CVS and Duane Reade stores beginning fall 2008 for their David Babaii for WildAid eco-friendly hair care line. Additional fine retail stores will begin distribution by the end of 2008 along with international expansion planned for 2009.

"We are thrilled to work with Target, CVS and Duane Reade since they provide consumers with an opportunity to buy professional grade products at cost effective prices," commented Mr. Babaii. The partners also expressed the ease in which customers can purchase their hair care line through these retail outlets.

The David Babaii for WildAid web site offers store locations by simply typing in your zip code, State and mileage radius www.db4wildaid.com It also provides product information and step-by-step styling tips to achieve Kate Hudson's red carpet looks. The cruelty free hair care line supports wildlife conservation by donating 10% of all profits to WildAid, the Global Wildlife Conservation Organization. www.wildaid.org

For store locations and additional information visit www.db4wildaid.com

About David Babaii for WildAid:

DAVID BABAII FOR WILDAID is an innovative new line of hair care products made from an exclusive blend of exotic and wild, natural and renewable ingredients including Blue Algae, White Ginger, Cupuacu Butter and Volcanic Ash. DAVID BABAII FOR WILDAID products are sulfate free, paraben free, free from animal products and, most important of all, free from ALL animal testing. By supporting the Beauty in nature through their donation to WildAid, Babaii and Hudson demonstrate their brand's philosophy "It's beautiful to be good."

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Publication:Business Wire
Date:Oct 28, 2008
Words:269
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