Activision Explores Depths of the Oceans in SeaWorld(R): Shamu(R)'S Deep Sea Adventures.

MINNEAPOLIS -- For the first time ever on the game consoles, children can enjoy the excitement of underwater exploration and fast-paced adventure with the beloved SeaWorld killer whale and his friends in SeaWorld: Shamu's Deep Sea Adventures video game, available now from Activision, Inc. (Nasdaq:ATVI).

Combining entertainment and education, players assume the role of Shamu and other SeaWorld animals to rescue Shamu's aquatic friends. Players solve puzzles, perform animal behaviors, gather collectibles, lead fin-raising chases and attempt daring rescues as they travel though various missions in an effort to solve the mystery of unexplained disruptions affecting the aquarium.

"SeaWorld: Shamu's Deep Sea Adventures is an ideal choice for parents searching for video games for their kids that entertain while teaching," said Dave Oxford, General Manager of Activision Value. "This game incorporates a wildly popular franchise and Shamu, the world's most famous killer whale, with puzzles, missions and information about marine life species in an interactive way that kids really will gravitate towards and enjoy."

In SeaWorld: Shamu's Deep Sea Adventures, kids travel through 20 exciting missions and eight underwater environments from Shamu Stadium to the ocean depths of Atlantis. Players are introduced to some of the ocean's most fascinating species such as electric eels, sea urchins and vampire squid in their unique habitats. In this educational adventure, kids embark on an undersea journey as they take Shamu and Horacio, the ageless manatee, to Atlantis and battle Poseidon and his giant beast, the evil Kraken.

The game is currently available for the PlayStation(R)2 computer entertainment system, Xbox(R) video game system from Microsoft and the Nintendo GameCube(R) for a suggested retail price of $29.99. The Nintendo DS(TM) and Game Boy(R) Advance titles will ship on November 8 and carry a suggested retail price of $29.99 and $19.99 respectively. SeaWorld: Shamu's Deep Sea Adventures has been rated "E" for Everyone by the ESRB.

About SeaWorld

SeaWorld parks in Orlando, San Diego & San Antonio have been educating & inspiring guests since 1964. SeaWorld parks are owned & operated by Busch Entertainment Corp., the family entertainment division of Anheuser-Busch Companies, Inc. BEC operates nine U.S. theme parks, including Busch Gardens in Tampa & Williamsburg, VA, Sesame Place in Philadelphia & Discovery Cove in Orlando.

About Activision, Inc.

Headquartered in Santa Monica, California, Activision Publishing, Inc. is a leading worldwide developer, publisher and distributor of interactive entertainment and leisure products. Founded in 1979, Activision posted net revenues of $1.4 billion for the fiscal year ended March 31, 2005.

Activision maintains operations in the U.S., Canada, the United Kingdom, France, Germany, Italy, Japan, Australia, Scandinavia, Spain and the Netherlands. More information about Activision and its products can be found on the company's World Wide Web site, which is located at www.activision.com.

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