ActiveState PureMessage Deals Blow to New and More Threatening Spamming Technique; Image Spam One Quarter of All Emails in Large Organizations.Business & Technology Editors VANCOUVER, British Columbia--(BUSINESS WIRE)--Jan. 28, 2003 ActiveState(R) Corp., the leader in enterprise email filtering software, has released new PureMessage(TM) technology to reliably catch a new and dangerous form of spam -- image spam An e-mail advertisement in the form of an image in the message rather than text in order to avoid detection as spam. Spam filters typically analyze words in a message, which is relatively fast, but scanning images with optical character recognition (OCR) to extract the text is slow. . Increasing in frequency by over 25% since November, image spam isn't only a nuisance, it is a threat to every email box's security. Using PureMessage, organizations are assured protection against productivity loss, network downtime The time during which a computer is not functioning due to hardware, operating system or application program failure. and vulnerability of informational assets associated with unsolicited or malicious email. Image spam is an unsolicited commercial email that presents its message to individuals through visual images. This is accomplished by creating links within the body of the email message to images located on the Internet. When an individual previews or opens an image spam message, behind the scenes, the image is captured from the Internet and presented in the email body. Because the spam message is contained almost entirely within an image, traditional spam filtering A software routine that deletes incoming spam or diverts it to a "junk" mailbox (see spam folder). Also called "spam blockers," spam filters are built into a user's e-mail program. techniques relying on email text analysis are ineffective. Image spam is dangerous because the messages include unique identifiers With reference to a given (possibly implicit) set of objects, a unique identifier is any identifier which is guaranteed to be unique among all identifiers used for those objects and for a specific purpose. within the image links that are able to track when a recipient has opened or previewed an image spam message. When the image is viewed, the spammer knows the email address See Internet address. is valid, guaranteeing future spam messages from the spamming community as the address is resold. "Image spam and recipient tracking is opening up a new era for spam proliferation proliferation /pro·lif·er·a·tion/ (pro-lif?er-a´shun) the reproduction or multiplication of similar forms, especially of cells.prolif´erativeprolif´erous pro·lif·er·a·tion n. ," said Maurene Caplan Grey, Research Director, Gartner Inc. "Spammers continue to find new ways to send uninvited un·in·vit·ed adj. Not welcome or wanted: uninvited guests. uninvited Adjective not having been asked: uninvited guests messages; therefore, it is critical that enterprises seriously focus on email management." Statistics derived from ActiveState's broad network of "spam trap A check box on a Web order form that defaults to "yes" or "I agree," but positioned on the page so that you will most likely overlook it. Unless you change the default, you are unknowingly agreeing to accept more solicitations by e-mail from that company or from third parties. See spam filter. " email accounts email account email n → compte m (e-)mail and Fortune 500 customers indicate that image spam now accounts for 25% of all spam entering large organizations. ActiveState PureMessage provides a solution to the complex problem of spam, including the recent evolution of image spam. PureMessage customers today identify more than 95% of the spam targeting their organization, virtually solving the spam problem. With regular software updates included, PureMessage customers are assured protection from image spam and all other evolving tactics of spammers. "Image spam represents a new level of sophistication so·phis·ti·cate v. so·phis·ti·cat·ed, so·phis·ti·cat·ing, so·phis·ti·cates v.tr. 1. To cause to become less natural, especially to make less naive and more worldly. 2. that the spamming community is reaching," said Chris Kraft, director of product management, ActiveState. "While we know that our job is never done as spamming tactics will continue to evolve, we are pleased to take note of the recent progress in filtering technologies. With spam as flies, our virtual flyswatter just doubled in size." The new PureMessage technology is available immediately and is included with the anti-spam software subscription for current customers. All ActiveState PureMessage customers have received this update and have effective defenses against image spam. Additional information is at: www.ActiveState.com/PureMessage. About ActiveState Corp. ActiveState is the global leader in applied open source software. Over 70% of the Fortune 500 depends on ActiveState technology, which ranges from programming tools to message management. The company's products and services enable IT professionals and enterprises to increase productivity and reduce organizational risk. Information on solving business and programming challenges with applied open source solutions is available at: http://www.ActiveState.com. ActiveState and PureMessage are trademarks of ActiveState Corp. All other company names herein may be trademarks of their respective owners. |
|
||||||||||||

Printer friendly
Cite/link
Email
Feedback
Reader Opinion