Active Buyer's Guide Named Webby Award 2000 Finalist in Technical Achievement Category; 10,000 Entries Reviewed, Five Top Sites Chosen in Each Category.Business Editors/High-Tech Writers BURLINGAME, Calif.--(BUSINESS WIRE)--March 17, 2000 Active Buyer's Guide(SM) (www.ActiveBuyersGuide.com), the Internet's most unbiased, comprehensive product recommendation engine, has been nominated for a Webby Award in the category of Technical Achievement. Widely hailed as "the Oscars of the Internet," The Webby Awards For the Ducktales character, see . Presented by The International Academy of Digital Arts and Sciences, The Webby Awards are a set of awards presented to the "world's best websites". The awards have been given out since 1996. are the leading international honors for Web sites. Active Buyer's Guide is a service of Active Research. In addition to maintaining the www.ActiveBuyersGuide.com domain, Active Research licenses Active Buyer's Guide as a private-labeled service to a partner network of top portals and shopping sites such as GO Network, iWon, Lycos, LookSmart, mySimon, Productopia, and ShopNow. It is one of the most widely distributed Adj. 1. widely distributed - growing or occurring in many parts of the world; "a cosmopolitan herb"; "cosmopolitan in distribution" cosmopolitan bionomics, environmental science, ecology - the branch of biology concerned with the relations between organisms services of its kind on the Web. "Active Buyer's Guide is an excellent example of how technology is streamlining e-commerce," said Tiffany Shlain, Founder and Director of The Webby Awards. "Shopping is laborious -- there are too many products, too much information and not enough time to answer the simple question 'what's best for me?' Active Research is providing an indispensable service to Web shoppers." As a nominee for a Webby, Active Buyer's Guide is also eligible to win a People's Voice Award, voted on by the online community, with winners announced during The Webby Awards webcast on May 11, 2000. Votes may be submitted by visiting http://www.webbyawards.com/peoplesvoice/registration.html. "No accolade is more coveted cov·et v. cov·et·ed, cov·et·ing, cov·ets v.tr. 1. To feel blameworthy desire for (that which is another's). See Synonyms at envy. 2. To wish for longingly. See Synonyms at desire. than recognition from The Academy," said Ali Kazeroonian, chief technology officer at Active Research. "There is also no better way to acknowledge the accomplishments and tremendous energy of our team. Our technology is influencing over $4billion of e-commerce activity a year and is helping millions of consumers shop smarter. It is an honor to be nominated, and we look forward to The Webby Awards ceremony." The Fourth Annual Webby Awards will take place on May 11, 2000 in San Francisco San Francisco (săn frănsĭs`kō), city (1990 pop. 723,959), coextensive with San Francisco co., W Calif., on the tip of a peninsula between the Pacific Ocean and San Francisco Bay, which are connected by the strait known as the Golden . Nearly 3,000 digerati The "digital elite." People who are extremely knowledgeable about computers. It often refers to the movers and shakers in the industry. Digerati is the high-tech equivalent of "literati," which refers to scholars and intellectuals, or "glitterati," the rich and famous. from around the world will attend this year's Webby Awards to celebrate the Internet's best. Other nominees in the Technical Achievement category include AltaVista Translation, Desktop.com, Google, and Sony Station. Active Buyer's Guide Uses Adaptive Recommendation Technology Active Buyer's Guide helps consumers decide what to buy by finding products that best match their individual values, needs and preferences. Based on more than 25 years of research into buying behavior, the service replicates the consumer shopping experience, understanding and simulating the difficult trade-offs made while comparison-shopping. The Guide's Adaptive Recommendation Technology intelligently hones in on what drives each shopper's unique decision-making process. Sophisticated methodologies then compare each preference profile to a comprehensive set of available product choices. Finally, complex data mining returns a list of unbiased recommendations, which is scored according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. how well it reflects the individual's values. Active Buyer's Guide thus eliminates the time consumers would otherwise spend filtering through the glut of product information available on the Web. About The Webby Awards Hailed as the "Oscars of the Internet" by Entertainment Weekly, The Webby Awards are the leading creative honors for digital media. Nominees and winners are chosen by The International Academy of Digital Arts and Sciences The International Academy of Digital Arts and Sciences or IADAS was founded in 1998 in New York to help drive the progress of the Internet and evolving forms of new media. The academy selects the nominees and winners for the Webby Awards. . The Webby Awards are an IDG IDG International Data Group IDG Integrated Drive Generator IDG Installation Design Guide IDG Internet Discussion Group IDG Inset Dielectric Guide IDG International Dangerous Goods (mail, shipping) event. Sponsors for the Webby Awards 2000 include Intel, Hewlett-Packard, PricewaterhouseCoopers, Adobe, vivid studios, flyswat, Visa, Warburg Dillon Read Investment bank created by the 1997 merger of S.G. Warburg & Co. and Dillon, Read & Co. Subsequently renamed UBS Warburg and now part of UBS AG, where the Warburg name was eventually dropped. , BeSeen, Xpedior, AboveNet, Audi, commission junction Commission Junction is an online advertising company owned by ValueClick. They are specifically in the affiliate marketing industry. Commission Junction is the largest affiliate network in north America, powering almost 50% of the top 500 web retailers affiliate marketing , worldlyinvestor.com, PlanetClick, Adauction.com, Fleishman Hillard, The Creative Group,Netpulse, netRaker, Entertainment Weekly, Business 2.0,Access Magazine, NewCity.com, Metropolis Editorial, ArtByte, Macworld, San Francisco Bay Guardian The San Francisco Bay Guardian (also known as the SF Bay Guardian, Bay Guardian, and the Guardian) is a free alternative newspaper published weekly in San Francisco, California. The paper is owned mostly by its publisher, Bruce B. , Macworld Expo, MSN (1) (MicroSoft Network) A family of Internet-based services from Microsoft, which includes a search engine, e-mail (Hotmail), instant messaging (Windows Live Messaging) and a general-purpose portal with news, information and shopping (MSN Directory). bCentral, Internet World, We Also Walk Dogs. Balloting is audited by PricewaterhouseCoopers. For more information, visit www.webbyawards.com. About Active Research Active Research provides Web-based Market Research Automation services to help businesses attract and understand buyers. The company is the first to offer real-time market intelligence services that enable product manufacturers and retailers to understand and respond to changing customer demands. Market intelligence is generated through a network of portal, content and merchant partners that host buyer's guides powered by Active Research. Complete and unbiased, these buyer's guides help partners attract and retain customers. Founded in 1997, Active Research is based in Burlingame, Calif. and on the Web at www.ActiveResearch.com and www.ActiveBuyersGuide.com. |
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