Action Products International, Inc. Achieves Record Breaking April with 111% Sales Increase; First Four Months of 2004 Sales Have Increased 43%.Business Editors ORLANDO, Fla.--(BUSINESS WIRE)--May 6, 2004 Action Products International, Inc. (Nasdaq:APII APII Asia-Pacific Information Infrastructure APII Ablation Plasma Ion Implantation APII Advanced Prototype Information Infrastructure (US DoD DISA) ), a leading toy designer and manufacturer of educational and positive, non-violent branded toys for pre-school children through pre-teens, today announced that the Company achieved record sales in April 2004 of $670,200 compared to $317,500 in April last year. Additionally, the Company has reported a significant sales increase of 43% for the first four months of 2004 with $2,433,000 compared to $1,702,600 last year. "After achieving a 27% increase and record sales in the first quarter of 2004, it is encouraging to see the momentum continue through April," stated Bill Bordegon, Vice President Marketing & Sales. "Our continued success is attributed to sales increases in literally every key channel. Specifically, independent specialty toy store A toy store, or toy shop, is a retail business specializing in the services of selling toys. No longer held to the limitations of the brick and mortar outlet, the toy store has successfully created a presence within the e-commerce industry. sales rose 127%; the museum/zoo/aquarium/attractions sales increased 114%; airport gift shop sales shot up over 350%, and Canadian independent specialty toy stores increased well over 700%." The significant increase in April is primarily attributed to organic growth of the Company's eight popular brands including I Dig(R), Space Voyagers(R) and JAY JAY THE JET PLANE Jay Jay the Jet Plane is a CGI children's television cartoon fiction series. It has about 60 episodes. The characters are mostly talking airplanes, and a helicopter, and some humans, and two talking ground vehicles, based at a fictional Tarrytown Airport in the USA. Wood Adventure System(TM). The first shipments from the Curiosity Kits(R) brand started on a partial basis in mid-April and sales were limited due to the completion of a final audit of the Curiosity Kits inventory. As management has stated before, the Company hopes to complete the full integration of Curiosity Kits within 90 days and full shipping capability on line by the end of May. Action Products' goal for 2004 is to reach $13 million in sales compared to $8.2 million in 2003. Consistent with the Company's aggressive growth strategy, Action Products expects to complete one additional acquisition before the end of the year which should position Action Products to achieve its stated revenue goal of $20 million in 2005. ABOUT ACTION PRODUCTS INTERNATIONAL, INC. Action Products is a leading designer and manufacturer of educational and positive branded toys emphasizing fun, quality brands including JAY JAY THE JET PLANE Wooden Adventure System(TM), I DIG Dinosaurs <onlyinclude> This list of dinosaurs is a comprehensive listing of all genera that have ever been included in the superorder Dinosauria, excluding class Aves (birds, both living and those known only from fossils) and purely vernacular terms. (R) and I DIG Treasures(R) excavation excavation In archaeology, the exposure, recording, and recovery of buried material remains. The techniques employed vary by the type of site, but all forms of archaeological excavation require great skill and careful preparation. activity kits, Space Voyagers(R) ("The most authentic Space Toys on Earth"), Wild Climbers This list of climbers includes both mountaineers and rock climbers, since many (though not all) climbers engage in both types of activities. The list also includes boulderers and ice climbers. (TM) and Climb@Tron(TM) window-climbing animals and robots, Play and Store(TM) themed playsets, Kidz Workshop(TM) wooden projects, Drop Zone Extreme(TM) parachute parachute, umbrellalike device designed to retard the descent of a falling body by creating drag as it passes through the air. The development of modern aircraft has led to many experiments in the aerodynamic problems of parachute design, with the result that the toys, and it's recently acquired Curiosity Kits(R), the leading, award-winning specialty brand for kids' craft and activity kits. Its products are marketed and sold worldwide to specialty retailers, museums, toy stores, theme parks, attractions, zoos, catalog catalog, descriptive list, on cards or in a book, of the contents of a library. Assurbanipal's library at Nineveh was cataloged on shelves of slate. The first known subject catalog was compiled by Callimachus at the Alexandrian Library in the 3d cent. B.C. companies, Internet retailers and educational markets. For more information on Action Products' toys, email marketing@apii.com or visit the Company's web site at www.apii.com. Any statements that are not historical facts contained in this release are forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. . It is possible that the assumptions made by management for purposes of such statements may not materialize. Actual results may differ materially from those projected or implied in any forward-looking statements. Such statements may involve risks and uncertainties, including but not limited to those relating to relating to relate prep → concernant relating to relate prep → bezüglich +gen, mit Bezug auf +acc product demand, pricing, market acceptance, the effect of economic conditions, and intellectual property rights and the outcome of competitive products, risks in product development, the results of financing efforts, the ability to complete transactions, and other factors discussed from time to time in the Company's Securities and Exchange Commission filings. The Company undertakes no obligation to update or revise any forward-looking statement for events or circumstances after the date on which such statement is made. |
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