Action Performance Announces Exclusive Agreement Between goracing.com and SBK Superbike World Championship.PHOENIX--(BUSINESS WIRE)--Sept. 16, 1999-- Action Performance Companies Inc. (Nasdaq: ACTN ACTN Action ACTN Acetone ) Thursday announced that its Internet subsidiary, goracing.com inc., has entered into an exclusive Internet and revenue sharing revenue sharing Funding arrangement in which one government unit grants a portion of its tax income to another government unit. For example, provinces or states may share revenue with local governments, or national governments may share revenue with provinces or states. agreement with Octagon Motorsports, which organizes the SBK SBK Superbike (racing motorbikes) SBK Snowboard Kids (gaming) SBK Svenska Brukshundklubben SBK Stichting Bouwkwaliteit (Dutch) SBK South Brooklyn Railway Company Superbike World Championship Superbike World Championship (also known as SBK) is the premier worldwide Superbike racing Championship. the championship was founded in 1988. The Superbike World Championship season consists of a series of rounds held on permanent racing facilities. (SBK). The two-year agreement adds the official SBK Web site as an exclusive member of the goracing.com network. The agreement further expands goracing.com's international alliances and coverage across all forms of motorsports worldwide. Under the agreement, goracing.com will serve as the exclusive advertising agent and preferential technology partner for all of SBK's Internet-related activities. goracing.com also will be SBK's exclusive e-commerce provider and will host, manage and maintain all e-commerce functions of the official SBK site. The agreement also provides goracing.com with two billboards ensuring television coverage at all SBK events, which are broadcast in over 160 countries and have viewership view·er·ship n. The people who watch a television program or motion picture: a largely male viewership. of approximately 160 million per event worldwide. Christopher Besing, senior vice president of the company said, "Bringing SBK into the goracing.com network is a significant strategic move toward strengthening our position in the market by further increasing our coverage across all forms of motorsports worldwide. "This agreement increases our international exposure and allows us to offer a wider range of content, products and services to a larger, global consumer base." Paolo Flammini, Superbike The term Superbike is used to describe sport bikes with displacement of around 1000cc. Superbikes have have lightweight frames and are powered by high performance engines. Their design is more focused on race track performance than rider comfort. president said, "We're proud to have the SBK site become a part of the goracing.com network. goracing.com's broad range of motorsports coverage and extensive e-commerce capabilities will significantly enhance traffic and sales for the SBK site. goracing's ability to fully integrate the strength of Action Performance's licensing and merchandise agreements with SBK riders and teams made this relationship a natural fit and a winning combination." Action Performance Companies Inc. is the leader in the design, marketing, promotion and distribution of licensed motorsports merchandise. Its products include a broad range of motorsports-related die-cast car replica collectibles, apparel, souvenirs, and other memorabilia mem·o·ra·bil·i·a pl.n. 1. Objects valued for their connection with historical events, culture, or entertainment: posters, publicity photographs, and other movie memorabilia. 2. . The company markets and distributes products through a variety of channels, including the 167,000-member Racing Collectables Club of America (RCCA RCCA Root Cause and Corrective Action (to prevent the recurrence of a defect by eliminating its cause) RCCA Rural Community College Alliance RCCA Roller Coaster Corporation of America RCCA Rod Cluster Control Assembly ), online through SpeedMall at goracing.com, trackside track·side n. The area near a track, especially a racetrack. at racing events, mass retail department stores This is a list of department stores. In the case of department store groups the location of the flagship store is given. This list does not include large specialist stores, which sometimes resemble department stores. , and a worldwide network of wholesale distributors and specialty dealers. goracing.com inc. is a leading online provider of worldwide motorsports-related news and information, a meeting place and community for motorsports fans, and an e-commerce marketplace for motorsports-related die-cast collectibles, apparel, and souvenirs. The Superbike World Championship is the fastest growing and one of the most prestigious competition series in motorsports worldwide. There are 14 SBK events per year, held in five continents with a global attendance totaling more than 800,000. Each event is broadcast by 78 networks and viewed by more than 160 million fans in 167 countries. The series features production-based motorcycles with superior technology from the world's leading manufacturers including Aprilla, Ducati, Honda, Kawasaki, Suzuki and Yamaha. This press release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. . The company's actual results could differ materially from those set forth in the forward-looking statements. Factors that might cause such a difference include, among others, competitive pressures, the company's ability to successfully implement e-commerce initiatives, constantly changing technology, acceptance of Action's products and services in the marketplace and other risks detailed in the company's Securities and Exchange Commission filings, including the company's Form 10-K/A dated Sept. 30, 1998. |
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