Action Engine Shares Mobile Advertising, Usability Expertise at CTIA; Company Execs Speak on the Rise of Mobile Marketing, the Future of the Smartphone, and Consumer Application Development.BELLEVUE, Wash. -- Shattering the mobile usability barrier, Action Engine(R) Corporation, the mobile application platform leader, today announced that company executives Jim Souders, senior vice president of worldwide field operations, and Steve Roberts
(2) (Cellular Telecommunications & Internet Association, Washington, DC, www.ctia.org, www.wow-com.com) A membership organization founded in 1984 that is involved with regulatory and public affairs issues in the wireless industry. Wireless I.T. & Entertainment 2006 being held from September 12th to 14th at the Los Angeles Convention Center The Los Angeles Convention Center (abbreviated LACC) is a convention center in downtown Los Angeles. The LACC hosts annual events such as the Greater Los Angeles Auto Show, and was best known to video games fans as host to E3 until its cessation in 2006. in Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850. . Action Engine will be in booth 504. Souders will speak on "The Rise of Mobile Marketing" panel being held from 11:30 a.m. to 12:20 p.m. on Monday, September 11th, in the Sierra Ballroom of the Wilshire Grand Hotel in Los Angeles. Part of the Mobile Entertainment Summit, "The Rise of Mobile Marketing" recognizes mobile marketing and advertising are still in their infancy in the U.S., but their power to sway millions of people is abundantly clear from successful campaigns such as Cingular's groundbreaking SMS (1) (Storage Management System) Software used to routinely back up and archive files. See HSM. (2) (Systems Management Server) Systems management software from Microsoft that runs on Windows NT Server. voting on "American Idol American Idol is an annual American televised singing competition, which began its first season on June 11, 2002. Part of the Idol franchise, it originated from the British reality program Pop Idol. ." The session will address the future of mobile marketing and promotional tools such as short codes, the mobile Internet Refers to gaining access to the Internet using a lightweight, handheld device. See Mobile IP, PDA, smartphone and mobile TV. , and multimedia. Souders will also present "The Future of the Smartphone" in the Smartphone Summit, which will be held on Monday, September 11th, from 9 a.m. to 5 p.m. in Room 409. The Smartphone Summit is dedicated to bringing attendees the top Smartphone-based enterprise solutions from all Smartphone OS platforms including Symbian, PalmSource, Microsoft, RIM, and Linux. Roberts will speak on "Consumer Application Development" in the Wireless Data University, which will be held on Monday, September 11th, from 9 a.m. to 5 p.m. in Room 403. The Wireless Data University, hosted by Andrew Seybold's Outlook 4Mobility, prepares attendees to take full advantage of industry opportunities and turns them into wireless data experts. About Action Engine Winner of the IDC Top 10, the Fierce 15, and the Mobile Star Awards, Action Engine(R) Corporation, the mobile application platform leader, delivers a breakthrough in mobile application usability. The Action Engine Mobile Application Platform(TM) introduces a browserless, client/server approach to searching for and discovering mobile content that takes 80% fewer keystrokes and trips to the network, and drives 20x faster response times than competitive alternatives. The company's award-winning mobile search, mobile advertising, and location-based service Location-based services (LBS) (or LoCation Services, LCS) are services developed and distributed by wireless carriers and their partners which provide information specific to a location. solutions enable content providers and wireless operators to quickly deliver a superior mobile user experience. Action Engine's software has been deployed by a robust list of global companies that include Sprint, Verizon Wireless Cellco Partnership, doing business as Verizon Wireless, owns and operates the second largest wireless telecommunications network in the United States, based on total wireless customers. , SingTel, Optus, MSNBC.com, TiVo, and SmartVideo. Additional information is available at 425-498-1500 (Americas/AsiaPac), +44-0-1628-509088 (UK/EMEA), info@actionengine.com and www.actionengine.com. Action Engine is a registered trademark, and Action Engine Mobile Application Platform and Brand-n-Go are trademarks of Action Engine Corporation. All other names, brands, or products may be trademarks or registered trademarks of their respective owners. |
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