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Action Engine Named as Finalist for the Red Herring Top 100 Innovators Award.


REDMOND, Wash. -- Action Engine, the world leader in mobile applications experience software, today announced it is a finalist for the Red Herring Red Herring

A preliminary registration statement that must be filed with the SEC describing a new issue of stock (IPO) and the prospects of the issuing company.

Notes:
 Top 100 Innovators innovators

people who will try new things.


early innovators
important figures in the farming or client community because they are the leaders in the introduction of new techniques and management systems.
 Award. The Red Herring editorial team judges each company in seven categories: Technology, Financing, Marketing, Sales, Service, Leadership and Business Strategy. From over 1,200 entries, the 100 winning companies are selected based on their ability to embody innovation, technology, and strategy.

"Action Engine's presence on Red Herring's short-list short-list  
tr.v. short-list·ed, short-list·ing, short-lists
To include (a candidate for a job, for example) on a shortlist.
 validates the steps we have taken as a company to be a market-driven firm, founded on best-in-class technology," said Scott G. Silk, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Action Engine. "In 2004, we leveraged our breakthrough technology to bring Brand-n-Go(TM) to market. Built on our Action Engine mobile application platform, Brand-n-Go embraces the spirit of the Red Herring Award by shattering barriers to the usability of complex mobile applications, driving widespread addiction to data services that are easy to use and content rich."

Action Engine was founded with the vision that an innovative platform developed to harness the power of today's high-end devices could revolutionize rev·o·lu·tion·ize  
tr.v. rev·o·lu·tion·ized, rev·o·lu·tion·iz·ing, rev·o·lu·tion·iz·es
1. To bring about a radical change in: Television has revolutionized news coverage.

2.
 the way people access data services on their mobile devices. Realizing that vision, the Action Engine mobile application platform now serves as a catalyst for the widespread consumer adoption of user-friendly, content-rich data services by delivering the most intuitive, responsive and personalized per·son·al·ize  
tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es
1. To take (a general remark or characterization) in a personal manner.

2. To attribute human or personal qualities to; personify.
 mobile applications experience available today. Action Engine gives end-users greater offline access to data, tighter integration with handset functions, 80 percent fewer keystrokes required to access content, and a 20x faster response time than with traditional browser-based solutions.

The launch of Brand-n-Go has propelled the marketplace success of the Action Engine mobile application platform by offering a 'one-stop-shop' for wireless operators to deliver a breakthrough in rich data services for mobile device consumers. Other recent successes include receiving recognition by InnovationWORLD as one of the top 21 companies poised for aggressive growth in the 21st century and winning a Silver Mobile Star Award(TM) in the Wireless Application Infrastructure for Operators category from MobileVillage(R).

Red Herring, Inc., founded in 1993, is a media company whose mission is to cover innovation, technology, financing and entrepreneurial activity. Its staff of award-winning journalists tell readers what's first, what matters and most importantly Adv. 1. most importantly - above and beyond all other consideration; "above all, you must be independent"
above all, most especially
, why. The winners of the Red Herring Top 100 Innovators Award will be announced at Red Herring's Fall Conference in Monterey, California For other uses, see Monterey (disambiguation).
The City of Monterey is located on Monterey Bay along the Pacific coast in central California. As of 2005, the city population was 30,641.
 on Dec. 6-8. The results will also be published in Red Herring's Dec. 13 issue and online at www.redherring.com/conferences.

About Action Engine

Action Engine Corporation is the world leader in mobile applications experience software. Applications that run on the Action Engine mobile application platform make it possible for wireless customers to access rich content, such as news, sports, movie times and driving directions over 20x faster than with traditional browser-based solutions. By absorbing the complexities of deployment, Action Engine's turnkey solutions enable organizations to deliver an intuitive, responsive and personalized data services experience in unprecedented timeframes. The company's software solutions have been deployed by a robust list of global wireless operators that include Orange SA, mmO2 and SMART Communications Smart Communications, Inc. commonly known as "SMART", is the wholly-owned mobile phone subsidiary of PLDT. With over 25 million subscribers on its GSM network as of end-February 2007, equivalent to approximately 58 percent market share. , Inc. among others. Founded in 2000, Action Engine is privately held with headquarters in Redmond, Washington Redmond is a city in King County, Washington, USA. It is situated on the eastern edge of the Seattle urban area, in what is known as the Eastside. In 2003 the Census Bureau estimated the city population was 46,391. . Additional information is available at www.actionengine.com.

Brand-n-Go is a trademark of Action Engine Corporation. All other products and brand names are trademarks of their respective owners.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Nov 17, 2004
Words:558
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