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Actinic Software Releases Enhanced Version of E-Commerce Software.


EAST BRUNSWICK, N.J.--(BUSINESS WIRE)--Jan. 25, 1999--

Catalog 3.0 Enables Companies to Easily Develop

and Deploy Online Stores

Actinic actinic /ac·tin·ic/ (ak-tin´ik) producing chemical action; said of rays of light beyond the violet end of the spectrum.

ac·tin·ic
adj.
 Software, a leading provider of plug-and-play e-commerce software, today announced the latest release of its flagship product A primary product of a company, which is typically why the company was founded and/or what made it well known. For example, MS-DOS, Windows and the Microsoft Office suite have been flagship products of Microsoft. CorelDRAW is a flagship product of Corel Corporation. , Catalog 3.0. This new version, priced at $399, provides small- and medium-sized companies, ISPs, and Web designers with a powerful and easy-to-use tool to rapidly build and deploy online stores.

Catalog 3.0 has been significantly enhanced in several key areas to support the growing demand for low-cost, "out-of-the-box" e-commerce software solutions. The new version offers a broad range of e-commerce functionality, including a shopping cart capability, advanced encryption and security, and templates, all designed to get a site up and running within hours.

"Our customers shared their experience and knowledge with us to help shape Catalog 3.0 into one of the leading e-commerce tools for under $400," explained Kevin Grumball, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of Actinic. "Catalog balances ease-of-use, flexibility, and security, while providing a plug-and-play tool solution to build attractive online stores."

Catalog provides a fast, inexpensive way to design, build, and implement secure e-commerce Web sites. With Catalog, users can incorporate e-commerce functionality within a few hours, featuring a full online catalog Similar to an online library or databases in the information storage respect, ‘’’online catalogs’’’ allow potential customers to browse a company’s items for sale from a different location using the internet.  of products and services, and in-house order processing. Unlike other e-commerce solutions or services, Catalog provides all the tools for Internet commerce, without imposing any transaction charges or fees.

New Features & Functionality of Catalog 3.0

Catalog 3.0 includes advanced security and online payment options, multi-language Web site development capabilities, more flexible HTML HTML
 in full HyperText Markup Language

Markup language derived from SGML that is used to prepare hypertext documents. Relatively easy for nonprogrammers to master, HTML is the language used for documents on the World Wide Web.
 templates, automatic calculation of delivery charges, the ability to upload and maintain the catalog from one PC and process orders on another, and wider browser support.

By continuously meeting user requirements, Catalog 3.0 remains a best seller in the global marketplace and a favorite among e-commerce companies around the world.

"We're very happy with Actinic's Catalog 3.0 product," attested at·test  
v. at·test·ed, at·test·ing, at·tests

v.tr.
1. To affirm to be correct, true, or genuine: The date of the painting was attested by the appraiser.

2.
 Glenn Thomas, CEO of BRITCO Enterprises. "Despite the fact that our Web site has been up for only a few months, it has already generated over $3,000 in sales - which more than pays for the software and the man-hours it took to put it all together."

BRITCO maintains an online CD store, "Fab & Gear!" (http://www.Fab-Gear.com), offering a wide selection of Beatles and related compact discs. Customers simply browse the online catalog, add their selections to an electronic shopping cart, and make secure, encrypted purchases through the site.

Catalog 3.0 requires a PC running Windows 95/98 or Windows NT (Windows New Technology) A 32-bit operating system from Microsoft for Intel x86 CPUs. NT is the core technology in Windows 2000 and Windows XP (see Windows). Available in separate client and server versions, it includes built-in networking and preemptive multitasking.  4.0, a dial-up Internet connection, and a Web site that supports CGI scripts (Common Gateway Interface script) A relatively compact program written in a language such as Perl, Tcl, C or C++ that processes data on a Web server. It is commonly used to process a query from the user that was entered on an HTML page (Web page) and returned as an . Unlike other expensive solutions, Catalog does not demand a database at the Web site, a Secure Sockets Layer (networking, security) Secure Sockets Layer - (SSL) A protocol designed by Netscape Communications Corporation to provide secure communications over the Internet using asymmetric key encryption.  (SSL (Secure Sockets Layer) The leading security protocol on the Internet. Developed by Netscape, SSL is widely used to do two things: to validate the identity of a Web site and to create an encrypted connection for sending credit card and other personal data. ) server, a leased line A private communications channel leased from a common carrier. Most digital lines require four wires (two pairs) for full-duplex transmission.

(communications, networking) leased line
, or a dedicated Web server. Transaction security is ensured using Actinic's military-strength encryption technology, using the 128-bit Diffie-Hellman algorithm and SAFER block cryptography. Catalog is approved for use by major banks and financial institutions.

Pricing and Availability

Catalog 3.0 is available now, priced at $399, and can be ordered directly from Actinic's own online catalog, at http://www.actinic.com.

About Actinic Software

Founded in 1996, Actinic Software is located in East Brunswick, NJ, with offices in the UK. The company develops Internet commerce software solutions. Its flagship product, Actinic Catalog, is cost-effective, easy-to-use and secure, providing a plug-and-play solution to rapidly deploy and maintain an e-commerce site. For additional information, contact Actinic at 732-238-8007 or via the World Wide Web at http://www.actinic.com.
COPYRIGHT 1999 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1999, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jan 25, 1999
Words:586
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