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ActFit.com Inc. Hires Team of E-business Experts to Manage Next Phase of Growth.


Business Editors

TORONTO--(BUSINESS WIRE)--Feb. 2, 2000

Issued and Outstanding - 23,019,314 Common Shares

ActFit.com Inc., of Los Angeles Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  and Toronto, today announced that it has hired a team of experienced e-business experts to manage the company's aggressive expansion plans.

Gord Isman becomes Vice President, Internet Systems Planning and Development, and Leon Liarakos is ActFit.com's new Vice President, Internet Technology and Strategy. Between them, they have over 25 years' experience in the complete delivery of business systems, in various capacities from conception to implementation, for such clients as Oracle Systems, Price Waterhouse, IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries) , Nesbitt Burns, and the Bank of Montreal “BMO” redirects here. For the mathematics competition, see British Mathematical Olympiad.
Bank of Montreal/Banque de Montréal (TSX: BMO, NYSE: BMO) is Canada's fourth largest bank[1], and is classified as a Domestic Chartered Bank (Schedule I).
.

&uot;The challenge here was to move from the informal structure of a young company, to a more formal structure which would enable us to better manage the tremendous growth of our business, without losing the entrepreneurial spirit,&uot; said Richard Hue, ActFit.com Inc. CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . &uot;Gord and Leon possess a rare combination of youthful energy, experience and vision which will enable us to maintain leadership in the Active Lifestyle market segment for the forseeable future.&uot;

ActFit.com's Chief Technical Officer, Aldo Baiocchi, has left the company to devote full time to managing his own business, Aludra Software Inc.

&uot;Aldo's creativity and technical abilities were instrumental in bringing ActFit.com the success it has enjoyed so far, and we wish him all the best,&uot; added Mr. Hue.

Mr. Isman and Mr. Liarakos are expected to concentrate first on aligning a·lign  
v. a·ligned, a·lign·ing, a·ligns

v.tr.
1. To arrange in a line or so as to be parallel: align the tops of a row of pictures; aligned the car with the curb.
 ActFit.com's technological solutions to the needs of its business plan. &uot;We are in the process of doing a thorough analysis of the company's growing e-business needs from the point of view of advertising, e-commerce and all other sources of revenue generation,&uot; said Mr. Isman. Mr. Liarakos commented, &uot;We have a mandate to evaluate and improve all of our delivery systems to take maximum advantage of opportunities to better serve our on-line community.&uot;

The team plans to concentrate on the development of e-business solutions with powerful analytics to maximize ActFit.com's potential in the rapidly changing electronic marketplace. This involves combining product and transaction information with customer information, in order to more efficiently and profitably market products and services.

Currently featuring 15 topic channels and hundreds of Network sites, the ActFit.com portal connects consumers to the largest single source of information on fitness, nutrition, sports, adventure travel and other active pursuits. It also features an advanced 3D Virtual Health Club, Virtual Cafes, the Internet's first complete personal training system, and unique downloadable software which allows users to track their fitness programs down to the calorie calorie, abbr. cal, unit of heat energy in the metric system. The measurement of heat is called calorimetry. The calorie, or gram calorie, is the quantity of heat required to raise the temperature of 1 gram of pure water 1°C;. .

ActFit.com is your Active Lifestyle Source! For further information regarding ActFit.com Investor Relations Investor relations

The process by which the corporation communicates with its investors.
, contact Carl Christie 416/977-2001 / 888/639-0628. Media, please contact Nolan Reeds, Edelman Public Relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most  416/979-1120 ext. 316.

Forward-looking statements forward-looking statement

A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections.
 and comments in this press release are made pursuant to the safe-harbor provisions of Section 21E of the Securities Exchange Act of 1934. Such statements relating to relating to relate prepconcernant

relating to relate prepbezüglich +gen, mit Bezug auf +acc 
, among other things, the prospects for the company to increase the level of sales, complete future web sites or complete future acquisitions are necessarily subject to risks and uncertainties, some of which are significant in scope and nature, including, but not limited to, the risks related to the demand for the company's products and/or services, competition, and availability of capital. The information herein has not been approved or disapproved by regulatory authorities Noun 1. regulatory authority - a governmental agency that regulates businesses in the public interest
regulatory agency

administrative body, administrative unit - a unit with administrative responsibilities
.
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Publication:Business Wire
Date:Feb 2, 2000
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