Acetta Helps Companies Maximize CRM Investment with Launch of Turning Point Program.SEATTLE Seattle (sēăt`əl), city (1990 pop. 516,259), seat of King co., W Wash., built on seven hills, between Elliott Bay of Puget Sound and Lake Washington; inc. 1869. -- New Service Diagnoses and Repairs Existing Inefficiencies to Drive Enhanced Sales, Marketing and Customer Service Performance Acetta, a business process improvement company, today announced the launch of its Turning Point Program. The unique Acetta Turning Point Program helps mid-sized organizations extend the value of their existing, traditional CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. technology implementations to greatly improve overall performance in the important areas of sales, marketing and customer service. Acetta has distilled this innovative methodology from more than 100 implementations to help mid-sized organizations improve productivity, performance and improve a client's bottom line. The Turning Point Program is built on several core principles that consistently drive its success. These include supporting corporate strategy, providing measurable results, ensuring executive involvement, focusing on process, and delivering a holistic approach holistic approach A term used in alternative health for a philosophical approach to health care, in which the entire Pt is evaluated and treated. See Alternative medicine, Holistic medicine. . "Acetta's understanding of business processes and its ability to get the job done sets the company apart. We will continue to use Acetta in the future for sales and marketing automation projects," said Brian The name Brian (sometimes spelled Bryan) comes from an Irish backround. It is of Celtic origin and its meaning may be "hill" or "strong, noble, and high"[1]. Ruffo Ruffo may refer to the following:
The Acetta Turning Point Program provides a diagnostic look at a company's current CRM technology, and delivers tools and practices, specifically for the customer facing team. These tools and practices have been designed with facilitation Facilitation The process of providing a market for a security. Normally, this refers to bids and offers made for large blocks of securities, such as those traded by institutions. and efficiency in mind to align align (  līn),v to move the teeth into their proper positions to conform to the line of occlusion. the technology with existing business processes and employee abilities. The result is long-term Long-term Three or more years. In the context of accounting, more than 1 year. long-term 1. Of or relating to a gain or loss in the value of a security that has been held over a specific length of time. Compare short-term. success driven by increased sales, more efficient operations and improved customer satisfaction. "We are passionate about helping companies create long-term success. It's the number one reason we founded Acetta," said Lance Kyle <noinclude></noinclude> ''This article or section is being rewritten at One derivation of the surname is from the Scottish Highland word caol, 'channel', or 'strait'. There are other possible derivations (see below). , co-founder, Acetta. "As experts in the CRM industry, we saw a real need for companies to better leverage existing investments in technologies, while driving a more effective sales and marketing strategy. We also recognize the crucial importance of enabling our clients to offer the best customer service in their industry." Available today, Acetta's Turning Point Program solves the ongoing issue of CRM technologies that don't integrate well with business processes. Instead of sacrificing customer satisfaction, companies can now turn to solutions like the Turning Point Program to fill the gap and integrate the systems into one very effective, smooth-running solution. About Acetta Founded in 2000, Acetta is a business process improvement company. The company provides consulting, training, and software solutions to enhance sales, marketing and customer service for mid-sized organizations. Comprised of a unique, experienced team of independent strategists, marketers and CRM specialists, the Acetta team is passionate about helping companies create long-term success. Acetta's unique approach to extending the value of traditional CRM technologies lies in its innovative Turning Point Program. Acetta is privately held and headquartered in Seattle, Wash. For more information, please visit www.acetta.com. |
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