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AccuWeather.Com Launches New Design for Web Site; Faster Navigation and Streamlined Look Highlight Upgrades to Internet's Fastest-Growing Weather Web Site.


Business Editors

STATE COLLEGE, Pa.--(BUSINESS WIRE)--Nov. 20, 2002

AccuWeather.com today announced that it has introduced a new design for its award-winning Web site (www.accuweather.com), that features an entirely new look, faster download To receive a file transmitted over a network. In any communications session, "download" means receive, and "upload" means send. The download/upload often implies a big/little scenario, in which data is being downloaded from the "big" server into the "little" user's computer.  times, easier navigation and more easily accessible radar maps.

AccuWeather.com has quickly become the Internet's fastest growing and second-most visited weather site by offering a valuable mix of highly accurate forecasts combined with a host of consumer-friendly weather tools and products that make planning day-to-day activities easier for millions of Internet users Internet user ninternauta m/f

Internet user Internet ninternaute m/f 
. The new site, which attracts 4.8 million unique users monthly, was designed and programmed to offer easier navigation and quicker download times--so that users can get the information they need faster.

The new design features a streamlined look that transitions popular weather sections from the top of the page to the left hand side using an easy-to-read navigation bar A set of buttons or graphic images typically in a row or column used as a central point that link you to major topic sections on a Web site. If the navigation bar is a single graphic image with multiple selections, it is known as an imagemap. See imagemap. . This neatly organizes AccuWeather.com's most popular weather content into three convenient areas - Popular Features, Interest Areas and a Web Guide for the site - which make finding information easier and faster. The site continues to feature the same popular content, including its popular radar maps, iSight weather cameras, and AccuWeather's unique 15-day forecast, which is the only forecast of its kind on the Internet Internet

Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the
. In addition, the site also retains AccuWeather's exclusive patent-pending Real Feel Temperature(TM), the only temperature index that takes into account seven different weather factors to determine how people feel under different weather conditions.

The popular radar page has been programmed to more quickly take users to a wide array of sophisticated radars that show approaching weather. One click on the homepage takes users to a new radar area, where they can find the level of detail they require by selecting among metro, local, and state, regional and national radar maps.

In addition, the site now boasts a new shopping area called the AccuMall (http://www.accumall.com/), where weather enthusiasts can buy weather instruments This is a list of devices used for recording various aspects of the weather. Instrumentation
  • Anemometer
  • Barograph
  • Barometer
  • Ceiling balloon
  • Ceiling projector
  • Ceilometer
  • Dark adaptor goggles
  • Disdrometer
  • Field mill
  • Hygrometer
, wireless gadgets, and home, garden and outdoor accessories that make great functional and attractive gift ideas for anyone with an interest in weather or the outdoors. Products include a wireless weather station that lets users monitor all aspects of the weather right on their desks, a state-of-the-art weather radio that offers immediate alerts on severe weather, and a vast array of barometers, wind meters, binoculars binoculars

Optical instrument for providing a magnified view of distant objects, consisting of two similar telescopes, one for each eye, mounted on a single frame. In most binoculars, each telescope has two prisms, which reinvert the inverted image provided by the eyepiece
, hygrometers, rain gauges, weather vanes weather vane or wind vane, instrument used to indicate wind direction. It consists of an asymmetrically shaped object, e.g., an arrow or a rooster, mounted at its center of gravity so it can move freely about a vertical axis.  and sundials.

For users who take their weather just little more seriously, AccuWeather.com now offers two new subscription sister sites, AccuWeather.com Premium and AccuWeather.com Professional. Both sites are accessible from the homepage and are free of advertisements. They provide weather aficionados with a more sophisticated level of technology and applications that interpret the weather in a more detailed fashion.

AccuWeather.com Professional even allows users to produce their own customized forecasts by using the full range of model data available to professional meteorologists Atmospheric scientists
  • Cleveland Abbe
  • Ernest Agee ...smells
  • Aristotle
  • Gary M. Barnes
  • David Bates
  • Francis Beaufort
  • Tor Bergeron
  • Jacob Bjerknes
  • Vilhelm Bjerknes
  • Howard B.
.

The site's new design was based on user feedback gathered after a year of research and polling of AccuWeather.com's customer base, including intensive online focus groups. Taking into account user preferences, AccuWeather.com kept all of its popular content--yet at the same time made it easier for users to click through the site and find the information they need.

"An important factor in the success of our Web site is our dedication to offering our users weather information the way they want it," says Dr. Joel N. Myers, AccuWeather founder and president. "Thanks to the feedback of our users, we learned they wanted to get to our products and services faster. So we made an investment in new design elements that help users achieve that objective in a way that enhances our features and distinctive products."

The new AccuWeather.com officially went live on November 13, 2002.

About AccuWeather and AccuWeather.com

AccuWeather, Simply The Most Accurate(TM), provides a portfolio of products and services through the airwaves airwaves
Noun, pl

Informal radio waves used in radio and television broadcasting
, via the Internet, in print, and behind the scenes that benefit hundreds of millions of people worldwide. AccuWeather services 16,000 paying customers in media, business, government and institutions, and millions more through AccuWeather.com. AccuWeather also provides content onto more than 600 Internet sites including CNN CNN
 or Cable News Network

Subsidiary company of Turner Broadcasting Systems. It was created by Ted Turner in 1980 to present 24-hour live news broadcasts, using satellites to transmit reports from news bureaus around the world.
 Interactive, ABC's owned and operated stations, The Associated Press Associated Press: see news agency.
Associated Press (AP)

Cooperative news agency, the oldest and largest in the U.S. and long the largest in the world.
(R), The Washington Post and The New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 Times.

For additional information on AccuWeather and AccuWeather.com, please contact Emily DiTomo or Tony Defazio at 610/642-8253.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Nov 20, 2002
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