AccuStream Research: Internet Video Streams up by 104% in '03 to over 7.8 Billion.Business Editors/High-Tech Writers MONTEREY, Calif.--(BUSINESS WIRE)--Feb. 18, 2004 Streaming media See streaming audio, streaming video and digital media hub. registered strong growth in 2003, with total video streams up by 104% to 7.8 billion and aggregate tuning hours for Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the music radio 53% higher when compared to '02. Some 78% of video streams served were viewed at broadband broadband Term describing the radiation from a source that produces a broad, continuous spectrum of frequencies (contrasted with a laser, which produces a single frequency or very narrow range of frequencies). rates, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. a report published by AccuStream iMedia Research. The report, Streaming Media 2003: Brand, User and Audience Share Analysis, provides detailed market analysis of the year in streaming media, with extensive data by audience type, daypart, content category, bit rate, site, network, aggregator, and includes media consumption patterns of high-speed users, forecasts and historical comparisons. For example, broadband streams viewed by unique user per month rose to 10.2 in '03 compared to 6.9 in '02, a 47.8% increase. The increase in residential broadband users, combined with an already media savvy group of high-speed users at work, plus better premium content and more sophisticated branded media players helped power robust growth. "Broadband users at work and home are driving growth in streaming media," according to AccuStream's director of research Paul A. Palumbo. "Whether content is accessed through free or ad-supported sites like Yahoo's Launch.com property, subscription destinations such as Real Networks' SuperPass service or AOL (A division of Time Warner, Inc., New York, NY, www.aol.com) The world's largest online information service with access to the Internet, e-mail, chat rooms and a variety of databases and services. Broadband, people are watching and listening more often, and for longer periods of time." "Length of view and total views in streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater. segment were up significantly in 2003, primarily because the streaming experience has become more modular in format, with video clips A short video presentation. now running back-to-back, the Internet's version of television." In terms of content popularity, music videos captured 33% viewing share, followed by news at 28% and sports 17%. The top ten streaming video sites averaged over 400 million streams per month alone in '03, an all time high. Following a year of contraction contraction, in physics contraction, in physics: see expansion. contraction, in grammar contraction, in writing: see abbreviation. contraction - reduction in '02, Internet music radio, represented in large part by brands such as AOL, Yahoo, MusicMatch and Real Networks not only grew the size of the market, but also captured a dominant share of tuning hours. AccuStream iMedia Research (http://www.accustreamresearch.com) publishes the monthly reports iBroadcast Stream Report, iBroadcast Avails Report, iBroadcast Mobile Content Report, and various annual streaming media reports with extensive market data and expert analysis. |
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