Accrue and Vignette Partner to Increase the Effectiveness of Content-Driven Web Sites and Web Businesses; Accrue Insight to Integrate with StoryServer 3 for Optimized Web Management, Increased Customer Loyalty and Higher Web ROI.SUNNYVALE, Calif.--(BUSINESS WIRE)--Sept. 22, 1997--Accrue Software(TM), Inc., the leading provider of Web site analysis software for the enterprise, today announced a partnership with Vignette Vignette A symbol or pictorial representation of the corporation on a stock certificate. Usually a complicated and artistic design, it is meant to make the counterfeiting of stock certificates as difficult as possible. Corporation, the leader in Web content management solutions, to integrate and jointly market Accrue To increase; to augment; to come to by way of increase; to be added as an increase, profit, or damage. Acquired; falling due; made or executed; matured; occurred; received; vested; was created; was incurred. Insight with Vignette's StoryServer 3. The alliance will enable Accrue and Vignette to provide a software solution that Web businesses can use to create a more compelling Web presence, build online customer loyalty and generate higher returns on their Web investments. Using StoryServer 3 to manage Web site content together with Accrue Insight to measure and analyze Web site performance, a business can maximize the effectiveness of its Web site as a commerce and marketing tool. As part of this joint solution, Accrue Insight is uniquely capable of monitoring Web user behavior to ensure the most compelling Web content as well as pinpointing any network or server problems that may delay the delivery of information to the user. This integrated solution makes corporate sites more efficient in every stage of the business life cycle -- attracting customers, engaging them and retaining them. "We are pleased to be working with Accrue Software to offer a commerce solution that enables companies to successfully utilize the Web for business," said Ross Ross , Sir Ronald 1857-1932. British physician. He won a 1902 Nobel Prize for proving that malaria is transmitted to humans by the bite of the mosquito. Garber, president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Vignette Corporation. "By combining Vignette's proven expertise in Web content management and Accrue's comprehensive site analysis solution, we will offer a powerful way for companies to maximize the return on their online investments." "On the heels of recently announced alliances with Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Silicon Graphics and Ipsilon, our partnership with Vignette is very much in line with Accrue's strategy to provide extended Web functionality by working with best-of-breed Internet industry leaders," said Simon Roy, president and CEO of Accrue Software. "Advanced Web site measurement and analysis is a key component for a total Web commerce solution. As companies spend millions annually to create and maintain their Web sites, the critical question becomes how to ascertain and maximize return on site investments. Accrue's comprehensive site analysis provides intelligence on Web user behavior so that a company can create a more engaging, personalized per·son·al·ize tr.v. per·son·al·ized, per·son·al·iz·ing, per·son·al·iz·es 1. To take (a general remark or characterization) in a personal manner. 2. To attribute human or personal qualities to; personify. Web site to effectively meet the needs of their customers." Web commerce applications, such as promotion, publishing, community and customer support, are contingent on Adj. 1. contingent on - determined by conditions or circumstances that follow; "arms sales contingent on the approval of congress" contingent upon, dependant on, dependant upon, dependent on, dependent upon, depending on, contingent generating return site visits. The joint Accrue and Vignette solution is designed to enable businesses to better interact with their customers, partners and suppliers, thus encouraging online customer loyalty and maximizing the return on Web investments. About StoryServer 3 Vignette StoryServer See Vignette V7. 3 is the industry's only Web content application system designed to meet the demanding requirements of content-driven service applications. StoryServer 3 delivers a collaborative content management environment tightly integrated with a dynamic content application server. The integration of these two elements provides a foundation for the production and delivery of Smart Content, the combination of rich content, business process logic and user interaction. Smart Content offers site visitors adaptive, personalized navigation and content based on user preference and context. StoryServer 3 also allows Web businesses to master the organizational and technical challenges inherent in creating content-driven service applications. About Accrue Insight Accrue Insight, an online user response analysis system, provides the most immediate and complete view of user behavior and site performance, enabling companies to instantly refine site content and messaging. Accrue Insight, which can scale to even the most heavily visited Web sites, allows companies to use their Web sites as global focus groups, gaining valuable market and customer information and determining the most effective content for their sites. With Accrue Insight, which uses Java applets A Java program that is downloaded from the server and run from the browser. The Java Virtual Machine built into the browser is interpreting the instructions. Contrast with Java application. , Webmasters can gain a comprehensive understanding of how various critical factors affect site performance in real time, enabling them to modify site offerings and improve site effectiveness. Because Accrue Insight resides on the wire, site traffic is measured throughout the network rather than when it enters and exits the server. This feature enables more efficient data collection, but without negatively affecting the Web server performance. About Vignette Corporation Vignette Corporation, the leader in Web content management solutions, provides software for companies who want to build highly successful businesses on the World Wide Web. Vignette software enables companies to deliver content-driven service applications -- such as promotion, publishing, community, and customer support -- which create online customer loyalty. As the platform for more of the top 100 Web sites than any other Internet software vendor, Vignette StoryServer currently delivers more than 8 million daily page views to millions of online viewers. The company was selected by Software Magazine as one of the top 25 enterprise-class Internet software companies and has received NewMedia Magazine's 1997 Hyper A Greek work meaning "above" or "more than." It is used as a prefix to technical concepts and products to convey a more advanced or more automatic capability. Award and Web Techniques/Web Review's 1997 Web Tools Award. Major Vignette customers include National Semiconductor, Tribune tribune, in ancient Rome, one of various officers. The history of the office of tribune is closely associated with the struggle of the plebs against the patrician class to achieve a more equitable position in the state. From c.508 B.C. Interactive, Chicago Tribune Chicago Tribune Daily newspaper published in Chicago. The Tribune is one of the leading U.S. newspapers and long has been the dominant voice of the Midwest. Founded in 1847, it was bought in 1855 by six partners, including Joseph Medill (1823–99), who made the paper , Nike, Time Warner's Pathfinder pathfinder /path·find·er/ (path´find?er) 1. an instrument for locating urethral strictures. 2. a dental instrument for tracing the course of root canals. path·find·er n. , and C/NET. Vignette channel partners include premiere site developer agencies such as Agency.com, Digital Planet, EDS (Electronic Data Systems, Plano, TX, www.eds.com) Founded in 1962 by H. Ross Perot (independent candidate for the President of the U.S. in 1992), EDS is the largest outsourcing and data processing services organization in the country. , K2 Design, Organic Online and vivid studios. Vignette maintains strategic partnerships with industry leaders Sun Microsystems, Open Market, C/NET and Sybase. About Accrue Software, Inc. Accrue Software, Inc. is a developer of online user response analysis software for high-end Web site management. Accrue Insight provides organizations with a comprehensive understanding of user behavior and key site activity in real time. Fortune magazine recently named Accrue one of the "Top 25 Cool Companies" in an annual feature that showcased up-and-coming technology companies. Accrue's fast-growing list of customers includes Farallon Communications, National Semiconductor, Perot Systems Perot Systems Corporation NYSE: PER is an information technology services provider based in Plano, Texas. Peter Altabef has served as president, chairman, and chief executive officer since 2004. and Sun Microsystems. Investors include Mohr, Davidow Ventures, Sterling Payot, Eos Partners, Organic Online and CKS Group CKS Group was an advertising agency based in Cupertino, California, catering to technology companies. The initials CKS came from the three name partners, Bill Cleary, Mark Kvamme, and Tom Suiter. All three had previously worked for Apple Computer. Inc. Located in Sunnyvale, California Sunnyvale ([sʌniveil]) is a city in Santa Clara County, California, United States. It is one of the major cities that make up the Silicon Valley. As of the 2000 census, the city population was 131,760. , Accrue Software can be reached at 408/542-8900 or http://www.accrue.com or info@accrue.com . -0- Note to Editors: Accrue Software and Accrue Insight are trademarks of Accrue Software, Inc. StoryServer is a trademark of Vignette Corporation. All other trademarks are the properties of their respective owners. All rights reserved. CONTACT: Accrue Software, Inc. Theresa Marcroft, 408/542-8940 theresa@accrue.com or The Horn Group, Inc. Kathleen O'Boyle, 415/579-6455 koboyle@horngroup.com |
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