Accrue Software to Present at NEXPO 2002, NAA's Annual Expo and Conference for Newspaper Technology.

Business Editors/High-Tech Writers

NEXPO 2002

FREMONT, Calif.--(BUSINESS WIRE)--June 19, 2002

Leading Newspapers and Publishers to Learn How to Leverage

Internet Data to Make Mission Critical Decisions

Accrue Software(R), Inc. (Nasdaq:ACRU), leading provider of Internet analytics solutions, today announced that Denise Senter-Loyola, Vice President of Marketing and Sales, will present at NEXPO(R) 2002, the Newspaper Association of America's annual technical exposition and conference, on Monday, June 24, at 11:15 a.m. EDT.

Based on feedback from leading newspaper and publishing companies including Knight Ridder, Dow Jones, The Wall Street Journal and CMP Media, Senter-Loyola will discuss how companies are effectively leveraging Internet data to make mission critical decisions such as set advertising pricing, decide on editorial content and streamline business operations.

At the end of the session, the audience will learn:

1. How to manage the massive amount of data generated from the

Internet channel 

2. The complex nature of Internet data: the difference between

online and offline data

3. How to maximize Internet data across all channels to make

critical business decisions such as set advertising pricing,

decide on editorial content and streamline business operations

About NEXPO

NEXPO is NAA's annual technical exposition and conference. It is the largest annual exposition and conference for newspaper technology. In 2000, 91 percent of NEXPO attendees reported buying influence. Attendees are primarily from North America, although significant attendance is garnered from Latin America, Europe, and Asia and the South Pacific. Exhibits cover the full gamut of technology and services for the newspaper industry, from new media and the Internet to pre-press, press and post press. For more information about NEXPO, visit www.nexpo.com.

About Accrue Software, Inc.

Accrue(R) Software, Inc (Nasdaq:ACRU) is a leading provider of Internet analytics solutions that help companies worldwide understand, influence, and respond to Internet customer behavior. Accrue's products enable companies to increase the effectiveness of Internet marketing and merchandising initiatives, better manage customer interactions across multiple channels, and streamline business operations. With Accrue's solutions, companies transform volumes of complex Internet data into actionable information that executives and managers use to drive key business decisions and improve the return on their Internet investment. Accrue's customers include industry leaders such as Citicorp, Dow Jones & Company, Eastman Kodak, Lands' End, Macy's, Lycos Europe, and Deutsche Telekom.

Accrue Software was founded in 1996 and is headquartered in Fremont, California, with regional sales offices throughout the U.S. and international headquarters in Cologne, Germany. Accrue has strategic application and platform partnerships with leading technology companies such as IBM, Oracle, Sun Microsystems, BroadVision, ATG and Vignette. Accrue Software can be reached at 1-888-4ACCRUE or 510-580-4500 and at www.accrue.com.

Note to Editors: Accrue, Accrue G2, and Accrue Insight are trademarks of Accrue Software, Inc. All other trademarks are the sole property of their respective owners.