Account Aggregation Must be a Stepping Stone to Improved eCRM to Succeed; Meridien Research Examines Potential Contributions to CRM.Business/Technology Editors NEWTON, Mass.--(BUSINESS WIRE)--Feb. 5, 2001 Meridien Research, a leading financial industry technology analyst firm, released today a report describing the strategic customer interaction issues facing financial services The examples and perspective in this article or section may not represent a worldwide view of the subject. Please [ improve this article] or discuss the issue on the talk page. institutions with the adoption of online account aggregation Account aggregation is a method that involves compiling information from different accounts, which may include bank accounts, credit card accounts, investment accounts, and other consumer or business accounts, into a single place. . According to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. Meridien, the long-term acceptance of online aggregation for financial services remains in doubt, with the current level of 600,000 active users far from the level needed to signify sig·ni·fy v. sig·ni·fied, sig·ni·fy·ing, sig·ni·fies v.tr. 1. To denote; mean. 2. To make known, as with a sign or word: signify one's intent. a success. Meridien believes that financial institutions, particularly those whose services are known and trusted, that implement and continue to develop online account aggregation as the gateway to deliver more value-added services A value-added service (VAS) is a telecommunications industry term for non-core services or, in short, all services beyond standard voice calls and fax transmissions. to help customers feel more in control about their financial well being should gain competitive advantage. "Online account aggregation is not an end to itself. Rather, aggregation needs to become a tool to understand and add value to customers," said Bill Bradway, Research Director at Meridien Research. "This may be an important answer to the persistent question of how financial institutions can better connect with their customers electronically and deliver more effectively on their e-CRM strategies." Meridien's 30-page report, entitled en·ti·tle tr.v. en·ti·tled, en·ti·tling, en·ti·tles 1. To give a name or title to. 2. To furnish with a right or claim to something: "Beyond Account Aggregation: A Magic Key to E-CRM?" explores a number of critical issues surrounding how consumers define their financial needs, the role of online account aggregation services, and the opportunities for financial institutions to create value for their consumers. It includes case studies detailing different approaches to the online account aggregation process at myciti.com and AMP (Australia) and reviews of eight vendors in this space. To learn more about Meridien products, please visit www.meridien-research.com or call (617) 796-2800. About Meridien Research Meridien Research of Newton, MA, provides insight, advice and focus to users and providers of financial industry technology. Using a combination of interactive services and in-depth, written reports, the firm helps its customers achieve a clear competitive advantage in the marketplace. Meridien Research targets three technology areas of strategic importance to financial services firms: eFinancial Services, Trading & Risk Management and Customer Relationship Management. Each practice provides constant monitoring of industry happenings along, detailing future predicted issues and challenges. Visit www.meridien-research.com/press to register for announcements as new research becomes available. For media relations, contact Parallax parallax (pâr`əlăks), any alteration in the relative apparent positions of objects produced by a shift in the position of the observer. In astronomy the term is used for several techniques for determining distance. LLC (Logical Link Control) See "LANs" under data link protocol. LLC - Logical Link Control at 1.781.235.7025 or parallax@meridien-research.com. |
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