According To This Report the Mexican Video Games Industry Could Be Worth $1 Billion by the End of the Decade.DUBLIN, Ireland -- Research and Markets (http://www.researchandmarkets.com/reports/c85770) has announced the addition of Mexico Video Games See video game console. Market Report 2007 to their offering. The Mexican video game industry is exploding, attracting major new marketing investment and luring global game publishers to establish local offices. In fact, according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. this report the industry could be worth $1 billion by the end of the decade. "The results of our research flies in the face of the image of Mexico as an insignificant consumer market plagued with piracy," says Phung Pham, lead analyst on the report. "There is a booming gamer population and despite problems with piracy, a substantial level of legitimate business. And video game publishers are finally starting to take note." One particularly interesting phenomenon identified in report is the emergence of young, unmarried gamers, or YUGS YUGS York Undergraduate Geography Students (Club) , as the authors call them. It is common in Mexico, they note, for young adults to live with their parents until their first marriage - translating into a high level of disposable income disposable income Portion of an individual's income over which the recipient has complete discretion. To assess disposable income, it is necessary to determine total income, including not only wages and salaries, interest and dividend payments, and business profits, but also . In 1995, women married at the age of 20, and men at 23, on average. But just one decade later, women are now married at the age of 25 and men at 28 - resulting in up to a decade of cash-flush YUGGIES of prime gaming age. The full report includes consumer and demographic background, first- and third-party analysis, industry trends, forecasts, and detailed data on hardware and software unit sales unit sales Sales measured in terms of physical units rather than dollars. Unit sales data are often used by financial analysts when evaluating the health of a company. , revenue, and market share The data included in this report come from many sources, starting with extensive interviews with first-party stakeholders Stakeholders All parties that have an interest, financial or otherwise, in a firm-stockholders, creditors, bondholders, employees, customers, management, the community, and the government. and third-party software publishers; distributors; leading retailers; officials at the Economy Ministry, Mexican Customs, the National Institute of Statistics and Geographic Information, and the Bancomext import-export development bank; customs brokers Customs Broker An individual or firm licensed by customs authorities to enter and clear imported goods through customs. The broker represents the importer in dealings with the customs authorities. ; intellectual property representatives at the Business Software Association and Entertainment Software Association; videogame magazine publishers, journalists, and producers; researchers at the Iberoamericana University; sources at the US Commercial Service; videogame sales representatives; organizers of trade shows; and informal vendors of legitimate and illegitimate ILLEGITIMATE. That which is contrary to law; it is usually applied to children born out of lawful wedlock. A bastard is sometimes called an illegitimate child. videogame products offering their wares in both street markets and online. Chapters Include: Introduction: A word about the numbers Executive Summary Videogame Demographics The attributes of people in a particular geographic area. Used for marketing purposes, population, ethnic origins, religion, spoken language, income and age range are examples of demographic data. Consumer Credit Consumer Profile Technology Usage Electronic Game Show Mexican Videogame Developers The Economy Publishers Games PC Software Sales & Marketing Distributors Videogame Retailers First Party For more information visit http://www.researchandmarkets.com/reports/c85770 |
|
||||||||||||||||
Printer friendly
Cite/link
Email
Feedback
Reader Opinion