Acclaimed Personalization Summit Brings Its Internationally Recognized Program to New York.
Business Editors & Technology Writers
NEW YORK--(BUSINESS WIRE)--Feb. 12, 2001
Top Personalization Custom tailoring information to the individual. On the Web, personalization means returning a page that has been customized for the user, taking into consideration that person's habits and preferences. , CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization. , and Infrastructure experts
converge to evaluate the best solutions for
companies competing in today's Economy
Thought leaders from around the world are preparing to converge at the New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of Hilton, April 1-3, for what promises to be the largest and most thought provoking Personalization Summit to date.
As an ever broader number of companies commit to providing personalized experiences across all aspects of their businesses, the Personalization Summit prepares to again be the premier forum for fostering dialog in this ever burgeoning space. Attendees will include major retailers, leading financial service and insurance providers, and the travel and services industries. In addition, a broad array of suppliers will be showcasing breakthrough products to the personalization space as well as proven solutions for Personalization, CRM and retail.
The Customer Relationship Management (CRM)/ Personalization movement has continued to gain steam among savvy companies devoted to adopting advanced marketing techniques.
In its third year, the Personalization Summit has continued to grow, drawing double the attendees over previous conferences and being the launching point for both new products and showcasing the latest in meaningful applications.
"The Personalization Summits continue to be a top draw year after year for a couple of reasons. Certainly the economy has forced many companies to seek additional ways to build lasting relationships with their customers. Personalization and CRM are a proven way to ensure those relationships," said Steve Larsen Steve Larsen (born January 26, 1975 in Langley, British Columbia) is a bobsleigher for the Canadian Olympic Team, and participated in the the 2006 Winter Olympics. External links
As an added benefit, prospective attendees who visit the www.personalization.com site to get more information on the conference can receive a free copy of the Peppers and Rogers white paper, E-mail Marketing Email marketing is a form of direct marketing which uses electronic mail as a means of communicating commercial or fundraising messages to an audience. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. Maximized, the definitive guide on e-mail marketing. Details can be found on the conference registration page.
Stellar Speakers discuss a Variety of Topics
The Personalization Summit New York will feature the broadest array of speakers yet. These bottom-line oriented visionaries will draw on their own experiences to provide valuable insights on how to use personalization today and where you will see it tomorrow.
Featured speakers include:
-- David Pottruck: President and Co-CEO of Charles Schwab, Author of Clicks and Mortar. -- Don Peppers: Author Enterprise One-to-One, and The One-to One Fieldbook, speaking on "The ROI Imperative For One-to-One Personalization" -- Malcolm Gladwell, staff writer at the New Yorker and author of The Tipping Point: How little things can make a Big Difference and co-author of Unleashing the Idea Virus. -- Seth Godin: Author of Permission Marketing: Turning Strangers into Friends and Friends into Customers and co-author of Unleashing the Idea Virus -- David Weinberger: Co-author of The Cluetrain Manifesto and Editor of the Journal of the Hyperlinked Organization speaking on "The Personalization Context" -- Jack Aaronson, Director of Personalization Barnes and Noble, on "The Rules of Engagement: How I Learned to stop Worrying and Love Personalization"
Breakout Sessions Highlight real world Applications
Breakout sessions will feature top industry analysts and executives from some of the world most successful companies. Come hear first hand how companies like Kmart's Bluelight.com, GM's Onstar Group, Avon, First Union Bank, and Harte Hanks have refocused on the customer.
Sponsorships & Exhibit Space Going Fast
With the enormous demand from marketing and technology professionals to attend the Summit, sponsors and exhibitors have snapped up slots for this first time in New York "First Time in New York" is the 12th episode in the second season of the television series How I Met Your Mother. It originally aired on January 8, 2007. event.
-- Net Perceptions
-- Peppers and Rogers Group The Rogers Group is a Mauritius-based conglomerate. The Group has a portfolio with interests in sectors such as aviation and tourism, logistics, financial services, distribution and industrials. The Group employs almost 3,000 people.
-- Platinum Sponsor:
-- SAS Institute SAS Institute Inc., headquartered in Cary, North Carolina, USA, has been a major producer of software since it was founded in 1976 by Anthony Barr, James Goodnight, John Sall and Jane Helwig.
-- Other Sponsors and Exhibitor
-- ATG ATG antithymocyte globulin.
lymphocyte immune globulin (antithymocyte globulin equine, ATG, ATG equine, LIG)
Pharmacologic class: Immunoglobulin
Therapeutic class: Immunosuppressant
-- Be Free
-- Black Pearl The Black Pearl, originally HEIC Wicked Wench, is a fictional ship in , , and . The Black Pearl is easily recognised by her distinctive black hull and sails. This turns out to be an advantage in more than one way.
-- Dynamics Direct
-- Magnify mag·ni·fy
To increase the apparent size of, especially with a lens.
-- NCR Corporation (company) NCR Corporation - Electronics company mainly active in the midrange server market.
NCR was founded 1884 as National Cash Register Company. It joint the computer industry in th 1950s.
-- Net Perceptions
-- Pattern Discovery Software
-- Peppers and Rogers
-- Primary Knowledge
-- Prime Cloud
-- Response Logic
-- Saffron saffron, name for a fall-flowering plant (Crocus sativus) of the family Iridaceae (iris family) and also for a dye obtained therefrom. The plant is native to Asia Minor, where for centuries it has been cultivated for its aromatic orange-yellow stigmas (see Technology
-- Well Connected
-- You Powered
-- Your Compass
Registration & Information
Detailed information on the New York Summit, and the ability to register online for the conference can be found at http://www.personalization.com.
For the first time, the exhibit floor will be open to non-conference attendees. Details on obtaining a show floor pass can also be found on http://www.personalization.com.
To register by phone, call LKE LKE Seattle, WA, USA - Lake Union Sea Plane Base (Airport Code) Productions at (800) 340-3010 or (415) 544-9300 or fax registration to: (415) 544-9306. Press and analysts can register by through Ron Foxworthy at LKE Productions at (415) 544-9300 x238 or firstname.lastname@example.org. Exhibitor information can be obtained from Susan Terrill at LKE Productions at (415) 544-9300 or email@example.com.