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Acclaimed Advertising & Entertainment Industry Executive Linda Kaplan Thaler Featured Speaker This June At Philadelphia's Marketing Expo & Executive Conference.


PHILADELPHIA -- Linda Kaplan Thaler THALER. The name of a coin. The thaler of Prussia and of the northern states of Germany is deemed as money of account, at the custom-house, to be of the value of sixty-nine cents. Act of May 22, 1846.
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, who has been responsible for some of the most touching, relevant and famous commercials in the advertising and entertainment business of the past 25 years, is a featured speaker this June at Philadelphia's second annual Marketing Expo & Executive Conference.

Marketing Expo & Executive Conference 2005 will be at the Pennsylvania Convention Center The Pennsylvania Convention Center is a multi-use public facility in Philadelphia, Pennsylvania which is designed to accommodate conventions, exhibitions, conferences and other events.  in Philadelphia on Monday, June 13 and Tuesday, June 14. This total marketing experience, where executives in advertising, communications and technology meet, has attracted one of the strongest speaker lineups in the Mid-Atlantic region. It is the Mid-Atlantic region's top showcase of the latest developments and technologies, providing marketers and business professionals with special networking opportunities.

Thaler is acclaimed within the advertising and entertainment industries for her innovative and topical approach. Much of her work has become part of the American pop-culture landscape. She is the Chief Executive Officer and Chief Creative Officer of The Kaplan Thaler Group, Ltd., which she founded in 1997. KTG KTG Kerntechnische Gesellschaft e.V.
KTG Korea Tobacco & Ginseng Corporation
 has been ranked by industry publications as the fastest growing New York New York, state, United States
New York, Middle Atlantic state of the United States. It is bordered by Vermont, Massachusetts, Connecticut, and the Atlantic Ocean (E), New Jersey and Pennsylvania (S), Lakes Erie and Ontario and the Canadian province of
 agency and touted for its breakthrough creative and immediate results. Its blue-chip clients include Procter & Gamble's Clairol Herbal Essences Herbal Essences is a brand of shampoo, hair conditioner, and hair coloring products initially designed to appeal to holistic and natural products shoppers but eventually targeted almost exclusively at women, created by Clairol and subsequently owned by Procter & Gamble.  global brand, among other Procter & Gamble hair care brands, P&G's Dawn and Swiffer, AFLAC AFLAC American Family Life Assurance Company
AFLAC American Family Life Assurance Company of Columbus
AFLAC Apologies For Lack of Audi Content (Audi listservs) 
 Insurance, Continental Airlines, Pfizer, Foxwoods Resort Casino Foxwoods Resort Casino is a hotel-casino in Ledyard, Connecticut. It is the largest casino in the world, as measured by floor space for gaming, with 340,000 sq ft (31,587 m²) [1]. The entire resort comprises 4,700,000 sq ft (440,000 m²) of space. , the American Red Cross American Red Cross: see Red Cross. , Coldwell Banker, Panasonic, Revlon and US Bank.

As the co-author of "BANG! Getting Your Message Heard In A Noisy World," Thaler has created a savvy marketing book with counter-intuitive insights and proven strategies for selling any product or service. "BANG!" debuted as a Wall Street Journal Best-selling business book and received rave reviews from authors and critics including James Patterson
For other people named James Patterson, see James Patterson (disambiguation)
James B. Patterson (born March 22, 1947) is an award-winning American author. Formerly the chairman of advertising company J. W.
, James Carville, Publisher's Weekly and the Miami Herald. She will also host the reality show "Making it Big" on the Oxygen Channel.

Prior to starting The Kaplan Thaler Group, Thaler was Executive Vice President/Executive Creative Director at Wells Rich Greene BDDP where she led the creative team, which won the Heineken business with the edgy "True Conversations" campaign. She was Senior Vice President/Group Creative Director at J. Walter Thompson, where she spent 17 years. In this position, she ran major accounts like Burger King, Kodak, Northwest Airlines, Pepsi and Clairol.

She has authored and composed campaign jingles that are among the industry's gold standard. Some examples are: "I Don't Wanna wan·na  
Informal
1. Contraction of want to: You wanna go now?

2. Contraction of want a: You wanna slice of pie? 
 Grow Up, I'm a Toys 'R' Us Kid" (Toys 'R' Us). "Kodak Moments" (Eastman Kodak), and "The Heart of Communication" (Bell Atlantic). Of her 13 Clio Awards, two were for Best Original Music and Lyrics.

Marketing Expo & Executive Conference 2005 is the creation of a talented team of business conference executives led by Charles Cavanagh, who was previously the founder of DM Days New York and Roseanne Scully, who handled the operations of the highly successful New York trade show and conference.

Last year's inaugural Marketing Expo & Executive Conference brought together scores of exhibitors and over 3,000 marketers representing more than 1,000 companies from the Mid-Atlantic region. A two-day ticket, which includes all sessions, all keynotes, exhibit hall and all activities on both days, is available in advance for $295. Preferred discounts are available through promotional partners/coordinating organizations. Registration, as well as additional information on tickets, sponsorship and exhibit opportunities, is available at http://www.mktexpo.com, or by phone at 610-989-1715.
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Publication:Business Wire
Date:Apr 20, 2005
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