Accipiter To Exhibit at AD:TECH London.LONDON London, city, Canada London, city (1991 pop. 303,165), SE Ont., Canada, on the Thames River. The site was chosen in 1792 by Governor Simcoe to be the capital of Upper Canada, but York was made capital instead. London was settled in 1826. -- Online Advertising Technology Leader Will Showcase Ad Management and Behavioural Adj. 1. behavioural - of or relating to behavior; "behavioral sciences" behavioral Targeting Solutions at the Event for Online Marketing Accipiter Solutions, Inc., an online advertising technology innovator since 1996, today announced that it will exhibit at the first annual AD:TECH London on September September: see month. 28th and 29th. At stand #270, Accipiter will demonstrate its AdManager ad management solution and VIBE vibe n. Slang A vibration. Often used in the plural: a nostalgic vibe to the decor; a stranger who gave off bad vibes. [Short for vibration. behavioural targeting engine. The company will also host an educational seminar focused on the latest trends in behavioural targeting. As an exhibitor, Accipiter will showcase its AdManager, available as a site-side licensed ad management solution or as a hosted ad management solution. AdManager provides increased targeting capabilities, faster ad delivery, plus tools to monitor and control inventory projections in real-time 1. real-time - Describes an application which requires a program to respond to stimuli within some small upper limit of response time (typically milli- or microseconds). Process control at a chemical plant is the classic example. . AdManager, now in its eighth generation, helps online publishers generate higher CPMs and less unsold inventory. Accipiter will also showcase VIBE (Visitor Interest Behavioural Targeting Engine), created to help online marketers id generation, identify and reach site visitors based on their interests and behaviours. VIBE helps create a more meaningful visitor experience, locking in visitor loyalty and resulting in higher-CPM ad inventory. On Wednesday, September 28th at 4:15 p.m. (in Theatre 2), Accipiter will host an educational seminar where online publishers can learn how to leverage behavioural targeting. Accipiter will share its six years of experience in behavioural targeting to help attendees understand this increasingly popular trend can help them extend premium inventory, sell behaviourally targeted inventory, deliver more relevant advertisements, increase ad performance and preserve visitor privacy. Refreshments re·fresh·ment n. 1. The act of refreshing or the state of being refreshed. 2. Something, such as food or drink, that refreshes. 3. refreshments A snack or light meal and drinks. will also be provided. "For years, Accipiter has actively participated in the US-based AD:TECH event. It is exciting to play a role in bringing that same innovation and excitement here to the UK," said Mike Keaton, director of European European emanating from or pertaining to Europe. European bat lyssavirus see lyssavirus. European beech tree fagussylvaticus. European blastomycosis see cryptococcosis. Operations, Accipiter. "AD:TECH London will serve as a wonderful opportunity for Accipiter to highlight how we can help publishers worldwide pursue and create new online advertising revenue opportunities." Note to editors: You are invited to meet with Accipiter at AD:TECH London and are encouraged to attend the educational seminar. About Accipiter Based in Raleigh, North Carolina For other uses of this name, see Raleigh. Raleigh (IPA: /ˈrɑli/, ral-ee) is the capital of the State of North Carolina and the county seat of Wake County. and London, UK, Accipiter, an online advertising technology leader since 1996, empowers Web publishers and media networks to maximise revenue and reduce operating costs operating costs npl → gastos mpl operacionales through innovative online ad management and behavioural targeting technologies. Accipiter's industry-leading products provide effective campaign management and optimisation Noun 1. optimisation - the act of rendering optimal; "the simultaneous optimization of growth and profitability"; "in an optimization problem we seek values of the variables that lead to an optimal value of the function that is to be optimized"; "to promote the , accurate inventory forecasting, up-to-the-minute reporting, precise audience targeting, and the ability to easily deliver and track any rich media format-all in real-time. With more than 350 customers worldwide, over 50 billion online ads are served each month using Accipiter technologies. Accipiter's experienced staff delivers solutions, services, and world-class support that help customers future proof their investments as their business needs evolve. For more information, please visit www.accipiter.com. AdManager is a trademark of Accipiter Solutions, Inc. All other company and product names may be trademarks or service marks of the company with which they are associated. |
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