Accipiter's AdManager Makes Online Ad Revenue No Laughing Matter for DailyComedy.com; AdManager's Scalability and Reliability Accommodates DailyComedy.com's Expected Exponential Increases in Site Traffic and Growth.RALEIGH Raleigh (rôl`ē, räl`ē), city (1990 pop. 207,951), state capital, and seat of Wake co., central N.C.; the site was selected for the capital in 1788, and the city was laid out and inc. 1792. , N.C. & LONDON -- Accipiter Solutions, Inc., an online advertising technology innovator since 1996, today announced they are providing ad management technology and services to DailyComedy.com, the first comedy website where material is created specifically for the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the . Launched earlier this month, DailyComedy.com is an all-new online destination where top professional comics post up-to-the-minute material in text and video. Fourteen of America's A-list professional comics serve as DailyComedy.com staff comedians A comedian is one who entertains through comedy, such as jokes and other forms of humour. Comedians (English language) A
intr.v. re·curred, re·cur·ring, re·curs 1. To happen, come up, or show up again or repeatedly. 2. To return to one's attention or memory. 3. To return in thought or discourse. videos that have the feel and style of a sitcom but in "bit" sizes made for the Internet. Scalability was a critical factor in DailyComedy.com's decision to implement Accipiter's AdManager solution. Given the recent explosive growth of community-based sites, especially within the targeted 18- to 34-year old audience, DailyComedy.com expects exponential 1. (mathematics) exponential - A function which raises some given constant (the "base") to the power of its argument. I.e. f x = b^x If no base is specified, e, the base of natural logarthims, is assumed. 2. increases in online traffic. "We realistically expect to increase our site traffic substantially over the course of the next year," said Charles Warner, DailyComedy.com founder and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "One of the main reasons we chose to go with Accipiter was their ability to rapidly scale according to according to prep. 1. As stated or indicated by; on the authority of: according to historians. 2. In keeping with: according to instructions. 3. our changing needs." DailyComedy.com has implemented a unique advertising structure in which a limited number of advertising partners have category exclusivity on the site. In addition to traditional banner ads A graphic image used on Web sites to advertise a product or service. Banner ads come in numerous sizes, but are often rectangles 460 pixels wide by 60 pixels high. Also 460 x 55 and 392 x 72 sizes are commonly used. , advertising partners receive an intensive four-week promotion on DailyComedy.com each year for an advertiser-generated contest. Partners also receive a minimum of two fully-sponsored DailyComedy.com Comedy Night events during the year held in a well-known comedy club to maximize opportunities for engagement with their targeted audience. "Given that our business model is based around the unique nature of our advertising partner program, we required a very reliable ad management solution with proven successes," commented Warner. "Accipiter came highly recommended and we appreciate the way they treat us a true business partner, ensuring we maximize our online ad revenues by making the best use of every ad impression served. Their training program was also the best I've seen." A primary business goal of DailyComedy.com was to work with the Internet community's most respected and experienced professionals to help establish a new form of comedy right for the unique demands of the online environment. Ray Ellin, DailyComedy.com co-founder and professional comedian, projects that, "We're poised to become the new hot online spot for folks seeking something funnier than a-rabbi-and-a-priest-walk-into-a-bar jokes and videos of cats falling out of a tree. Technology providers such as Accipiter are going to help us get there faster." "We are truly excited to provide the back-end technology behind such an innovative site concept," said Jeff Wood For the Wisconsin politician, see . Jeff Wood (born January 20, 1957) is an American former race car driver born in Wichita, Kansas. He drove in the CanAm series for Carl Haas in 1981 and 1982, then made his CART debut in 1983 at the Las Vegas Grand Prix. , VP of sales and account management. "We plan to work closely with DailyComedy.com to continue to maximize their ad management technology investment, including the potential to serve ads to planned podcasts and streaming video A one-way video transmission over a data network. It is widely used on the Web as well as company networks to play video clips and video broadcasts. Computers in home networks stream video to digital media hubs connected to a home theater. bitcoms." About DailyComedy.com DailyComedy.com is an all-new Internet destination where a select group of professional comics at the top of their game post up-to-the-minute material in text and video, fresh daily. Channeling the electricity of the 21st century online comic movement, DailyComedy.com is the first and only comedy website where material is created specifically for the Internet and users have the chance to become Internet celebrities by creating their own virtual space, a personal "Comedy Stage," in which they can post their own material. Produced by experienced professional comics, DailyComedy.com is a new form of comedy for the Internet. www.dailycomedy.com About Accipiter Accipiter has been serving and enriching the digital advertising industry since 1996. Web publishers, media networks and marketers take advantage of Accipiter's innovative ad management, trafficking and behavioral targeting Delivering ads based on a user's habits. If a customer registers with an e-commerce site to make a purchase, those sales along with the user's site navigation history are often stored and analyzed to make targeted offers the next time. solutions to effectively manage their online advertising revenue. Accipiter's established industry experience and substantial investment in technology provides their customers with the very latest in advanced online advertising solutions. Accipiter's technology supports and delivers ads in any emerging rich media format, including RSS feeds Summaries of Web site content that are published in the RSS format for download. See RSS. , podcasts, blogs, photocasts, mobile and streaming audio A one-way audio transmission over a data network. It is widely used on the Web as well as company networks to play audio clips and Internet radio. Computers in home networks stream audio (mostly music) to digital media hubs connected to home theaters. and video. With more than 350 customers worldwide, over 50 billion online ads are served each month using Accipiter's technology. For more information, please visit www.accipiter.com. AdManager is a trademark of Accipiter Solutions, Inc. All other company and product names may be trademarks or service marks of the company with which they are associated. |
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