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AccessVia Web dSignShop Enables Web-Based Sign Printing at Newly Merged Sports Authority and Gart Sports.


Business Editors/High-Tech Writers

SEATTLE--(BUSINESS WIRE)--Jan. 9, 2004

Migration Made Easy for Top Sporting Goods Noun 1. sporting goods - sports equipment sold as a commodity
commodity, trade good, good - articles of commerce

sports equipment - equipment needed to participate in a particular sport
 Retailer When Switching

from AccessVia's Client/Server dSIGN to AccessVia's Web-Based

Web dSignShop During Merger

AccessVia(R), the leading provider of automated sign printing solutions and electronic display technologies for retailers, today announced that The Sports Authority Sports Authority is the USA's largest full line sporting goods retailer. The company is headquartered in Englewood, Colorado. It operates over 400 stores in 45 U.S. states under the Sports Authority name. Total sales for the fiscal year ending January 29 2005 were $2.44 billion.  and Gart Sports, which merged in August, have chosen AccessVia Web dSignShop(R) solution for in-store sign printing. Both retailers are AccessVia customers and say that their success and satisfaction with AccessVia's dSIGN encouraged them to move forward with the newest AccessVia shelf-edge printing solution as they merge data assets and business processes in their combined 385 stores.

The process of unifying the retail display practices of the nation's top two sports retailers is simplified, since both use AccessVia solutions. Each chain currently uses dSIGN -- the industry standard sign printing solution for the client/server architecture An environment in which the application processing is divided between client workstations and servers. It implies the use of desktop computers interacting with servers in a network in contrast to processing everything in a large centralized mainframe. See client/server.  -- to print shelf-edge signs, promotional and seasonal signs, fact tags and labels. While both teams report success across the enterprise with dSIGN, they decided the time is right for them to benefit from the advantages that a Web solution offers.

Dean A. Sleeper Sleeper

Stock in which there is little investor interest but that has significant potential to gain in price once its attractions are recognized. Antithesis of high flyer.
, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board.  of AccessVia, says, "Both companies had no cost options to proceed with dSIGN, but the savings associated with a single, Web-based deployment vs. the efforts required to unify all of the host integration of the two implementations made the investment a clear winner. The need to integrate their systems paid for the new technology and now they'll realize continuous benefits from a single, centralized cen·tral·ize  
v. cen·tral·ized, cen·tral·iz·ing, cen·tral·iz·es

v.tr.
1. To draw into or toward a center; consolidate.

2.
 deployment of application, templates and sign content."

The newly formed company, now known as The Sports Authority, expects to enjoy equal or better performance in terms of speed, formatting choices and ease-of-use with Web dSignShop. The important operational benefit and savings comes from centralized deployment and management of the application, eliminating the burden on individual stores to install or update software and to host large data files. Store staff will simply log on to Web dSignShop via the company intranet and start printing batches of centrally produced signs and labels. All templates and content are created, managed and stored in a single location for all stores as well.

Sleeper says, "It's enormously satisfying for us to build on our success with these well-respected retailers. We believe their decision to adopt another AccessVia solution shows confidence in our technology and our team. It's a critical time for them as they link their operations, and I know the ability to deploy and update instantly across the whole network of stores -- without compromising speed or performance -- will be invaluable."

AccessVia Web dSignShop was recognized in both 2002 and 2003 as a Microsoft(R) Retail Application Developer (RAD) Award winner. The Microsoft RAD Award highlights the most innovative Microsoft-based software solutions for the retail and supply chain industries.

The AccessVia Print solution includes both Web dSignShop and dSIGN to provide clients with accurate and attractive signs, shelf-edge labels, fact tags, coupons, and more. Web dSignShop is designed for retailers who want to use the Internet, an intranet, or an extranet to publish signs using a Web browser The program that serves as your front end to the Web on the Internet. In order to view a site, you type its address (URL) into the browser's Location field; for example, www.computerlanguage.com, and the home page of that site is downloaded to you.  without installing or maintaining in-store software. dSIGN is built for classic client/server implementations and offers advanced product data delivery and unmatched integration with legacy systems. AccessVia also offers a solution for automated electronic displays, including customer-facing POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
 displays, self-service terminals, and kiosk applications for price verification, assisted shopping, endless aisle services, and gift registry.

AccessVia customers include Bed Bath & Beyond, Kroger, LCBO LCBO Liquor Control Board of Ontario
LCBO Logistics Career Broadening Officer (AFMC/USAF) 
, Petco, Safeway, Staples, SUPERVALU, Target and Walgreens.

About The Sports Authority and Gart Sports

On August 4, 2003, The Sports Authority, Inc. and Gart Sports Company, the largest and second-largest U.S. sporting goods retailers, respectively, completed a merger that created the nation's preeminent full-line sporting goods chain. The combined company, now known as The Sports Authority, Inc., is headquartered in Englewood, Colorado Englewood is a city in Arapahoe County, Colorado, USA. As of 2005, the city is estimated to have a total population of 32,350.[5] It is part of the Denver-Aurora Metropolitan Area. , and trades on the NYSE NYSE

See: New York Stock Exchange
 under the symbol TSA TSA

See tax-sheltered annuity (TSA).
. It operates approximately 385 stores in 45 U.S. states A U.S. state is any one of the fifty subnational entities of the United States, although four states use the official title "commonwealth". The separate state governments and the federal government share sovereignty, in that an American is a citizen both of the federal entity and . For more information, visit www.thesportsauthority.com.

About AccessVia

With AccessVia solutions, the nation's leading retailers transform the information in their product databases and use it in creative ways to communicate with their customers. AccessVia technologies enable automated consumer messaging, allowing retailers to reach buyers wherever they are. AccessVia systems are built on a flexible architecture that allows retailers to extract data with precision, automate its presentation, and then communicate it artfully to a variety of purchase environments. Fortune 500 companies at over 25,000 stores reach their customers daily with AccessVia solutions. For more information, visit www.AccessVia.com.
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 9, 2004
Words:766
Previous Article:AccessVia Announces Release of Web dSignShop 4.0; Newest Version Features Improvements for Users, Developers, and Site Operators.
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