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AccessVia Announces Partnership with Symbol to Develop Wireless Solutions for Multi-Channel Retail.


Business Editors

NEW YORK--(BUSINESS WIRE)--Jan. 14, 2002

Companies jointly demonstrate wireless technologies at

National Retail Federation Show

AccessVia today announced a partnership with Symbol Technologies, Inc. (NYSE NYSE

See: New York Stock Exchange
:SBL SBL Society of Biblical Literature
SBL Symbol Technologies, Inc. (NYSE symbol)
SBL Spamhaus Block List
SBL Space-Based Laser
SBL Securities Borrowing and Lending
SBL Supreme Beings of Leisure (band) 
) to jointly develop new wireless handheld and kiosk solutions for multi-channel retailers. The companies are demonstrating the integration of AccessVia Print, Kiosk, M-Commerce and E-Commerce software with Symbol's wireless infrastructure and device management architecture at the National Retail Federation 91st Annual Convention & Expo.

"This partnership brings together the leader in mobile data management systems and services with the leading developer of customer-facing visual management tools," said Dean A. Sleeper Sleeper

Stock in which there is little investor interest but that has significant potential to gain in price once its attractions are recognized. Antithesis of high flyer.
, AccessVia CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "With Symbol, we're taking our leadership in the design and print category and extending it to kiosk, wireless and handheld platforms to deliver visual and rich price and product information wherever the customer is facing."

The joint demonstration includes AccessVia M-Commerce software running on Symbol PPT 2800 PocketPC-based mobile computers--color handheld wireless devices used for both employee-facing and customer-facing applications. The demonstration is deployed in a fully functional coffee shop and operating within the AccessVia and Symbol booths. Show attendees, acting as store customers, order coffee and drinks using handheld devices. The demo also includes kiosks from IBM (International Business Machines Corporation, Armonk, NY, www.ibm.com) The world's largest computer company. IBM's product lines include the S/390 mainframes (zSeries), AS/400 midrange business systems (iSeries), RS/6000 workstations and servers (pSeries), Intel-based servers (xSeries)  and NCR (NCR Corporation, Dayton, OH, www.ncr.com) A technology company specializing in financial terminal transactions, retail systems and data warehousing. Until the late 1990s, NCR was heavily invested in the hardware side of the industry, known worldwide as a major manufacturer of computers .

"Retailers are continually looking for Looking for

In the context of general equities, this describing a buy interest in which a dealer is asked to offer stock, often involving a capital commitment. Antithesis of in touch with.
 ways to improve customer service and enhance the customer experience," said Steve Mathers, Vice President of Marketing, Integration Systems, Symbol. "AccessVia has developed solutions using the most advanced mobile and wireless technologies from Symbol, that provide retailers' customers with convenient access to information and ordering from anywhere in the store, in real time."

Industry growth

The wireless retail category is growing rapidly. Research firm Strategy Analytics estimates there will be 130 million mobile customers engaged in mobile e-commerce by 2004. The users will generate almost 14 billion transactions, yielding $200 billion in revenue. Use of wireless devices is already proliferating among retailers, with systems operating among AccessVia customers such as Target Corporation, Walgreens, and Bed, Bath & Beyond.

"We're working with Symbol to solve interoperability issues and help speed adoption among retailers," explained Sleeper. "AccessVia and Symbol are highly involved in the NRF's Association for Retail Technology Standards The Association for Retail Technology Standards (ARTS) is an international membership organization dedicated to reducing the costs of technology through standards. Since 1993, ARTS has been delivering application standards exclusively to the retail industry.  (ARTS), developing IX Retail XML XML
 in full Extensible Markup Language.

Markup language developed to be a simplified and more structural version of SGML. It incorporates features of HTML (e.g., hypertext linking), but is designed to overcome some of HTML's limitations.
 standards that provide interoperability among vendors and retailers."

Both the AccessVia Print and AccessVia M-Commerce suites allow retailers to deliver efficiencies to store personnel and provide enhanced customer service. The software integrates with the retailer's existing POS (1) See point of sale and packet over SONET.

(2) "Parent over shoulder." See digispeak.

POS - point of sale
 systems and is used to deliver in-aisle price updating, sign and label printing for store employees and transmit product catalogs and ordering applications to customers. The Symbol PPT 2800 is a Pocket PC-based handheld device with bar code reading capabilities, providing real-time wireless connectivity for the mobile worker.

About Symbol

Symbol Technologies, Inc., is a global leader in mobile data transaction systems, providing innovative customer solutions based on wireless local area networking for data and voice, application-specific mobile computing Using a computing device while in transit. Mobile computing implies wireless transmission, but wireless transmission does not necessarily imply mobile computing. Fixed wireless applications use satellites, radio systems and lasers to transmit between permanent objects such as buildings  and bar code data capture. Symbol's wireless information appliances See Internet appliance.

(hardware) Information Appliance - (IA) A consumer device that performs only a few targeted tasks and is controlled by a simple touch-screen interface or push buttons on the device's enclosure.
 connect the physical world of people on the move, packages, paper and shipping pallets, to information systems and the Internet. Today, some 10 million Symbol bar code scanners A device specialized for reading bar codes and converting them into either the ASCII or EBCDIC digital character code. Pen scanners, also known as wand scanners, were the first type of bar code scanner developed in the 1970s. , mobile computers and wireless LANs are utilized worldwide in markets ranging from retailing to transportation and distribution logistics, manufacturing, parcel and postal delivery, government, healthcare and education. Symbol's systems and products are used to increase productivity from the factory floor to the retail store, to the enterprise and out to the home. Information about Symbol is available at www.symbol.com

About AccessVia

With AccessVia solutions, the nation's leading retailers transform the information in their product databases and use it in creative ways to communicate with their customers. AccessVia technologies enable automated consumer messaging, allowing retailers to reach buyers in stores, at kiosks, on the Web, by e-mail, via wireless devices-wherever they are. AccessVia systems are built on a flexible architecture that allows retailers to extract data with precision, automate its presentation, and then communicate it artfully to a variety of purchase environments. Fortune 500 companies at over 25,000 stores reach their customers daily with AccessVia solutions. Customers include Target Corporation; Walgreens; Publix; Bed, Bath & Beyond and Petco. For more information, visit www.AccessVia.com.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jan 14, 2002
Words:687
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