Access360 Names Brian Anderson Chief Marketing Officer; Seasoned Marketing Executive Tapped to Expand Worldwide Presence of Leading Resource Provisioning Company.Business/High-Tech Editors IRVINE, Calif.--(BUSINESS WIRE)--Feb. 22, 2001 Access360, provider of the world's leading Resource Provisioning Management (RPM) solution, today announced the appointment of Brian Anderson Brian Anderson may refer to:
A seasoned marketing professional with 18 years of experience in building global marketing and sales teams, Anderson will lead the development of Access360's domestic and international marketing efforts. With offices throughout the U.S. as well as in Europe, Asia and Australia, Access360 provides Fortune 2000 companies with solutions for managing access rights across the extended enterprise. "Brian is a great addition to our executive team. His experience and understanding of launching global markets was a key component in our decision to appoint him Chief Marketing Officer," said Yuri Pikover, chairman and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of Access360. "He has a proven track record in building scalable infrastructures for worldwide organizations. Additionally, his experience in navigating the dynamics of rapidly changing environments will play an important role in further establishing Access360's worldwide presence in the ASP, e-business and Fortune 2000 markets." Access360 helps large enterprise companies provision user access rights to an increasingly complex array of business resources -- from databases and operating systems Operating systems can be categorized by technology, ownership, licensing, working state, usage, and by many other characteristics. In practice, many of these groupings may overlap. to security systems and applications. The company's enRole software serves as a central point of control that -- based on corporate business policies -- assigns, changes, suspends or deletes user access to over 50 different computing systems and applications, helping customers reduce operating costs operating costs npl → gastos mpl operacionales while increasing security and control. Current customers include E*Trade, Sony Electronics Sony Electronics Inc., headquartered in San Diego, Calif., is the largest component of Sony Corporation of America, the U.S. holding company for Sony's U.S.-based electronics and entertainment businesses. and BP Amoco, among others. Bringing strong creative and strategic experience to Access360, Anderson will be responsible for all aspects of the company's global marketing programs, including management and direction of brand identity; corporate communications Corporate communications is the process of facilitating information and knowledge exchanges with internal and key external groups and individuals that have a direct relationship with an enterprise. activities including press, investor and analyst relations Analyst relations is a corporate communications and public relations activity whereby businesses aim to influence technology industry analysts (also known as research analysts) who work for independent research and consulting firms. The two largest U.S. ; and the company's Web and demand generation programs. Prior to joining Access360, Brian was CMO CMO See: Collateralized mortgage obligation CMO See collateralized mortgage obligation (CMO). of HNC (HNC Software Inc., San Diego, CA) A software company that specialized in products that detect credit card fraud, manage merchant risk, automate lending decisions and home valuations and manage retail inventories. Founded in 1986 by Robert Hecht-Nielsen and Todd W. Software Inc., the leading provider of intelligent decision management software. Before HNC he was with FileNET for over seven years where he led the Web, corporate communications and demand generation programs as Vice President of Worldwide Corporate Marketing. Brian holds a BS in Computer Science from the University of New Orleans History UNO was founded in 1958 as the New Orleans branch of Louisiana State University, originally as "Louisiana State University in New Orleans" or "LSUNO", but became more independent and changed the name to "University of New Orleans" in 1974. as well as numerous awards and recognitions for his efforts and successes in product launches, branding campaigns and revenue generation. About Access360 Access360 is a leading provider of Resource Provisioning Management (RPM) solutions, serving the enterprise and ASP markets worldwide. The company's enRole product introduces centralized control of access rights to multiple platforms. Customers such as BP Amoco, E*TRADE, Overseas Union Bank and Sony Electronics have deployed enRole to tighten system security, accelerate changes to business strategy, and to reduce operating costs. Based in Irvine, Calif., Access360 has offices throughout the United States, Europe, Asia and Australia. For more information about Access360, please call 877/742-6400 or visit the Web site at www.access360.com. NOTE TO EDITORS: Brands and products referenced herein are the trademarks or registered trademarks of their respective holders. |
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