Abovo Names Bellinger Vice President of Marketing Services.Business Editors ATLANTA--(BUSINESS WIRE)--April 24, 2000 Abovo Marketing Group, an integrated e-business marketing firm, today announced the appointment of Susan Bellinger to vice president of marketing services. With more than 240 percent growth in business revenue in 1999, Abovo continues to hire exceptional talent to meet client demand for marketing, interactive marketing and public relations public relations, activities and policies used to create public interest in a person, idea, product, institution, or business establishment. By its nature, public relations is devoted to serving particular interests by presenting them to the public in the most services. Bellinger, who has nearly 20 years of experience in brand management and marketing, will develop strategic marketing and communications programs for Abovo's high technology clients. She is responsible for managing client relationships and leading a team that executes strategic brand development and marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales plans for its clients. Bellinger's team oversees high-technology clients, including: InvoiceLink Corporation, hsupply.com, ISS ISS See Institutional Shareholder Services (ISS). (Internet Security ''This article or section is being rewritten at Internet security is the process of protecting data and privacy of devices connected to internet from information robbery, hacking, malware infection and unwanted software. Systems), FacilityPro.com, iValidate and the Red Hot Law Group. "With the addition of Susan to our account management team, Abovo has not only gained a strategic brand manager, but also a creative and sharp marketing expert," said Karen See, Abovo Marketing Group president and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. . "With Susan's leadership, Abovo will continue to successfully develop cutting edge e-marketing strategies that will help our clients achieve their objectives." Before joining Abovo, Bellinger served as vice president of marketing for Asset Management Outsourcing, Inc., a $60 million buyer and integrator of debt collection agencies. At Asset Management Outsourcing, Bellinger united 17 corporate identities into a common brand during her tenure. Prior to that, Bellinger served as the vice president of marketing communications for the Treasury Management Association, a $15 million not-for-profit association, located in Bethesda, Md., that provides professional development services and advocacy programs on behalf of the treasury profession. She also served as vice president of the Washington D.C.-based Ruesch International, Inc., a leading provider of non-bank foreign exchange services, and as a product manager at Mars Electronics International, a division of M&M/Mars. Bellinger earned a master's degree master's degree n. An academic degree conferred by a college or university upon those who complete at least one year of prescribed study beyond the bachelor's degree. Noun 1. in business administration from the Wharton School at the University of Pennsylvania (body, education) University of Pennsylvania - The home of ENIAC and Machiavelli. http://upenn.edu/. Address: Philadelphia, PA, USA. in Philadelphia, and a bachelor's degree from San Jose San Jose, city, United States San Jose (sănəzā`, săn hōzā`), city (1990 pop. 782,248), seat of Santa Clara co., W central Calif.; founded 1777, inc. 1850. State University in California. Abovo Marketing Group is an Atlanta-based outsourced marketing firm for aggressive e-business and technology-driven companies, providing strategic counsel and tactical implementation for companies seeking optimum market value. For more information, contact Abovo Marketing Group at (770) 394-9200 or visit www.abovomarketing.com. |
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