Ability Holding Selects 4DCard as Marketing Partner.DALLAS -- Ability Holding Corp. (Pink Sheets:AYHC AYHC American Youth Horse Council ) today announced that it has selected 4DCard as its marketing partner to assist in the development of its corporate branding Corporate branding is the practice of using a company's name as a product brand name. It is an attempt to leverage corporate brand equity to create product brand recognition. It is a type of family branding or umbrella brand. message and related marketing initiatives, for both the Ability Holding Corp. and Bankability names. Ability Holding Corp., under the name Bankability, is establishing an Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the bank that proposes to set up the first paperless banking institution to date. The company was formed in 1998 with a plan to provide convenient, cost effective and secure banking services using the Internet as its sole delivery channel. The company plans to take advantage of the exploding Internet marketplace See vertical portal and Web hub. , rapid technological acceptance and adoption of e-commerce transaction by the general public. Bankability's business model eliminates all paper transactions and therefore critically reduces the costs associated with check processing and related transaction. 4DCard CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. and founder, Thomas Carter, commented that "We are extremely pleased to work with Ability Holding to develop and launch Bankability's marketing initiatives, and given the Internet's mainstream acceptance as an eCommerce channel, we are looking forward to bringing our experience in creating online marketing initiatives and solutions to help Ability Holding achieve the broadest market reach of its corporate message." About 4DCard, Inc. 4DCard Inc. is a multi-media marketing company focused on the youth marketplace. The Carlsbad-based company helps brands know their customers by blending brands, icons, and technology to engage consumers with entertaining products and services. The company's clients have included Honda, Case Logic, Piping Hot boiling hot; hissing hot; very hot. - Milton. See also: Piping and TechDeck developing a wide array of multimedia marketing solutions over the Internet, CD/DVD-ROM and wireless applications. For further information visit the company's Web site at www.4DCard.com. This press release contains forward-looking statements forward-looking statement A projected financial statement based on management expectations. A forward-looking statement involves risks with regard to the accuracy of assumptions underlying the projections. that involve risks and uncertainties. Actual results may differ materially from the results predicted and reported results should not be considered and indication of future performance. Factors that could cause actual results to differ materially from estimates or projections contained in forward-looking statements include but are not limited to: adverse changes in the business conditions and the general economy; competitive factors, such as rival companies' pricing and marketing efforts; the financial condition of the consumer; litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute. When a person begins a civil lawsuit, the person enters into a process called litigation. involving liabilities and end user issues; available financing for acquisitions; and working capital limitations. The Company cautions readers not to place undue reliance upon any such forward looking statements, which speak only as to the date made. The Company expressly disclaims any obligations or undertaking to release publicly any updates or revisions to any such statements to reflect any change in the company's expectations or any change in events, conditions or circumstances CIRCUMSTANCES, evidence. The particulars which accompany a fact. 2. The facts proved are either possible or impossible, ordinary and probable, or extraordinary and improbable, recent or ancient; they may have happened near us, or afar off; they are public or on which any such statement is based. |
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