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AberdeenGroup and Reed Business Information Expand Strategic Research and Distribution Partnership.


BOSTON Boston, town, England
Boston, town (1991 pop. 26,495), E central England, on the Witham River. Boston's fame as a port dates from the 13th cent., when it was a Hanseatic port trading wool and wine. Having recovered from a decline in the 18th and 19th cent.
 -- AberdeenGroup, a leading provider of business research for Global Value Chain executives, and Reed Business Information Reed Business Information is a large business publisher in the United States, United Kingdom, continental Europe, Australia and Asia. It is a division of Reed Elsevier.

In 2005, Reed Business Information started the Quill Awards, a literary award broadcast on NBC.
, North America's largest business-to-business This article or section needs copy editing for grammar, style, cohesion, tone and/or spelling.
You can assist by [ editing it] now.
 information provider, have announced an expanded strategic partnership with a goal of producing a consistent, relevant source of fact-based business and technology research and insights.

Aberdeen Aberdeen, former county, Scotland
Aberdeen, former county, Scotland: see Aberdeenshire.
Aberdeen, city, Scotland
Aberdeen, city (1991 pop.
 and Reed will research the unique pressures, strategic actions, and drivers for improved performance now affecting global design, manufacturing, logistics, and supply management professionals.

Reed Business Information's broad market reach -- including 7 million publication subscribers -- will complement Aberdeen's client base and online research hub, AberdeenAccess, which serves more than 115,000 value chain and technology executives.

Aberdeen benchmarks technology deployments and the performance of thousands of enterprises through end-user interviews and rigorous primary research. It has more than 93% of the Software 500 as clients and was recently cited as an innovation leader by Outsell out·sell  
tr.v. out·sold , out·sell·ing, out·sells
1. To surpass (another) in an amount sold: a book that outsold all others of its kind.

2.
 Research, Inc. -- which declared both AberdeenGroup and Reed Business Information "winners to watch" in 2005.

With the summer release of Reed's "Manufacturing Business Technology Manufacturing Business Technology (ISSN-1554-3404) is a trade publication and web site owned by Reed Business Information serving the information needs of executives across corporate, IT and operations functions within the manufacturing industry.  Global 100," a comprehensive listing of leading enterprise supply chain solution providers, Aberdeen will provide Reed Business Information subscribers with an expanded stream of highly relevant, fact-based research on value chain and technology-deployment strategies.

Jamie Bedard, Aberdeen's CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , said, "Aberdeen is committed to providing insights that are highly relevant and action-oriented. Our growing partnership with Reed will further extend Aberdeen's penetration across the entire Business Value Chain, reaching a more diverse group of technology advisors, decision-makers, and networking peers."

Steve Rourke, Publisher of "Manufacturing Business Technology," said, "This relationship brings to bear the combined strength of our strong circulation reach and Aberdeen's qualified membership, breadth of analysis from experienced editors and research analysts, and in-house In-house

In the context of general equities, keeping an activity within the firm. For example, rather than go to the marketplace and sell a security for a client to anyone, an attempt is made to find a buyer to complete the transaction with the firm.
 industry expertise -- delivering high-value information to our readers."

AberdeenGroup, Inc. (Aberdeen.com) provides fact-based research and insights focused on the global, technology-driven value chain. Aberdeen's benchmarking, market and solution assessments, sales acceleration programs, and conferences support Global 5000 value chain and technology executives -- and the providers who serve them.

Reed Business Information (reedbusiness.com) is North America's largest business-to-business information provider, covering 23 market sectors with more than 100 market-leading publications and 75 websites, as well as a range of services. Reed Business Information is a member of Reed Elsevier Group plc.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:May 4, 2005
Words:373
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