Aberdeen Group Publishes its Newest Customer Interaction Software Market Study.BOSTON--(BUSINESS WIRE)--Oct. 8, 1997--Today the Aberdeen Group Aberdeen Group is a provider of business-related research services. It has its headquarters in Boston, Massachusetts and belongs to the Harte-Hanks group. Founded in 1988, Aberdeen's research is used by over 2. published its third annual customer interaction software (CIS Cis (sĭs), same as Kish (1.) (1) (CompuServe Information Service) See CompuServe. (2) (Card Information S ) report, a 244 page market study that examines why CIS applications are being implemented by forward-looking organizations at such a torrid pace across nearly every industry. Managing Customers with Next-Generation Software Applications: 1997 Edition is Aberdeen's most comprehensive CIS report to date and includes the following: Market Size, Growth Rates Growth Rates The compounded annualized rate of growth of a company's revenues, earnings, dividends, or other figures. Notes: Remember, historically high growth rates don't always mean a high rate of growth looking into the future. and Supplier Market Share - Aberdeen has segmented the CIS market into four distinct categories -- sales force automation Automating the sales activities within an organization. A comprehensive SFA package provides such functions as contact management, note and information sharing, quick proposal and presentation generation, product configurators, calendars and to-do lists. , customer support, helpdesk, and field service management -- and has sized and forecasted the growth for each through 2000. Aberdeen also thoroughly breaks down the revenue numbers of over 45 CIS suppliers. The Impact of the Internet Internet Publicly accessible computer network connecting many smaller networks from around the world. It grew out of a U.S. Defense Department program called ARPANET (Advanced Research Projects Agency Network), established in 1969 with connections between computers at the - Aberdeen explains how the Internet represents a fundamental shift in how CIS applications are both architected and deployed. User and Supplier Success Factors - Aberdeen reveals what factors users must consider to successfully implement a CIS solution and also examines what characteristics differentiate those suppliers that are leading the way. Supplier Profiles - Aberdeen dramatically shortens product and supplier evaluation Supplier evaluation is a term used in business and refers to the process of evaluating and approving potential suppliers by factual and measurable assesment. The purpose of supplier evaluation is to ensure a portfolio of best in class suppliers is available for use. timeframes for user organizations by providing a detailed look at over 60 CIS suppliers. And, CIS suppliers have access to third-party analysis of their competition. Included are software vendors, systems suppliers, and professional services (job) professional services - A department of a supplier providing consultancy and programming manpower for the supplier's products. firms. The report also provides detailed analysis of key CIS industry trends and market dynamics, offers insights on key application integration issues, and explores important related technology areas needed to build a complete CIS solution. Aberdeen is recognized as the premiere analyst firm for tracking the CIS market. The firm's Customer Interaction Software practice follows the technical developments and market trends of leading-edge CIS suppliers and specializes in the market positioning and strategic challenges faced by leading CIS suppliers and the forward-looking organizations implementing these next-generation customer-centric applications. CONTACT: Aberdeen Group Liz Vequist, 617/854-5273 vequist@aberdeen.com or http://www.aberdeen.com/secure/reports/1997/cisrpt.htm |
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