Abazias.com Launches New Web-Site, Increases Education, Online Diamond Buying; Revamped Website to Increase Sales.

GAINESVILLE, Fla. -- Abazias.com (OTCBB:ABZS), a publicly traded online diamond company, has successfully unveiled an updated web-site over the weekend of October 30th. The improved web-site includes even more diamonds then industry leader Blue Nile (NASDAQ NM:NILE), reduced prices, and additional information on each product, ensuring complete customer satisfaction and increased sales.

The new additions and enhancements to Abazias.com include which include both front and back end components:

--Shopping cart for direct purchasing of diamonds 24 hours a day

--Frequent sales and promotional features

--A more direct buying experience to further increase sales including new settings

--Over 60,000 diamonds with more detailed information added

--Investor Relations section to include more detailed information for investors

--New tracking systems for products

--Enhanced information to customer service representatives will offer the top product knowledge on each item

--Customers will be tracked in each phase of the buying process allowing for a personalized and positive shopping experience, and important purchasing information

Abazias.com's makeover will increase overall efficiency and satisfaction for online diamond shoppers, resulting in an increase in revenue. The new shopping cart is estimated to increase sales 15-20%. This was not previously done due to availability issues on certain diamonds. In addition, settings which were not being offered proactively will now be more integral to the process, although not required on diamond purchases, as some sites might require. Our goals are to educate, guide, and assist the public in finding the best quality stone for their particular needs. Increasing the buying public's knowledge base is their main priority and the more the prospective buyer knows about the product, the more able they are to understand the price advantages and certified quality guarantees at Abazias.com, making them a leader in the online diamond world.

Abazias.com features the largest certified loose diamond databases in existence with a database of over 60,000 diamonds, valued at over $350 million. All Abazias.com diamonds are GIA, AGS or EGL certified. Abazias.com offers the "Couples Diamond"(R) which is required to meet even higher standards for cut, clarity and dimensions. For more information, visit www.abazias.com or call 800-603-9940.