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Aastra Announces Hi-Q Enhanced Audio.


New Audio Technology Available as Free Upgrade on All 67xxi Series Phones

LOS ANGELES Los Angeles (lôs ăn`jələs, lŏs, ăn`jəlēz'), city (1990 pop. 3,485,398), seat of Los Angeles co., S Calif.; inc. 1850.  -- Aastra, a leading company at the forefront of the enterprise communications market, announced the introduction of its Aastra Hi-Q[TM] audio technology, delivering significantly enhanced audio performance and voice clarity for its 67xxi family of SIP phones.

Aastra's Hi-Q[TM] audio is a software-based acoustic optimization, backwards compatible See backward compatible.

backwards compatible - backward compatibility
 with existing 67xxi series SIP phones, delivering a more life-like conversation and richer user experience via an industry standard G.722 wideband codec (1) (enCOder/DECoder) A hardware circuit that performs analog-to-digital conversion (ADC) and digital-to-analog (DAC) conversion. When analog signals are entered into a computer, cellphone or other device via a microphone or video source such as VHS tape or analog TV, . This innovative software-only upgrade works on existing hardware and is available as a free download from Aastra.

The new technology is already garnering rave reviews from end users and dealers alike. "We tested the enhanced audio in our lab and with individuals in their offices," said Jamie Stapleton, President, Computer Business Solutions, Inc. "Aastra's Hi-Q delivers impressive sound, comparable to other products in the marketplace that charge much more for their enhanced audio offering. This quality and price point is just what the market needs. We commend Aastra on delivering such a great product."

"Widespread adoption of high quality voice technologies by businesses has been elusive because the ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  has been difficult to justify, particularly in a difficult economic climate. Additionally, support for high quality voice on entry level phones has been scarce," said Rob Arnold, Senior Analyst at Current Analysis. "Aastra's Hi-Q software is a great solution to allow users to receive the productivity benefits from high quality audio on their Aastra phones without additional capital outlay capital outlay

See capital expenditure.
. An added benefit is that this solution is available across a wide spectrum of endpoints, from entry-level phones to advanced-featured executive sets."

Aastra Hi-Q[TM] audio technology is included in 67xxi firmware version 2.5.0 or later, and is easily configurable. Once configured, it is automatically activated for calls that successfully negotiate the use of G.722 codec. For more information, including a link to download the updated firmware, visit http://aastraHi-Q.com.

"Aastra is well known in the industry for delivering high quality phones with market-leading features at very competitive prices," said Simon Beebe, Vice President of Product Management at Aastra. "This latest innovation provides a remarkable voice experience and it's free!" he added.

Aastra will be demonstrating its Hi-Q audio at ITEXPO in Los Angeles, Sept 1-3, Booth #212.

About Aastra USA

Aastra USA is the North American North American

named after North America.


North American blastomycosis
see North American blastomycosis.

North American cattle tick
see boophilusannulatus.
 business unit of Aastra Technologies Aastra Technologies Limited (TSX: AAH) headquartered in Concord, Ontario, Canada, makes products and systems for accessing communication networks including the Internet.  Limited, (TSX TSX Toronto Stock Exchange (TSE before April, 2002)
TSX Transfer from Stack Pointer to Index
TSX True Space Extension
:AAH aah  
interj.
Used to express pleasure, satisfaction, surprise, or great joy.

intr.v. aahed, aah·ing, aahs
To exclaim in pleasure, satisfaction, surprise, or great joy:
), a leading company at the forefront of the enterprise communication market. Headquartered in Concord, Ontario
''For other places of the same name, see Concord.
Concord is a suburban community in the city of Vaughan, located north of Toronto, Ontario, Canada. According to the 2001 Census, the community has 8,255 residents (including the community of Carrville).
, Canada, Aastra develops and delivers innovative communications products and applications for businesses. Aastra's operations are truly global with more than 50 million installed lines around the world and a direct and indirect presence in more than 100 countries. Aastra is entirely dedicated to enterprise communications and offers one of the most complete portfolios of unified communications solutions individually tailored to satisfy its customers' requirements. These range from feature-rich call managers for small and medium businesses and highly scalable ones for large enterprises, integrated mobility, call center solutions to a wide selection of terminals. With a strong focus on open standards, Aastra enables enterprises to communicate and collaborate more efficiently. For additional information on Aastra USA, visit our website at http://www.aastrausa.com.
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Publication:Business Wire
Geographic Code:1U9CA
Date:Sep 1, 2009
Words:540
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