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AVID introduces the first release of AvidNews, announces new broadcast, film and video product versions at IBC '96; Showcases breakthrough AvidNews newsroom computer system; Unveils New versions of NewsCutter, AirPlay, MCXpress, Media Composer and MediaServer; Ships Matador 7.0.


AMSTERDAM, The Netherlands--(BUSINESS WIRE)--Sept. 13, 1996--At the 1996 International Broadcasters Conference (IBC IBC International Building Code
IBC Iraq Body Count
IBC Institutional Biosafety Committee
IBC Inflammatory Breast Cancer
IBC International Business Company
IBC Independence Blue Cross
IBC Insurance Bureau of Canada
IBC International Broadcasting Convention
), Avid Technology "Avid" redirects here. For the "Advancement Via Individual Determination" educational program, see AVID.

Avid Technology, Inc NASDAQ: AVID is an American company specializing in video and audio production technology; specifically, digital non-linear media editing (NLE)
, Inc. (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:AVID) is announcing the first release of AvidNews, a breakthrough newsroom computer system that streamlines the entire news production process by providing journalists with cutting-edge text, video, audio and graphics management tools. With AvidNews, journalists will be able to view and process low resolution video feeds at their own desktop, create and manage stories to air and publish finished stories to the World Wide Web. Avid is also unveiling new versions its flagship Media Composer family of digital video editing See nonlinear video editing and video editor.  systems, and broadcast and special effect lines. A summary of Avid's IBC '96 announcements follows.

In the Broadcast Market:

-- AVID INTRODUCES FIRST RELEASE OF AVIDNEWS

Next-Generation Newsroom System to Streamline News Production

Process and Bring Video Browse Capability to Journalist's Desktop

-- AVID EXPANDS MEDIASERVER PRODUCT LINE

Introduces Lower-Cost Production Server, Updates MediaServer

Version and Adds Support for Informix Relational Database relational database

Database in which all data are represented in tabular form. The description of a particular entity is provided by the set of its attribute values, stored as one row or record of the table, called a tuple.
 Engine

-- AVID INTRODUCES VERSION 3.8 OF NEWSCUTTER EDITING SYSTEM AND

AIRPLAY air·play  
n.
The broadcasting of an audio or audiovisual recording on the air over radio or television.


airplay
Noun

the broadcast performances of a record on radio
 MP PLAYBACK SYSTEM

New Versions Bolster Resolution, Performance and Integration

In the Film and Video Market:

-- AVID DEBUTS VERSION 6.5 FOR ITS MEDIA COMPOSER AND FILM COMPOSER

SYSTEMS

New Version Includes Support For AVR (Automatic Voltage Regulation) See voltage regulator.  77; Real-Time Effects At 3:1

Compression

-- AVID UNVEILS MCXPRESS VERSION 1.5 FOR WINDOWS NT

Latest Release Features Real-Time Effects Option and Images

Exceeding 2:1 Compression

-- AVID INTRODUCES MCXPRESS VERSION 1.5 FOR MACINTOSH Latest Release

Offers Real-Time Effects at 3:1 Compression

-- AVID SHIPS MATADOR matador

In bullfighting, the principal performer, who works the capes and attempts to dispatch the bull with a sword thrust between the shoulder blades. Most of the techniques used by modern matadors were established in the 1910s by Juan Belmonte (b. 1894–d.
 VERSION 7.0

Popular Paint and 2D Animation Package Features New Paint Tools,

Improved Text and Shape Handling and Open System Enhancements

Avid Technology, Inc., headquartered in Tewksbury, Mass., is an international developer and supplier of comprehensive, computer-based tools for the creation of audio and video content. Avid's product line encompasses industry-leading nonlinear film, video and audio editing, special effects and image processing software. For further information on Avid visit Avid Technology's World Wide Web site at http://www.avid.com. -0-

Avid, Media Composer, AirPlay, Matador and NewsCutter are registered trademarks and MediaServer and AvidNews are trademarks of Avid Technology, Inc. All other trademarks contained herein are the property of their respective owners.

CONTACT: Avid Technology, Inc.

Julie Miller, 508/640-5454

OR

Schwartz Communications, Inc.

Shawn Whalen, 617/431-0770
COPYRIGHT 1996 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 1996, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Sep 13, 1996
Words:383
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