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AUTHENTIC FITNESS SELLS 3.0 MILLION SHARES AT $14 PER SHARE IN INITIAL PUBLIC OFFERING

 AUTHENTIC FITNESS SELLS 3.0 MILLION SHARES
 AT $14 PER SHARE IN INITIAL PUBLIC OFFERING
 NEW YORK, June 26 /PRNewswire/ -- Authentic Fitness Corporation (NYSE: ASM) today announced the initial public offering of 3.0 million shares of common stock at $14 per share. Of the 3.0 million shares of common stock, 2,400,000 were offered in the United States and Canada and 600,000 were offered internationally.
 Morgan Stanley & Co., Incorporated; Bear, Stearns & Co. Inc.; Donaldson, Lufkin & Jenrette Securities Corporation; and Kidder, Peabody & Co. Incorporated are co-managers of the underwriting group. The company has granted the U.S. underwriters an over-allotment option of 450,000 shares.
 The net proceeds from the offering will be used primarily to reduce the company's outstanding indebtedness.
 Authentic Fitness Corporation, headquartered in Van Nuys, Calif. and New York, designs, sources and markets swimwear, swim accessories (including swim goggles) and active fitness apparel under the Speedo brand name. Since 1986, the company has introduced or expanded Speedo Division product lines for men's watershorts, T-shirts, and swimwear accessories such as swim goggles and Speedo Surf Walker footwear. The company also designs and markets skiwear and activewear under the White Stag brand name and skiwear under the Edelweiss, Mountain Goat and Skiing Passport brand names. The company has targeted its White Stag/Skiwear Division brand names to specific consumer segments through variations in styling, fabric, function and price points ranging from entry level to better.
 Copies of the prospectus relating to the offer may be obtained from Morgan Stanley & Co., Incorporated, 1251 Avenue of the Americas, New York, N.Y. 10020.
 -0- 6/26/92
 /CONTACT: Linda Wachner, chairman and chief executive officer of Authentic Fitness, 212-370-8204/
 (ASM) CO: Authentic Fitness Corporation ST: New York IN: SU: OFR


TS -- NY004 -- 4089 06/26/92 08:54 EDT
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Publication:PR Newswire
Date:Jun 26, 1992
Words:301
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