AU-System to Build Portal for the Pharmaceutical Industry.Business Editors STOCKHOLM, Sweden--(BUSINESS WIRE)--Jan. 8, 2001 AU-System, together with its wholly owned subsidiary Wholly Owned Subsidiary A subsidiary whose parent company owns 100% of its common stock. Notes: In other words, the parent company owns the company outright and there are no minority owners. SandbergTrygg, has won an order to develop an Internet portal for the Swedish Association of the Pharmaceutical Industry (LIF 1. (hardware) LIF - Low Insertion Force. 2. (file format) LIF - Logical Interchange Format. ). As part of the assignment, AU-System and SandbergTrygg have carried out a market survey, a technical feasibility study The analysis of a problem to determine if it can be solved effectively. The operational (will it work?), economical (costs and benefits) and technical (can it be built?) aspects are part of the study. Results of the study determine whether the solution should be implemented. and a requirements analysis (project) requirements analysis - The process of reviewing a business's processes to determine the business needs and functional requirements that a system must meet. , resulting in the system specification and system solution on which the development of the portal will be based. "We chose AU-System and Sandberg Trygg because they were able to provide us with a total solution. AU-System is a strong technology supplier and their expertise, combined with SandbergTrygg's impressive knowledge of market communications, makes them the ideal choice of supplier," says Ulf Edstedt, Managing Director of LIF. LIF is a trade association for pharmaceutical companies operating in Sweden. The portal will mainly target people with an interest in the pharmaceutical industry, such as consumers, patient relatives, medical students, nursing staff and doctors. The purpose of the portal is to enable LIF to provide member companies with constantly updated information concerning pharmaceuticals. "The assignment on behalf of LIF is further proof of how AU-System and SandbergTrygg can jointly create a unique offer through our total concept," says Johan Nyberg, Business Area Manager at AU-System. "Through the project, we are helping the pharmaceutical industry to efficiently co-ordinate its information to important target groups." About AU-System AU-System is a leading Mobile Internet Refers to gaining access to the Internet using a lightweight, handheld device. See Mobile IP, PDA, smartphone and mobile TV. consultancy. Through the subsidiary SandbergTrygg, the company also offers integrated services In computer networking, IntServ or integrated services is an architecture that specifies the elements to guarantee quality of service (QoS) on networks. IntServ can for example be used to allow video and sound to reach the receiver without interruption. for marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . Major clients include Ericsson, Telia, Scania, MeritaNordbanken and Singapore Telecom. AU-System was established in 1974 and currently employs more than 900 staff in offices in Sweden, the U.K., Italy, the U.S., Thailand and Singapore. AU-System is listed on the O-List of the OM Stockholm Exchange, under the symbol AUS AUS abbr. Army of the United States . For more information, please visit www.ausystem.com. About the Swedish Association of the Pharmaceutical Industry (LIF) LIF is the trade association for pharmaceutical companies operating in Sweden. LIF has 64 member companies, which jointly represented approximately 94 per cent of total pharmaceuticals sales in Sweden in 2000. LIF's member companies employ a total of around 15,000 people in Sweden. The companies conduct research and development in Sweden worth approximately SEK SEK In currencies, this is the abbreviation for the Swedish Krona. Notes: The currency market, also known as the Foreign Exchange market, is the largest financial market in the world, with a daily average volume of over US $1 trillion. 9 billion. For further information, visit www.lif.se ------------------------------------------------------------ This information was brought to you by BIT http://www.bit.se The following files are available for download: http://www.bit.se/bitonline/2001/01/08/20010108BIT00100/bit0001.doc http://www.bit.se/bitonline/2001/01/08/20010108BIT00100/bit0002.pdf |
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