AU-System Signs General Agreement With UPC in Sweden.Business Editors and High Tech Writers STOCKHOLM, Sweden--(BUSINESS WIRE)--Aug. 30, 2000 AU-System has entered into a general agreement with UPC Sweden UPC Sweden was a Swedish cable television distributor, mainly active in the Stockholm region. It was the second largest cable network in Sweden before it was integrated into Com Hem in 2006. , an international supplier of broadband services See broadband and broadband service provider. . The alliance covers a number of assignments related to technical development. Under the agreement, which runs until 2002, AU-System will supply UPC (Universal Product Code) The standard bar code printed on retail merchandise, which is administered by GS1 US, Brussels, Belgium and Lawrenceville, NJ (www.gs1.org). with project management services and will function as technical specialists and advisors for UPC's telephony projects. AU-System will also assist UPC in implementing the telecom services that UPC will offer its broadband clients. "UPC is an interesting player on the expanding market for broadband services," comments Tomas Franzen, President and CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. of AU-System. "The agreement enables UPC to benefit from our expertise in technical infrastructure and services development." UPC Sverige AB, formerly StjarnTV, is owned by the international company UPC- United Pan-Europe Communication. UPC is one of Europe's largest cable companies and is established in 17 countries across Europe and in Israel. About AU-System AU-System (Swedish registration number: 556186-7309) is a leading supplier of consulting services and solutions for the development of advanced wireless and Internet technologies, applications and associated services. Following the merger with SandbergTrygg, Sweden's leading business-to- business marketing services agency, the company also offers integrated services In computer networking, IntServ or integrated services is an architecture that specifies the elements to guarantee quality of service (QoS) on networks. IntServ can for example be used to allow video and sound to reach the receiver without interruption. for marketing communications Marketing communications (or marcom) are messages and related media used to communicate with a market. Those who practice advertising, branding, direct marketing, graphic design, marketing, packaging, promotion, publicity, sponsorship, public relations, sales, sales . Major clients include Ericsson, Telia, MeritaNordbanken and Singapore Telecom. AU-System was established in 1974 and currently employs more than 800 staff in offices in Sweden, the U.K., the U.S. and in Singapore. AU-System is listed on the O-List of the OM Stockholm Exchange, under the symbol AUS AUS abbr. Army of the United States . For more information, please visit www.ausystem.com. ----------------------------- This information was brought to you by BIT http://www.bit.se The following files are available for download: http://www.bit.se/bitonline/2000/08/30/20000830BIT00350/bit0001.doc http://www.bit.se/bitonline/2000/08/30/20000830BIT00350/bit0002.pdf |
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