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ATI's RADEON IGP 320 Integrated Graphics Processor Selected by Sapphire to Power A3-M275 Motherboards.


Business Editors/Technology Writers

MARKHAM, Ontario--(BUSINESS WIRE)--June 7, 2002

ATI's powerful, feature-rich integrated graphics Refers to having the video display circuitry of a computer contained directly on the motherboard rather than on a separate plug-in card (the display adapter). Integrated graphics typically share memory with the CPU (see shared video memory) and provide a more economical alternative to the  processor, the RADEON(TM) IGP (1) (Interior Gateway Protocol) A broad category of routing protocols that support a single, confined geographic area such as a local area network (LAN). Contrast with EGP. See routing protocol. (TM) 320, has been selected to power Sapphire's A3-M275 motherboards.

One of the first ODMs (original design manufacturers) to ship a RADEON IGP-powered product, Sapphire enjoys a worldwide reputation for producing leading-edge PC motherboards Following is a list of motherboard types and form factors that have been used in PCs since the first IBM PC in 1981:

Maximum Size Year Width-Length Intr. Type In Inches BTX (Balanced Technology Extended) 2004 BTX 12.8 - 10.5 2004 microBTX 10.4 - 10.
 and ATI (ATI Technologies Inc., Markham Ontario, http://ati.amd.com) A leading manufacturer of graphics chips and display adapters. Founded in 1985 by K. Y. Ho, Benny Lau and Lee Lau, ATI chips and boards are widely used by OEMs.  video graphics adapters. ATI began forming new business relationships with leading add-in-board and ODMs last year and has steadily added to this stable of high volume graphics solutions providers. ATI's entire product line of desktop and mobile technology is available to these partners.

"We are very pleased that Sapphire has chosen ATI's RADEON IGP 320 to bring the latest 3D graphics and video technology to their customers," said K.Y. Ho, CEO (1) (Chief Executive Officer) The highest individual in command of an organization. Typically the president of the company, the CEO reports to the Chairman of the Board. , ATI Technologies Inc. "We look forward to working closely with Sapphire now and in the future as ATI expands into new markets."

"The RADEON IGP family of processors provides Sapphire with leading-edge integrated 3D graphics and video features, and allows us to bring to market the most advanced technology for value and mainstream PCs," said K.D. Au, CEO, Sapphire Technology Ltd.

The RADEON IGP 320 uses a 64-bit system architecture, supports the latest DDR (Double Data Rate) Refers to an SDRAM memory chip that increases performance by doubling the effective data rate of the frontside bus. For more details, see SDRAM.

DDR - Double Data Rate Random Access Memory
 memory technology, and employs a scalable architecture with AGP (Accelerated Graphics Port) A high-speed 32-bit port from Intel for attaching a display adapter to a PC. It provides a direct connection between the card and memory, and only one AGP slot is on the motherboard.  4X support that allows the user to upgrade their system with a performance graphics board, such as ATI's RADEON 8500. The RADEON IGP family is also the only integrated graphics family to include ATI's patented Fast Z-Clear technology that increases 3D rendering speed, TV-out functionality and HYDRAVISION(TM) dual-display support.

The RADEON IGP 320 also features ATI's exclusive FLEXFIT(TM) Universal Platform Architecture, which allows computer manufacturers to control their engineering investment and support costs while still offering a variety of systems, each tailored to a targeted computer segment. FLEXFIT allows computer manufacturers to design products for all segments by creating a baseline platform that can be tailored to satisfy the needs of different market segments without changing the BIOS and driver set or redesigning the motherboard.

The RADEON IGP 320 incorporates a variety of award-winning RADEON(TM) features including ATI's PIXEL TAPESTRY(TM) and VIDEO IMMERSION(TM) engines. PIXEL TAPESTRY allows the RADEON IGP family of processors to create lifelike environments by combining the industry's fastest rendering engines with an unprecedented set of 3D special effects. The chip's ability to process up to three textures concurrently means unsurpassed performance in accelerating multi-textured game content. The VIDEO IMERSION adaptive de-interlacing engine advances ATI's historic leadership in digital video and delivers features such as hardware motion compensation and iDCT (inverse discrete cosine transform See DCT.

(mathematics) discrete cosine transform - (DCT) A technique for expressing a waveform as a weighted sum of cosines.

The DCT is central to many kinds of signal processing, especially video compression.
).

Company Background

Founded in 1985, ATI Technologies Inc. is a world leader in the supply of graphics, video and multimedia solutions for personal computer and Mac platforms. The pioneer, innovator and market leader in the graphics industry, ATI provides cutting-edge technologies for the PC, workstation, set-top box, game console and other consumer appliances markets. The Company has more than 1,900 employees supporting customers from its headquarters in Markham, Ontario, Canada, as well as from offices in Barbados, France, Germany, Hong Kong, Ireland, Japan, Malaysia, the United Kingdom and the United States. ATI common shares trade on NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
 (ATYT ATYT ATI Technologies, Inc (stock symbol) ) and the Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 (ATY ATY Air Textured Yarn (textile)
ATY Watertown, SD, USA (Airport Code)
ATY After-Tax Yield
).

Copyright 2002 ATI Technologies Inc. All rights reserved. ATI and ATI product and product feature names are trademarks and/or registered trademarks of ATI Technologies Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.

For further information, contact:

Chris Hook
PR Manager, Mobile and Integrated Business Unit
ATI Technologies Inc.
905-882-2600 x 8477, chook@ati.com

Other ATI Contacts:
Derek Baker, Counsellor, BenchMark Porter Novelli, at (416)
422-7158 or dbaker@bmporternovelli.com

For investor relations support, please contact:
Janet Craig, Director, Investor Relations, ATI Technologies Inc.,
at (905) 882-2600, Ext. 2631 or jcraig@ati.com
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Jun 7, 2002
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