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ATI's Digital TV Solutions Selected by XOCECO for DH-78 HDTV Cable Set-Top Box; HDTV-based products feature state-of-the art DTV technology.


Business Editors/High-Tech Writers

China Cable Broadcasting Network 2003

MARKHAM, Ontario--(BUSINESS WIRE)--March 19, 2003

ATI Technologies Inc. (TSX:ATY, NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ATYT) announced today that ATI's XILLEON(TM) 220 and NXT6000(TM) have been selected by Xiamen Overseas Chinese Electronic Co., Ltd.(XOCECO) for its DH-78 HDTV cable set-top box (STB). XOCECO is one of the largest and most advanced manufacturers and exporters of consumer electronics in China.

ATI's XILLEON 220 is an advanced and highly integrated system-on-chip suitable for a range of digital devices including STBs and digital televisions (DTVs), while NXT6000 is the industry's most advanced, smallest form factor and lowest power COFDM (Coded Orthogonal Frequency Division Multiplexing See FDM.

(communications) frequency division multiplexing - (FDM) The simultaneous transmission of multiple separate signals through a shared medium (such as a wire, optical fibre, or light beam) by modulating, at the transmitter, the separate signals into separable
) single-chip receiver for digital TV reception.

"We selected ATI's XILLEON 220 and NXT6000 to develop high quality consumer electronics products, such as the DH-78 HDTV cable STB, for the American and Australian markets," said Zhongren Su, Vice-President of XOCECO Ltd. "We also have a joint-development with Shanghai Jiaotong University to implement its middle-ware onto the powerful XILLEON 220 platform which features the embedded 300 MHz MIPS (Million Instructions Per Second) The execution speed of a computer. For example, .5 MIPS is 500,000 instructions per second; 100 MIPS is a hundred million instructions per second.  CPU CPU
 in full central processing unit

Principal component of a digital computer, composed of a control unit, an instruction-decoding unit, and an arithmetic-logic unit.
. During the development, we have obtained very good support from ATI both in technical issues and marketing information. We are thankful and satisfied with our good partner ATI."

With market support for both high- and standard-definition formats, the DH-78 HDTV cable STB features dual MPEG-2 high definition video decode with Picture-in-Picture, enhanced 3D graphics engine, a full function IR remote control, smart card reader and much more to make the consumer electronics device an exciting addition to the home entertainment center.

"TV manufacturers such as XOCECO are driving HDTV (high definition television) acceptance forward and ATI is pleased to provide XILLEON 220 and NXT6000 to accomplish this goal," said Yujing Wei, Greater China manager, marketing and business development, DTV/Consumer Products Group, ATI Technologies Inc. "ATI's DTV products are designed to deliver quality performance in less space than competitors' solutions. ATI is proud to work with XOCECO to deliver consumer electronics to the marketplace."

As a highly integrated solution for digital terrestrial receiver applications, NXT6000 OFDM (orthogonal frequency-division multiplexing Orthogonal Frequency-Division Multiplexing (OFDM) — essentially identical to Coded OFDM (COFDM) — is a digital multi-carrier modulation scheme, which uses a large number of closely-spaced orthogonal sub-carriers. ) Demodulator See demodulate.
Demodulator

A device used to recover the original modulating signal from a modulated wave. A demodulator is also known as a detector.
 and FEC (forward error correction A communications technique that can correct bad data on the receiving end. Before transmission, the data are processed through an algorithm that adds extra bits for error correction. If the transmitted message is received in error, the correction bits are used to repair it. ) IC includes Viterbi and Reed Solomon Forward Error Correction and an integrated 10 Bit A/D converter for superb signal reception. NXT6000 not only supports all modes of the DVB-T standards as defined by ETS 300 744, but also meets the mandatory requirements of the NorDig Receiver Specification that defines a set of requirements for high-performance terrestrial receiver solutions.

XILLEON 220 integrates into a single chip all processor, graphics, video, audio, and I/O (input and output) capabilities needed in a set-top box or digital TV. Included are a 300 MHz MIPS(R) CPU (central processing unit See CPU.

(architecture, processor) central processing unit - (CPU, processor) The part of a computer which controls all the other parts. Designs vary widely but the CPU generally consists of the control unit, the arithmetic and logic unit (ALU), registers, temporary buffers
), dual-HD (high definition) capable MPEG decoder, audio decoder, dual display engine, 2D and 3D graphics engine, conditional access, transport demultiplexers, PCI (1) (Payment Card Industry) See PCI DSS.

(2) (Peripheral Component Interconnect) The most widely used I/O bus (peripheral bus).
 (Peripheral Component Interconnect See PCI.

(hardware) Peripheral Component Interconnect - (PCI) A standard for connecting peripherals to a personal computer, designed by Intel and released around Autumn 1993. PCI is supported by most major manufacturers including Apple Computer.
), USB USB
 in full Universal Serial Bus

Type of serial bus that allows peripheral devices (disks, modems, printers, digitizers, data gloves, etc.) to be easily connected to a computer.
 (universal serial bus See USB.

(hardware, standard) Universal Serial Bus - (USB) An external peripheral interface standard for communication between a computer and external peripherals over an inexpensive cable using biserial transmission.
), and hard disk drive interfaces.

ATI Technologies will exhibit its DTV technologies on March 21-23 at China Cable Broadcasting Network 2003 at booth #3606 in Hall 3 of the China International Exhibition Center, Beijing, China.

About XOCECO

Xiamen Overseas Chinese Electronic Co., Ltd. (XOCECO), established in 1984, is one of the largest and most advanced manufacturers and exporters of consumer electronics in China. The headquarters is located in Xiamen, a modern, industrialized city of over one million people. Situated on the southeast coast of China, the production facilities consist of twenty different factories with a staff of over 6,000 employees. The combined production facilities cover over 2 million square feet. Products are exported to more than 60 countries throughout the world. XOCECO was the first company in China to develop the 25" and 27" colour televisions and the first Chinese electronics manufacturer to receive ISO (1) See ISO speed.

(2) (International Organization for Standardization, Geneva, Switzerland, www.iso.ch) An organization that sets international standards, founded in 1946. The U.S. member body is ANSI.
9002 certification. The product line-up includes Pure Flat TV and HDTV, computer, monitor and communication products.

About ATI Technologies

ATI Technologies Inc. is a world leader in the design and manufacture of innovative 3D graphics and digital media silicon solutions. An industry pioneer since 1985, ATI is the world's foremost visual processor unit (VPU) provider and is dedicated to deliver leading-edge performance solutions for the full range of PC and Mac desktop and notebook platforms, workstation, set-top and digital television, game console and handheld markets. With 2002 revenues in excess of US $1 billion, ATI has more than 1,900 employees in the Americas, Europe and Asia. ATI common shares trade on NASDAQ (ATYT) and the Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 (ATY).

Copyright 2003 ATI Technologies Inc. All rights reserved. ATI and ATI product and product feature names are trademarks and/or registered trademarks of ATI Technologies Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.

For media or industry analyst support, visit our Web site at http://www.ati.com.
COPYRIGHT 2003 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2003, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:9CHIN
Date:Mar 19, 2003
Words:811
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