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ATI'S RADEON 9800 PRO Mac Special Edition Gives Power Mac G5 256 MB of Dual-Digital 3D Graphics Performance.


Business Editors/High-Tech Writers

Macworld San Francisco 2004

SAN FRANCISCO--(BUSINESS WIRE)--Jan. 8, 2004

New graphics card provides hassle-free upgrade

for new and existing G5 owners

Kicking off MacWorld San Francisco 2004, ATI Technologies (NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
:ATYT ATYT ATI Technologies, Inc (stock symbol) ) (TSX TSX Toronto Stock Exchange (TSE before April, 2002)
TSX Transfer from Stack Pointer to Index
TSX True Space Extension
:ATY ATY Air Textured Yarn (textile)
ATY Watertown, SD, USA (Airport Code)
ATY After-Tax Yield
) introduced the RADEON(TM) 9800 PRO Mac Special Edition, complementing its current video card offerings for the Macintosh market. Designed exclusively for use with the high end Power Mac(TM) G5, the RADEON 9800 PRO Mac Special Edition continues ATI's commitment to responding to the needs of Macintosh users.

The RADEON 9800 PRO Mac Special Edition has a leading edge 256 MB of ultra fast DDR (Double Data Rate) Refers to an SDRAM memory chip that increases performance by doubling the effective data rate of the frontside bus. For more details, see SDRAM.

DDR - Double Data Rate Random Access Memory
 memory, with 680 MHZ data rate and a core engine speed of 380 MHZ. To facilitate a trouble free upgrade, this new graphics card is supported by drivers included within Macintosh OS X and enables a direct connection with Apple branded displays through dual output ADC (1) See A/D converter.

(2) (Apple Display Connector) A peripheral connector from Apple that combines digital video display, USB and power in one cable.
 and DVI connectors.

"Now Macintosh game enthusiasts and digital content professionals who've been clamoring for a RADEON 9800 based upgrade card that offers direct ADC support and 256 MB of memory will be satisfied," said Stan Ossias, Product Marketing Manager, Apple Products, ATI Technologies. "ATI's new 256MB RADEON 9800 PRO Mac Special Edition delivers the stunningly fast high end graphics that fully maximize the powerful capabilities of the Power Mac G5."

ATI is previewing this new technology at Booth 1017 at MacWorld San Francisco from January 6-9, 2004. The RADEON 9800 PRO Mac Special Edition will be available from ATI and its retail partners beginning at the end of January for a MSRP MSRP Manufacturer's Suggested Retail Price
MSRP Message Session Relay Protocol
MSRP Multi-Species Recovery Plan (US Fish & Wildlife Service)
MSRP Member of the Society for Radiological Protection (UK) 
 of $469.

About ATI Technologies

ATI Technologies Inc. is a world leader in the design and manufacture of innovative 3D graphics and digital media silicon solutions. An industry pioneer since 1985, ATI is the world's foremost visual processor unit (VPU) provider and is dedicated to deliver leading-edge performance solutions for the full range of PC and Mac desktop and notebook platforms, workstation, set-top and digital television, game console and handheld markets. With 2003 revenues in excess of US $1.3 billion, ATI has more than 2,200 employees in the Americas, Europe and Asia. ATI common shares trade on NASDAQ (ATYT) and the Toronto Stock Exchange Toronto Stock Exchange (TSE)

Canada's largest stock exchange, trading approximately 1,200 company stocks and 33 options.
 (ATY).

Copyright 2004 ATI Technologies Inc. All rights reserved. ATI and ATI product and product feature names are trademarks and/or registered trademarks of ATI Technologies Inc. All other company and product names are trademarks and/or registered trademarks of their respective owners. Features, pricing, availability and specifications are subject to change without notice.

For media or industry analyst support, visit our Web site at http://www.ati.com
COPYRIGHT 2004 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2004, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1CANA
Date:Jan 8, 2004
Words:439
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