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ATG Selects Hyperion to Deliver Sophisticated Analytics For ATG6 Online CRM Applications.


Business/Technology Editors

CAMBRIDGE, Mass.--(BUSINESS WIRE)--Aug. 12, 2002

Advanced Business Performance Management Capabilities Offered

to Help Customers Maximize Value of ATG ATG antithymocyte globulin.
lymphocyte immune globulin (antithymocyte globulin equine, ATG, ATG equine, LIG)

Atgam

Pharmacologic class: Immunoglobulin

Therapeutic class: Immunosuppressant
6 Commerce,

Portals, and Relationship Management

ATG (Art Technology Group, Inc., Nasdaq: ARTG ARTG Australian Register of Therapeutic Goods ), a leading developer of online CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  solutions for commerce, portals, and relationship management, today announced a strategic alliance with Hyperion (Nasdaq: HYSL), the business performance management software leader. A key component of ATG6 (unveiled today in a separate release), Hyperion's solutions will offer business performance management capabilities for the new ATG Analytics Module.

Utilizing Hyperion's Essbase XTD, the company's open, integrating platform for business performance management, ATG Analytics will tightly integrate with the ATG Relationship Management Platform and the ATG Commerce and ATG Portal solutions. ATG Analytics will allow for the aggregation, investigation, and visualization of data to help business users identify trends and customer behavior patterns. Ultimately, this can provide businesses with the insight needed to measure performance, anticipate results, and drive profitability of their ATG online CRM initiatives.

"One of the greatest challenges for businesses today is maximizing the value of existing technology in a timely and cost-efficient manner," said Walter Janowski, research director, Gartner, Inc. "Providing an integrated business performance management module will offer an effective means to quantify and improve the results of both commerce and portal solutions across the enterprise."

More specifically, ATG Analytics will be offered to help customers set performance goals, monitor and report key results, analyze underlying business drivers, and anticipate future performance of ATG solutions.

"If you are not able to measure something, it can not be understood and improved upon," insists Ken Volpe, vice president of product planning Product Planning is the ongoing process of identifying and articulating market requirements that define a product’s feature set. See also
  • Market requirement
  • Product management
  • Product Manager
 and strategy for ATG. "The ability to analyze performance data will enable ATG customers to set goals, measure them, and modify e-business plans accordingly. This is another way ATG will help customers maximize the value of their ATG Commerce and ATG Portal initiatives."

"Through this partnership, ATG and Hyperion will make it easier for companies to extend the value of business performance management across the enterprise," said John Kopcke, chief technology officer at Hyperion. "ATG Analytics should give businesses the capabilities to improve operational efficiencies, anticipate results, and improve the bottom line."

About Hyperion

Hyperion, the global leader in business performance management software, creates solutions that help companies measure performance and drive profitability. Hyperion's Business Performance Management Suite of packaged applications and its open, integrating business intelligence platform, Hyperion Essbase XTD, enable companies to set goals, model and plan performance, monitor and report key results, analyze underlying business drivers and anticipate future performance of core business activities. Hyperion products are used by more than 6,000 customers around the world to enable financial, organizational, customer relationship, supply chain and channel performance management. Hyperion has a network of more than 400 partners to provide innovative and specialized business performance management solutions and services.

Headquartered in Sunnyvale, California Sunnyvale ([sʌniveil]) is a city in Santa Clara County, California, United States. It is one of the major cities that make up the Silicon Valley. As of the 2000 census, the city population was 131,760. , Hyperion generated annual revenues of $492 million in fiscal 2002. The company employs more than 2,200 people in 20 countries and is represented in 16 additional countries through distributor relationships. Hyperion is traded under the Nasdaq symbol HYSL.

For more information, please visit www.hyperion.com or call 800 286 8000.

About ATG

ATG (Art Technology Group, Inc.) is a leading developer of online CRM applications that deliver an integrated, personalized experience for customers, partners and employees: the frontline of every business. Customers around the globe rely on ATG for the frontline applications that help build and manage mutually beneficial Adj. 1. mutually beneficial - mutually dependent
interdependent, mutualist

dependent - relying on or requiring a person or thing for support, supply, or what is needed; "dependent children"; "dependent on moisture"
 relationships. Deployed on the industry's most popular application servers, ATG solutions for commerce, portals, and relationship management are ideal for integrated e-business initiatives across the enterprise.

Today, ATG has delivered solutions to blue-chip companies worldwide, including Aetna Services, Inc., Alcatel, American Airlines American Airlines

Major U.S. airline. American was created through a merger of several smaller U.S. airlines and incorporated in 1934. It continued to buy the routes of other airlines, becoming an international carrier in the 1970s; its routes include South America, the
, AT&T, Barclays Global Investors Barclays Global Investors is a subsidiary of British-based Barclays Bank which is in the investment management industry. It is the largest corporate money manager in the world, with over £936 billion (US$1.77 trillion) under management as of March 2006[1]. , Best Buy, BMG BMG Bundesministerium für Gesundheit (Germand: Federal Ministry for Health)
BMG Be My Girl
BMG Blue Man Group
BMG Bertelsmann Music Group
BMG Be My Guest
BMG Browning Machine Gun
BMG Bulk Metallic Glass
 Direct, Eastman Kodak, Ford Motor Credit, HSBC HSBC Hongkong and Shanghai Banking Corporation
HSBC Humane Society of Broward County (Florida)
HSBC Humane Society of Bay County (Bay County, Michigan) 
, J. Crew, Sun Microsystems Sun Microsystems, Inc. (NASDAQ: JAVA[3]) is an American vendor of computers, computer components, computer software, and information-technology services, founded on 24 February 1982. , Walgreen Company, and WellsFargo and government organizations including the United States Army United States Army

Major branch of the U.S. military forces, charged with preserving peace and security and defending the nation. The first regular U.S. fighting force, the Continental Army, was organized by the Continental Congress on June 14, 1775, to supplement local
 and the USDA USDA,
n.pr See United States Department of Agriculture.
. The company is headquartered in Cambridge, Massachusetts This article is about the city of Cambridge in Massachusetts. For the English university town, see Cambridge, England. For other places, see Cambridge (disambiguation).
Cambridge, Massachusetts is a city in the Greater Boston area of Massachusetts, United States.
, with additional locations throughout North America, Europe, and Asia. For more information about ATG, please visit our Web site at www.atg.com.

(c) 2002 ATG and Art Technology Group are registered trademarks of Art Technology Group, Inc. Scenario Personalization and Data Anywhere Architecture are trademarks of ATG. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

This press release contains forward-looking statements for purposes of the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions under The Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. These statements involve known and unknown risks and uncertainties that may cause ATG's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by such forward-looking statements. Important risk factors affecting ATG's business generally may be found in its periodic reports and registration statements filed with the Securities and Exchange Commission. Risk factors related to the subject matter of this press release include the possibility that the Hyperion and ATG products will not be integrated; that the products will not work together successfully; that customers will not be able to use the functionality; that the ATG and Hyperion product deployment will not significantly enhance the user's Internet experience or be able to accommodate increased user volume; that these features will not be supported in the future; and the costs and risks associated with intellectual property claims by third parties. ATG undertakes no obligation to update any of the forward-looking statements after the date of this press release.

Hyperion and Essbase are registered trademarks of Hyperion Solutions Corporation. All other trademarks and company names mentioned are the property of their respective owners.
COPYRIGHT 2002 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2002, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Date:Aug 12, 2002
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