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ATG Receives 2005 CRM Excellence Award from Customer Interaction Solutions Magazine; ATG Honored for its Customer Experience Platform.


CAMBRIDGE, Mass. -- ATG ATG antithymocyte globulin.
lymphocyte immune globulin (antithymocyte globulin equine, ATG, ATG equine, LIG)

Atgam

Pharmacologic class: Immunoglobulin

Therapeutic class: Immunosuppressant
 (Art Technology Group, NASDAQ NASDAQ
 in full National Association of Securities Dealers Automated Quotations

U.S. market for over-the-counter securities. Established in 1971 by the National Association of Securities Dealers (NASD), NASDAQ is an automated quotation system that reports on
: ARTG ARTG Australian Register of Therapeutic Goods ), the software provider behind the most consistent and relevant marketing, commerce, and customer service experiences, today announced that it has received the 2005 CRM (Customer Relationship Management) An integrated information system that is used to plan, schedule and control the presales and postsales activities in an organization.  Excellence Award from Customer Interaction Solutions magazine, the leading publication in CRM, call centers and teleservices since 1982(TM). ATG's Customer Experience Platform was awarded for its ability to drive ROI (Return On Investment) The monetary benefits derived from having spent money on developing or revising a system. In the IT world, there are more ways to compute ROI than Carter has liver pills (and for those of you who never heard of that expression, it means a lot).  for the hundreds of top brands that use the technology.

Once a year, the CRM Excellence awards are presented to companies that provide stories of CRM success experienced by their clients after implementing their company's CRM software or services. Awards are based on hard data--numbers demonstrating the improvements that the winner's product has made in one of its client's businesses.

"Customer Interaction Solutions magazine implemented the CRM Excellence Awards six years ago as a way of commending the companies that have proven to be true CRM partners to their customers and clients. ATG has demonstrated to the editors of Customer Interaction Solutions that their products and services have substantially improved the processes of their clients' businesses by streamlining and facilitating the flow of information needed for companies to retain their most precious asset...their customers," said Nadji Tehrani Nadji Tehrani is an American businessman, the founder and CEO of Technology Marketing Corporation (TMC), which publishes magazines and runs conferences devoted to the business of telemarketing, a word on which Tehrani himself holds a registered trademark. , founder and chairman of TMC TMC Technology Marketing Corporation (Norwalk, Connecticut)
TMC Texas Medical Center (Houston, TX)
TMC Traffic Message Channel
TMC The Movie Channel
TMC Traffic Management Center
, publishers of Customer Interaction Solutions.

ATG Customer Experience Platform includes the ATG Adaptive Scenario Engine (ASE (Adaptive Server Enterprise) A relational DBMS from Sybase that runs on Windows NT/2000, Linux and a variety of Unix platforms. ASE is a comprehensive and robust data management product with a long history dating back to the late 1980s. ), ATG's core marketing engine, which provides the foundation companies need to create a more relevant and compelling customer experience - resulting in higher revenue, greater customer loyalty, and reduced operating costs. By helping customers learn about, adapt to, and respond to customers' ever changing needs and preferences, ASE automates the process of leading customers toward a desired outcome (such as making a purchase, fulfilling a service need, or accessing information). Companies such as Merrill Lynch, Newell Rubbermaid, Hyatt Corporation, American Airlines, and A&E Television Networks utilize the Adaptive Scenario Engine to deliver compelling, relevant, and mutually rewarding customer experiences.

"ATG constantly strives to help companies provide a more satisfying customer experience, in a way that is much easier to develop, and more focused on customers, than solutions others offer. We are honored to receive this award," said Cliff Conneighton, senior vice president of marketing, ATG. "Our ability to drive rich customer segmentation, profiling, and targeting across the customer lifecycle provides a more personal, rich, and rewarding experience."

About ATG

ATG (Art Technology Group, Inc., NASDAQ: ARTG) makes the software that the world's largest and most prestigious companies use to create a relevant and consistent customer experience, across the Web, e-mail, call center, and mobile channels; and throughout the marketing, commerce, and service lifecycle. With ATG, world-class enterprises create and manage highly targeted online commerce and marketing campaigns, as well as loyalty-driving and cost effective knowledge management, customer service, and support initiatives. ATG's solutions power brands including A&E Networks, Airbus, American Airlines, American Eagle Outfitters, AT&T Wireless, Best Buy, Boeing, France Telecom, Friends Provident, General Electric, Hewlett-Packard, HSBC HSBC Hongkong and Shanghai Banking Corporation
HSBC Humane Society of Broward County (Florida)
HSBC Humane Society of Bay County (Bay County, Michigan) 
, InterContinental Hotels Group InterContinental Hotels Group (IHG) (LSE: IHG NYSE: IHG) is a multinational company which operates several hotel brands. The largest hotel company by number of rooms (556,000 as of March 2007 [1]), its headquarters are in Windsor just outside Greater London and , Kingfisher, Merrill Lynch, Neiman Marcus, Philips, Procter & Gamble, SBC (1) (SBC Communications Inc., San Antonio, TX, www.sbc.com) A large, national telecommunications company that grew from a multitude of local and regional companies, including Southwestern Bell, Pacific Bell and Nevada Bell, into a single, unified brand by 2002. , T-Mobile, Target, US Army, US Federal Aviation Administration Federal Aviation Administration (FAA), component of the U.S. Department of Transportation that sets standards for the air-worthiness of all civilian aircraft, inspects and licenses them, and regulates civilian and military air traffic through its air traffic control , Warner Music, Wells Fargo, and Yahoo! The company is headquartered in Cambridge, Massachusetts, with additional locations throughout North America, Europe, and Asia. For more information about ATG, please visit www.atg.com.

(C) 2005 Art Technology Group, Inc. ATG and Art Technology Group are registered trademarks of Art Technology Group, Inc. All other product names, service marks, and trademarks mentioned herein are trademarks of their respective owners.

This press release contains forward-looking statements for purposes of the safe harbor Safe Harbor

1. A legal provision to reduce or eliminate liability as long as good faith is demonstrated.

2. A form of shark repellent implemented by a target company acquiring a business that is so poorly regulated that the target itself is less attractive.
 provisions under The Private Securities Litigation Reform Act The Private Securities Litigation Reform Act of 1995 (PSLRA) implemented several significant substantive changes affecting certain cases brought under the federal securities laws, including changes related to pleading, discovery, liability, class representation and awards fees and  of 1995. These statements involve known and unknown risks and uncertainties that may cause ATG's actual results, levels of activity, performance or achievements to be materially different from any future results, levels of activity, performance or achievements expressed or implied by such forward-looking statements. Important risk factors affecting ATG's business generally may be found in their periodic reports and registration statements filed with the Securities and Exchange Commission at www.sec.gov. Risk factors related to the subject matter of this press release include the possibility that the ATG product deployment will not be successful, on time or significantly enhance the user's Internet experience or handle user volumes; that those customers leveraging ATG won't have the opportunity to increase revenue and decrease future costs; the need to adapt to rapid changes so products do not become obsolete; the possibility of errors in ATG's software products; the possibility that the solution will not make customer implementations faster or more flexible or permit the customer to meet its customer-facing or infrastructure requirements; that the customer will not close additional business due to the implementation of the ATG product; that the ATG product will not continue to be integrated with third party applications servers or will not support all Web services enabled systems; that ATG's product strategy may change in the future; and the risks and costs of intellectual property litigation An action brought in court to enforce a particular right. The act or process of bringing a lawsuit in and of itself; a judicial contest; any dispute.

When a person begins a civil lawsuit, the person enters into a process called litigation.
. ATG undertakes no obligation to update any of the forward-looking statements after the date of this press release.
COPYRIGHT 2005 Business Wire
No portion of this article can be reproduced without the express written permission from the copyright holder.
Copyright 2005, Gale Group. All rights reserved. Gale Group is a Thomson Corporation Company.

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Publication:Business Wire
Geographic Code:1USA
Date:Jul 20, 2005
Words:844
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